Marketing Coordinator (Located in Memphis, Tennessee)

Transnetyx

Full-time

On-site

Rancho Cordova, California, United States

🌐 Digital Marketing

📌 Core Information

🔹 Job Title: Marketing Coordinator

🔹 Company: Transnetyx

🔹 Location: Cordova, TN, United States

🔹 Job Type: Hybrid (On-site 2 days a week, Remote 3 days a week)

🔹 Category: Marketing

🔹 Date Posted: April 11, 2025

🔹 Experience Level: Entry-level to Mid-level (1-3 years)

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

Planning and executing internal and external events, including tradeshow strategies and sponsorships.
Collaborating with internal stakeholders to manage marketing initiatives.
Performing data entry and cleanup in CRM systems and maintaining marketing supplies and collateral.
Supporting digital marketing efforts and contributing to marketing goals across the service portfolio.

ASSUMPTION: This role requires a proactive, highly organized individual with strong communication and collaboration skills, as well as experience in event planning, digital marketing, and data management.

📋 Key Responsibilities

✅ Event Management: Oversee the development and execution of internal and external events, including:

Tier 1 tradeshow strategy
Sponsorships and memberships
Contract negotiations
Event ROI analysis

✅ Marketing Support: Research market needs, maintain brand consistency, support digital marketing efforts, and contribute to marketing goals across the service portfolio.

✅ Data Analysis & Operations: Perform data entry and cleanup in CRM and order management systems, maintain marketing supplies and collateral, and manage online document libraries and contact lists.

ASSUMPTION: The Marketing Coordinator will be responsible for ensuring the smooth execution of events, maintaining accurate data in CRM systems, and supporting marketing efforts to achieve company goals.

🎯 Required Qualifications

Education: Associate degree with a relevant technical certification (Bachelor's or Master's preferred in marketing, hospitality, project management, or a related field).

Experience: 1-3 years of experience in event planning, digital marketing, business administration, and data management.

Required Skills:

Excellent time management and organizational skills
Strong communication and collaboration skills
Proficient in Microsoft Office Suite/Google Suite and Adobe Acrobat Pro
Familiarity with data/leads management, project management, and sales/marketing software
Background in science (chemistry, biology, engineering, etc.) and/or visual and multimedia design experience is a plus!

Preferred Skills:

Experience with HubSpot, Salesforce, and YX Order Manager
Knowledge of the biotechnology industry

ASSUMPTION: Candidates should have a strong understanding of service and administrative principles, as well as a genuine interest and expertise in high-visibility event production.

💰 Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (Based on industry standards for entry-level to mid-level marketing roles in the Memphis, TN area)

Benefits:

Health Insurance
Life Insurance
Dental Insurance
Vision Insurance
401(k) and matching
Health Savings Accounts (HSAs)
Medical Flexible Spending Account
Dependent Care Flexible Spending Account
Education Assistance Reimbursement
Health & Wellness Programs
Vacation Leave
Sick Leave
Holiday Pay
Paid Time Off
Paid Parental Leave
Long-Term Disability
Short-Term Disability
Expense Reimbursements

Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (on-site 2 days a week, remotely 3 days a week).

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level marketing roles in the Memphis, TN area. The benefits listed are based on the information provided in the job description and may be subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Biotechnology Research

Company Size: 51-200 employees

Founded: 2000

Company Description:

Transnetyx is dedicated to providing faster, more accurate, and affordable methods to promote responsible, reproducible research.
The company offers automated genotyping services to help scientists accelerate research with fast, easy, and accurate real-time PCR genotyping.
Transnetyx has genotyped over 25 million samples worldwide in 24 or 72 hours with 99.97 percent accuracy.
The company's mission is to help scientists accelerate research with fast, easy, and accurate genotyping services.

Company Specialties:

Automated Genotyping
Biotechnology Research
Real-time PCR Genotyping

Company Website: www.transnetyx.com

ASSUMPTION: Transnetyx is a well-established company in the biotechnology research industry, with a strong focus on providing efficient and accurate genotyping services to help scientists accelerate their research.

📊 Role Analysis

Career Level: Entry-level to Mid-level

Reporting Structure: The Marketing Coordinator will report directly to the VP of Product Marketing & Design.

Work Arrangement: Hybrid (on-site 2 days a week, remotely 3 days a week)

Growth Opportunities:

Potential advancement to Senior Marketing Coordinator or similar roles with increased responsibilities and leadership opportunities.
Expansion of skills and knowledge in the marketing and event planning fields.
Growth within the company as Transnetyx continues to expand its services and client base.

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and event planning fields, as well as the potential for advancement within the company.

🌍 Location & Work Environment

Office Type: Hybrid (on-site 2 days a week, remotely 3 days a week)

Office Location(s): 8110 Cordova Road, Suite 119, Cordova, TN 38016, US

Geographic Context:

Cordova, TN is a suburb of Memphis, TN, with a population of approximately 72,000 people.
The area offers a mix of urban and rural environments, with easy access to outdoor recreation, cultural attractions, and entertainment options.
The cost of living in Cordova, TN is relatively affordable compared to other major metropolitan areas in the United States.

Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (on-site 2 days a week, remotely 3 days a week).

ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between on-site collaboration and remote work, allowing employees to enjoy the benefits of both work environments.

💼 Interview & Application Insights

Typical Process:

Online application submission
Phone or video screen with the HR department
In-person or virtual interview with the hiring manager and/or team members
Final interview with the VP of Product Marketing & Design
Background check and offer

Key Assessment Areas:

Event planning and management skills
Digital marketing and data management experience
Communication and collaboration skills
Problem-solving and adaptability
Alignment with company values and culture

Application Tips:

Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
Prepare for behavioral interview questions that focus on your event planning, digital marketing, and data management experiences.
Research Transnetyx's mission, values, and culture to demonstrate your fit for the company.
Be prepared to discuss your long-term career goals and how this role fits into your professional development plan.

ATS Keywords: Event Planning, Digital Marketing, Data Management, CRM, Marketing Coordinator, Hybrid Work, On-site, Remote, Memphis, TN, Cordova, TN

ASSUMPTION: The interview process for this role will focus on assessing the candidate's event planning, digital marketing, and data management skills, as well as their cultural fit with the company.

🛠️ Tools & Technologies

Microsoft Office Suite/Google Suite
Adobe Acrobat Pro
HubSpot
Salesforce
YX Order Manager
CRM software
Project management software
Sales and marketing software

ASSUMPTION: The Marketing Coordinator will be expected to be proficient in using various tools and technologies to perform their job duties effectively.

👔 Cultural Fit Considerations

Company Values:

Innovation
Customer Focus
Integrity
Collaboration
Accountability
Continuous Learning

Work Style:

Proactive and self-motivated
Strong communication and collaboration skills
Adaptable and flexible
Results-driven
Team-oriented

Self-Assessment Questions:

How do your event planning and management skills align with Transnetyx's values and work style?
How do you approach maintaining brand consistency and supporting digital marketing efforts in a hybrid work environment?
How do you stay organized and manage your time effectively when working remotely?

ASSUMPTION: Transnetyx values a proactive, self-motivated, and adaptable work style, with strong communication and collaboration skills. Candidates should be able to demonstrate their alignment with these values and work style preferences.

⚠️ Potential Challenges

Managing multiple events and deadlines simultaneously
Adapting to changes in event plans or priorities
Working with remote team members and vendors
Maintaining accurate data in CRM systems while working remotely
Balancing on-site and remote work responsibilities

ASSUMPTION: The Marketing Coordinator may face challenges related to event planning, data management, and balancing on-site and remote work responsibilities. Strong organizational skills, adaptability, and effective communication will be essential to overcome these challenges.

📈 Similar Roles Comparison

Marketing Coordinator vs. Event Coordinator: Marketing Coordinators typically have a broader range of responsibilities, including digital marketing and data management, while Event Coordinators focus primarily on event planning and execution.
Industry-specific context: Transnetyx operates in the biotechnology research industry, which may require specific knowledge or skills not found in other industries.
Career path comparison: Marketing Coordinators may have opportunities to advance to Senior Marketing Coordinator or similar roles, while Event Coordinators may progress to Event Manager or similar positions.

ASSUMPTION: While Marketing Coordinators and Event Coordinators share some responsibilities, the Marketing Coordinator role at Transnetyx requires a broader skill set and may offer more opportunities for career growth within the company.

📝 Sample Projects

Planning and executing a Tier 1 tradeshow strategy, including sponsorships and memberships
Managing contract negotiations and analyzing event ROI for multiple events
Researching market needs and maintaining brand consistency across digital marketing channels
Performing data entry and cleanup in CRM systems and maintaining marketing supplies and collateral

ASSUMPTION: These sample projects provide a glimpse into the diverse responsibilities and challenges the Marketing Coordinator may face in this role.

❓ Key Questions to Ask During Interview

What are the most challenging aspects of this role, and how can I best prepare to tackle them?
How does this role fit into the company's long-term marketing and growth plans?
What opportunities are there for professional development and advancement within the company?
How does the company support work-life balance for hybrid employees?
What are the company's priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company, and helps you better understand the expectations and requirements of the position.

📝 Next Steps for Applicants

To apply for this position:

Submit your application through the following link: https://www.paycomonline.net/v4/ats/web.php/jobs/ViewJobDetails?job=205931&clientkey=F5BDB1BCB50950496E35CDD82FB28BFE
Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
Prepare for behavioral interview questions that focus on your event planning, digital marketing, and data management experiences.
Research Transnetyx's mission, values, and culture to demonstrate your fit for the company.
Follow up with the HR department one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

Apply now

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