Marketing Coordinator, Mobile for Development

📌 Core Information

🔹 Job Title: Marketing Coordinator, Mobile for Development

🔹 Company: GSMA

🔹 Location: London, City of, United Kingdom

🔹 Job Type: On-site with hybrid working

🔹 Category: Telecommunications

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Supporting the M4D Marketing team across multiple programmes and channels
• Managing a diverse daily schedule of content and event support
• Ensuring consistent and cohesive communication
• Providing direct content contribution and support for team deliverables

ASSUMPTION: The role is fundamental within the marketing team, providing both strategic support across channels and hands-on content management, suggesting a dual focus on operational efficiency and content quality.

📋 Key Responsibilities

✅ Own the daily scheduling and posting of all social media content using Hootsuite and native platforms

✅ Assist in creating and delivering promotional materials for events such as MWC and M360

✅ Collect, collate, and manage content across programmes for various outputs

✅ Implement new processes and guidelines for team efficiency

✅ Proofread, publish, and update content on M4D and event websites

✅ Design and promote visual assets for external outputs

✅ Track and report on analytics and engagement metrics

✅ Edit, upload, and capture video content for social media

✅ Maintain a content calendar and create Instagram assets

✅ Manage meeting notes and track resultant actions

ASSUMPTION: This comprehensive list suggests a role heavily focused on content management and strategic alignment with marketing goals, requiring multitasking abilities and detail orientation.

🎯 Required Qualifications

Education: Not specified

Experience: 0-2 years in marketing or related fields

Required Skills:

• Excellent English language and writing skills
• Strong organizational capabilities
• Effective communication and collaboration skills
• Attention to detail

Preferred Skills:

• Experience with Asana and Adobe Photoshop
• Familiarity with content management systems like WordPress

ASSUMPTION: The focus on excellent English skills indicates a strong emphasis on written communication, critical in marketing roles for crafting compelling content.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Architect-designed offices
• Competitive compensation
• Generous holiday allowances and professional development days

Working Hours: 40 hours per week, with flexible work options

ASSUMPTION: While the salary is not specified, the benefits imply a comprehensive package aimed at fostering employee growth and satisfaction.

📌 Applicant Insights

🔍 Company Context

Industry: Telecommunications

Company Size: 501-1,000 employees

Founded: Not specified

Company Description:

• Global organization unifying the mobile ecosystem
• Focus on innovation for positive business environments
• Engages members and governments to tackle digital inclusion and sustainability challenges

Company Specialties:

• Mobile communications
• Mobile Internet
• Technology and Strategy

Company Website: https://www.gsma.com

ASSUMPTION: GSMA's global impact and commitment to societal challenges suggest an innovative and dynamic work culture appealing to values-driven employees.

📊 Role Analysis

Career Level: Entry-level to early-career professionals

Reporting Structure: Reports to the cross-M4D Senior Marketing Manager

Work Arrangement: Hybrid model with both on-site and remote options

Growth Opportunities:

• Exposure to international development sectors
• Development of diverse marketing skills
• Involvement in impactful projects and initiatives

ASSUMPTION: Early-career focus allows for learning and development in an expansive and supportive role, enhancing career trajectories within the marketing field.

🌍 Location & Work Environment

Office Type: Hybrid with flexible workspaces

Office Location(s): 1 Angel Lane, London

Geographic Context:

• Centrally located in a major global city
• Accessible infrastructure and vibrant business district
• Dynamic and diverse cultural scene

Work Schedule: Standard business hours with some flexibility for remote work

ASSUMPTION: The central London location suggests an engaging urban work environment, with opportunities for networking and professional development.

💼 Interview & Application Insights

Typical Process:

• Submit application online
• Initial screening by HR
• Technical interview with team leads

Key Assessment Areas:

• Technical skills and proficiency
• Organizational abilities
• Fit with company culture and values

Application Tips:

• Emphasize collaborative and innovative projects in your resume
• Highlight experience with relevant tools and platforms
• Showcase adaptability and eagerness to learn

ATS Keywords: Marketing Coordinator, Social Media Management, Content Creation, Project Management, Collaboration

ASSUMPTION: Application process likely involves several stages to assess fit and capability, given the multifaceted nature of the role.

🛠️ Tools & Technologies

• Hootsuite
• WordPress
• Adobe Photoshop

ASSUMPTION: The emphasis on these tools suggests a need for digital proficiency, with an opportunity to develop technical skills in marketing applications and design.

👔 Cultural Fit Considerations

Company Values:

• Passionately driven
• Insightful leadership
• Collaboration and diversity

Work Style:

• Open to continuous learning and improvement
• Collaborative, team-focused environment
• Emphasis on problem-solving and creativity

Self-Assessment Questions:

• Can you manage multiple projects with tight deadlines?
• Are you adaptable to a fast-paced work environment?
• Do you have a passion for social media and digital content creation?

ASSUMPTION: An inclusive and supportive work culture is emphasized, suggesting a focus on team dynamics and collective success.

⚠️ Potential Challenges

• Managing diverse and overlapping deadlines
• Balancing content quality with quantity
• Adapting to rapidly changing industry standards
• Ensuring cross-channel consistency in communication

ASSUMPTION: The dynamic nature of the digital marketing field requires continuous adaptation and proactive problem-solving skills.

📈 Similar Roles Comparison

• Other roles may focus solely on content curation rather than process management
• This position uniquely integrates event support and social media responsibilities
• Opportunity for broader exposure to international markets and development work

ASSUMPTION: The position's integration of international development with marketing provides a unique blend of challenges and opportunities not typically found in standard roles.

📝 Sample Projects

• Coordinating a social media campaign for GSMA events
• Developing content strategies for improving digital inclusion
• Implementing process improvements for content management

ASSUMPTION: Sample projects likely focus on high-impact initiatives that align with GSMA's mission to enhance digital connectivity and inclusion.

❓ Key Questions to Ask During Interview

• What metrics are most important for evaluating the success of this role?
• How does the team currently approach cross-channel content strategy?
• What challenges has the previous coordinator faced, and how were they addressed?
• What are the key growth opportunities for this role?
• How does the company support professional development?

ASSUMPTION: The interview would likely address both strategic insights and practical skill implementation, ensuring alignment with company goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant skills and experiences
• Prepare to discuss your previous projects and outcomes in detail
• Be prepared for potential assessment tasks related to the role
• Follow up with HR if you haven't heard back within a set timeframe

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.