Marketing Copywriter

📌 Core Information

🔹 Job Title: Marketing Copywriter

🔹 Company: Feed My Starving Children

🔹 Location: Chanhassen, Minnesota, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: July 30, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Hybrid (Minnesota, Illinois)

🚀 Job Overview

Key aspects of this role include:

• Crafting compelling, action-oriented content that tells the story of Feed My Starving Children (FMSC) and inspires audiences to engage.
• Writing clear, persuasive copy across various marketing and communication channels while maintaining FMSC’s brand, mission, and values.
• Collaborating across departments to meet communication needs and create response-generating content for donors, volunteers, partners, and the public.
• Adapting messaging to fit different formats, tones, and audiences.

ASSUMPTION: This role requires a strong understanding of FMSC’s mission and the ability to convey its message effectively to diverse audiences.

📋 Key Responsibilities

✅ Write clear, persuasive, and original copy for print and digital communications that move people to action, including email campaigns, landing pages, social media posts, digital ads, video scripts, print collateral, event materials, and signage.

✅ Actively seek out new information on FMSC’s products, mission, operations, partner network, and the external landscape regarding global hunger, humanitarian issues, and international food aid, and convey this context through informed, knowledgeable content.

✅ Collaborate with designers, marketers, and subject matter experts to translate strategy into copy that performs.

✅ Stay current on industry trends, SEO best practices, and audience insights to continuously improve copy performance.

✅ Maintain and evolve the brand voice across all written content.

✅ Proofread and edit materials for grammar, clarity, and tone.

✅ Perform other duties as assigned.

ASSUMPTION: This role requires strong writing, editing, and proofreading skills, as well as the ability to distill complex ideas into clear, emotionally resonant messages.

🎯 Required Qualifications

Education: Bachelor's degree in public relations, journalism, marketing, or communications required.

Experience: Minimum of 3 years of professional copywriting experience, preferably in marketing.

Required Skills:

• Exceptional writing, editing, and proofreading skills.
• Ability to distill complex ideas into clear, emotionally resonant messages.
• Experience writing for digital platforms and understanding of SEO fundamentals.
• Strong project management and communication skills.
• Comfortable working in a fast-paced, collaborative environment.
• Commitment to support, promote, and authentically communicate FMSC’s Christian mission and goals.

Preferred Skills:

• Experience in nonprofit, purpose-driven, or mission-oriented organizations.
• Familiarity with content management systems (CMS) and email marketing platforms.
• Knowledge of accessibility and inclusive writing best practices.
• Excellent organizational skills with a high degree of attention to detail, accuracy, and follow-through.
• Excellent judgment and discretion in sensitive situations.

ASSUMPTION: While not explicitly stated, experience in the nonprofit sector and familiarity with content management systems would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: The anticipated starting pay range is $64,000 - $66,500 annually. This compensation range considers a number of factors, including a candidate's qualifications, skills, competencies, and experiences, as well as internal equity.

Benefits:

• FMSC benefits included.

Working Hours: Typical work schedule is Monday-Friday during daytime business hours. Approximately 10% domestic, expenses-paid travel is required.

ASSUMPTION: The salary range provided is competitive for a mid-level marketing copywriter role in the nonprofit sector. Benefits are not specified but are mentioned to be included.

📌 Applicant Insights

🔍 Company Context

Industry: Feed My Starving Children (FMSC) is a non-profit organization focused on providing food and other aid to children and families in need around the world. They operate through volunteers and donations.

Company Size: FMSC has 201-500 employees, making it a mid-sized organization. This size allows for a more personal work environment and the opportunity to make a significant impact on the organization's mission.

Founded: FMSC was founded in 1987 and has since grown to serve children in nearly 70 countries.

Company Description:

• FMSC's mission is to feed God’s starving children hungry in Body and Spirit.
• Their vision is to strive to eliminate starvation in children throughout the world by helping to instill compassion in people to hear and respond to the cries of those in need.
• Their strategy involves children and adults hand-packing meals designed specifically for starving children, which are then shipped to countries around the world.

Company Specialties:

• Volunteering
• Food Aid
• Childhood Hunger
• Humanitarian efforts
• Sustainable development
• Hunger relief

Company Website: http://www.fmsc.org

ASSUMPTION: FMSC's mission and values are central to its operations and should be understood and supported by all employees.

📊 Role Analysis

Career Level: This role is at the mid-level, requiring several years of professional copywriting experience.

Reporting Structure: The Marketing Copywriter reports to the Creative and Content Manager.

Work Arrangement: This is a hybrid role, allowing for a blend of onsite and remote work. The work location can be in Minnesota (Chanhassen, Coon Rapids, Eagan) or Illinois (Aurora, Libertyville, Schaumburg).

Growth Opportunities:

• FMSC offers opportunities for professional development and growth within the marketing and communications department.
• The organization's expanding reach and impact may lead to new roles and responsibilities over time.

ASSUMPTION: FMSC's growth and success depend on the quality of its communications, making this role crucial for the organization's mission and providing opportunities for career advancement.

🌍 Location & Work Environment

Office Type: FMSC has multiple offices in Minnesota and Illinois, offering a blend of onsite and remote work.

Office Location(s): 401 93rd Avenue NW, Coon Rapids, MN 55433, US; 990 Lone Oak Road, Suite 136, Eagan, MN 55121, US; 18732 Lake Drive East, Chanhassen, MN 55317, US; 555 Exchange Court, Aurora, IL 60504, US; 740 Wiley Farm Ct, Schaumburg, Illinois 60173, US; 1345 S Alma School Rd, Mesa, Arizona 85210, US; 1680 N Glenville Drive, Suite 300, Richardson, texas 75081, US; 742 E Park Ave, Libertyville, Illinois 60048, US

Geographic Context:

• FMSC's headquarters are in Minnesota, with additional offices in Illinois and Arizona.
• The organization serves children in nearly 70 countries worldwide.
• The work environment is collaborative and mission-driven, with a focus on making a positive impact on the lives of children and families in need.

Work Schedule: Typical work hours are Monday-Friday during daytime business hours, with approximately 10% domestic, expenses-paid travel required.

ASSUMPTION: The work environment at FMSC is likely to be fast-paced, collaborative, and focused on the organization's mission and goals.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring manager and other team members
• Background check and reference check
• Job offer

Key Assessment Areas:

• Writing and editing skills
• Understanding of FMSC's mission and values
• Ability to work collaboratively and meet deadlines
• Alignment with FMSC's Christian mission and goals

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of FMSC's mission and values in your application materials.
• Prepare examples of your writing and editing work to showcase during the interview.
• Research FMSC's organization, mission, and values to ask informed questions during the interview.

ATS Keywords: Marketing, Copywriting, Nonprofit, Communications, Brand Voice, SEO, Digital Platforms, Collaboration, Project Management

ASSUMPTION: FMSC's hiring process is likely to be thorough and focused on finding the best fit for the organization's mission and culture.

🛠️ Tools & Technologies

• Content Management Systems (CMS)
• Email Marketing Platforms
• Microsoft Office Suite
• Google Workspace
• Project Management Tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The specific tools and technologies used may vary depending on the department and role within FMSC.

👔 Cultural Fit Considerations

Company Values:

• Compassion
• Integrity
• Excellence
• Accountability
• Stewardship

Work Style:

• Collaborative
• Mission-driven
• Results-oriented
• Adaptable
• Detail-oriented

Self-Assessment Questions:

• Do I share FMSC's commitment to compassion and making a positive impact on the lives of children and families in need?
• Am I able to work collaboratively and adaptably in a fast-paced, mission-driven environment?
• Do I have strong writing, editing, and proofreading skills, and the ability to convey complex ideas clearly and effectively?

ASSUMPTION: FMSC's culture is likely to be collaborative, mission-driven, and focused on making a positive impact on the lives of children and families in need.

⚠️ Potential Challenges

• Meeting tight deadlines and managing multiple projects simultaneously
• Balancing the need for clear, concise communication with the desire to convey the depth and complexity of FMSC's mission and work
• Adapting to a fast-paced, collaborative work environment
• Working with a diverse range of stakeholders, including donors, volunteers, partners, and the public

ASSUMPTION: The potential challenges of this role are likely to be related to the fast-paced, collaborative nature of the work environment and the need to balance clear, concise communication with the depth and complexity of FMSC's mission and work.

📈 Similar Roles Comparison

• This role is similar to other marketing copywriter positions but is unique in its focus on nonprofit communications and mission-driven storytelling.
• FMSC's size and mission-driven culture may offer a more personal work environment and the opportunity to make a significant impact on the organization's mission.
• Career progression in this role may involve moving into a management or leadership position within the marketing and communications department.

ASSUMPTION: This role is likely to be similar to other marketing copywriter positions but unique in its focus on nonprofit communications and mission-driven storytelling.

📝 Sample Projects

• Developing a series of email campaigns to raise awareness and funds for FMSC's work
• Creating compelling copy for FMSC's website, including stories of the impact of their work and calls to action for donors and volunteers
• Writing and editing scripts for FMSC's promotional videos, including interviews with beneficiaries, volunteers, and staff

ASSUMPTION: These sample projects are intended to illustrate the types of work a marketing copywriter might do at FMSC, but the specific projects may vary depending on the organization's needs and priorities.

❓ Key Questions to Ask During Interview

• How does this role fit into FMSC's overall communications strategy, and how will my work contribute to the organization's mission?
• What are the most pressing communications challenges facing FMSC, and how can this role help address them?
• How does FMSC support the professional development and growth of its employees, particularly in the marketing and communications department?
• What is the work environment like at FMSC, and how does this role fit into the organization's culture and values?
• How does FMSC measure the success of its communications efforts, and how will my performance be evaluated in this role?

ASSUMPTION: These key questions are designed to help applicants better understand the role, the organization, and the work environment at FMSC.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of your writing and editing work to showcase during the interview.
• Research FMSC's organization, mission, and values to ask informed questions during the interview.
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.