📌 Core Information
- Job Title: Marketing Coordinator - Global Touring
- Company: AEG Worldwide
- Location: New York, NY
- Job Type: On-site, Full-time
- Category: Entertainment Providers
- Date Posted: April 10, 2025
- Experience Level: 2-5 years
🚀 Job Overview
Key aspects of this role include:
- Assisting with marketing and promotions to drive ticket sales for AEG tours
- Creating marketing grids, coordinating venue assets, and supporting national initiatives
- Working closely with various teams, agents, and managers
- Maintaining strong relationships with partners, co-promoters, and media
ASSUMPTION: This role requires a high level of organization, communication, and adaptability to manage multiple projects and stakeholders effectively.
📋 Key Responsibilities
- 📅 Create and maintain marketing grids for each tour, including budgets, deadlines, and marketing details
- 📣 Coordinate, track, and deliver approved venue assets and create JIRA tickets for each tour
- 💰 Monitor budgeting and accounting for marketing efforts and track meeting notes for follow-through
- 📊 Create and deliver show settlement including actuals, backup, and any special campaign notes
- 🌐 Support management with national initiatives unique to each show and review ad plans and radio proposals from regionals
- 🤝 Maintain good working relationships with partners, co-promoters, and media
- 👩🏫 May participate in training of interns and general support for the marketing team needs
ASSUMPTION: This role involves a mix of administrative, creative, and analytical tasks, requiring strong multitasking skills and attention to detail.
🎯 Required Qualifications
- Education: High School Diploma or equivalency (BA/BS Degree preferred)
- Experience: 2-4 years, with experience in event calendaring
- Required Skills:
- Proficiency in MS Office (Excel, Word, Outlook, PowerPoint)
- Basic accounting knowledge
- Strong PR and creative thinking skills, social media savvy, and organization skills
- Excellent written and verbal communication skills
- Strong work ethic, problem-solving, and prioritization skills
- Ability to work independently and as part of a team
- Knowledge of the music industry preferred
💰 Compensation & Benefits
- Salary Range: $20.15 - $29.38 per hour
- Benefits: AEG offers a comprehensive benefits package, including health, dental, and vision insurance, 401(k) with company match, tuition reimbursement, and more (benefits may vary based on full-time/part-time status and location)
- Working Hours: Full-time, 40 hours per week, with potential flexibility for remote work or hybrid arrangements
ASSUMPTION: The salary range provided is an hourly rate, which may vary based on the candidate's experience and the specific role within the organization.
📌 Applicant Insights
🔍 Company Context
- Industry: Entertainment Providers
- Company Size: 10,001+ employees
- Founded: 1994
- Company Description: AEG Worldwide is the world's leading sports and live entertainment company, operating on five continents and entertaining over 160 million guests annually through its network of venues, sports franchises, music brands, integrated entertainment districts, and global sponsorship activations.
- Company Specialties: Live entertainment, concert promotion, festival production, sports, venues and entertainment district development and operations, corporate sponsorships, and consulting
📊 Role Analysis
- Career Level: Mid-level marketing role with opportunities for growth and advancement
- Reporting Structure: This role reports directly to the VP Marketing and works closely with the Dir Marketing, Mgr Marketing, agents, artist managers, and bookers
- Work Arrangement: On-site, full-time position with potential flexibility for remote work or hybrid arrangements
- Growth Opportunities: Opportunities for career advancement within the marketing department or other departments within the organization, such as event management, sponsorship, or venue operations
ASSUMPTION: This role offers significant growth potential for candidates looking to build a career in the entertainment industry.
🌍 Location & Work Environment
- Office Type: Corporate office environment with a casual dress code and collaborative work culture
- Office Location: 800 W. Olympic Boulevard, Suite 305, Los Angeles, CA 90015, US (headquarters)
- Geographic Context: New York, NY, offers a vibrant entertainment scene, diverse cultural experiences, and numerous networking opportunities
- Work Schedule: Standard business hours, Monday through Friday, with potential flexibility for remote work or hybrid arrangements
ASSUMPTION: The New York office provides a dynamic and exciting work environment, with ample opportunities to engage with the local entertainment industry.
💼 Interview & Application Insights
- Typical Process: Online application submission → Phone or video screen → In-person interview → Final decision
- Key Assessment Areas: Problem-solving skills, communication abilities, organization, and adaptability
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your marketing and event planning experience
- Research AEG Worldwide and the entertainment industry to demonstrate your knowledge and enthusiasm
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, Word, Outlook, PowerPoint)
- Adobe Photoshop
- JIRA (project management software)
- Various marketing and accounting software tools
👔 Cultural Fit Considerations
- Company Values: World-class entertainment, integrity, teamwork, innovation, and excellence
- Work Style: Collaborative, fast-paced, and dynamic; employees are expected to be proactive, adaptable, and results-driven
- Self-Assessment Questions:
- How do you handle multiple projects and deadlines in a fast-paced environment?
- Can you provide an example of a successful marketing campaign you've managed, and what was your role in its execution?
- How do you build and maintain strong relationships with partners, co-promoters, and media?
ASSUMPTION: A strong cultural fit for this role would be an individual who thrives in a fast-paced, collaborative environment and is passionate about the entertainment industry.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Building and maintaining strong relationships with various stakeholders
- Adapting to changes in tour schedules, marketing plans, or other unexpected challenges
📈 Similar Roles Comparison
- Marketing Coordinator (Music Industry): This role is similar to a Marketing Coordinator in the music industry, but focuses specifically on global touring and has a broader scope of responsibilities
- Event Marketing Specialist: This role is similar to an Event Marketing Specialist, but requires a stronger focus on tour-specific marketing and a broader range of responsibilities
- Music Marketing Manager: This role is similar to a Music Marketing Manager, but is focused on global touring and has a more narrow scope of responsibilities
ASSUMPTION: This role offers a unique blend of marketing and event planning responsibilities, with a focus on global touring and a broad range of stakeholders.
📝 Sample Projects
- Managing a marketing campaign for a global tour, including creating a marketing grid, coordinating venue assets, and supporting national initiatives
- Creating and delivering show settlement for a tour, including actuals, backup, and any special campaign notes
- Building and maintaining strong relationships with partners, co-promoters, and media to drive ticket sales and promote tours
ASSUMPTION: These sample projects provide a snapshot of the day-to-day responsibilities and challenges faced by a Marketing Coordinator - Global Touring.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does this role fit into the broader marketing department and the organization as a whole?
- What opportunities are there for growth and advancement within the marketing department or other departments within the organization?
ASSUMPTION: These questions demonstrate your interest in the role and your commitment to understanding the organization's structure and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://www.aegworldwide.com/jobs?gh_jid=7948418002)
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your marketing and event planning experience
- Research AEG Worldwide and the entertainment industry to demonstrate your knowledge and enthusiasm
- Follow up with a polite email inquiry two weeks after submission, if you haven't heard back
⚠️ Disclaimer
This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
