Marketing Development Partner HCO-ACO

📌 Core Information

🔹 Job Title: Marketing Development Partner HCO-ACO

🔹 Company: Community Services of America, CSA

🔹 Location: Des Moines, IA

🔹 Job Type: On-site

🔹 Category: Sales & Business Development

🔹 Date Posted: May 12, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Not Remote-Friendly

🚀 Job Overview

Key aspects of this role include:

• Opening new towns for Good Will Publishers by introducing children’s and sympathy book programs
• Working independently and controlling your own time
• Earning a 50% commission on every sale, with average town revenue ranging from $3,500 to $5,500
• Traveling extensively, spending time in 1-2 towns per week

ASSUMPTION: This role requires a high level of self-motivation, initiative, and organization, as well as a strong desire to make a positive impact in local communities.

📋 Key Responsibilities

✅ Introduce Good Will Publishers' book programs to schools, funeral homes, and local businesses in new towns

✅ Work independently to open new markets and generate sales

✅ Travel extensively, spending time in 1-2 towns per week

✅ Manage multiple initiatives simultaneously and maintain a high level of organization

✅ Utilize CRM platforms and digital communication tools to support sales efforts

ASSUMPTION: This role requires a strong focus on relationship-building and excellent interpersonal skills, as well as the ability to manage time effectively and prioritize tasks.

🎯 Required Qualifications

Education: Not specified

Experience: 5-10 years of experience in community relations, field outreach, or sales

Required Skills:

• Excellent interpersonal and relationship-building skills
• Self-directed and highly organized
• Proficient with CRM platforms and digital communication tools
• Willingness and ability to travel extensively (5 days/week)

Preferred Skills:

• Experience in a commission-based role
• Strong connection to faith, family, and community values

ASSUMPTION: Candidates with a proven track record in sales or community relations, as well as those who are comfortable working independently and managing their own time, will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $1,400 - $2,200 per day (50% commission on average town revenue of $3,500 - $5,500)

Benefits:

• Autonomy and high impact with income potential
• Opportunity to make a real difference in local communities

Working Hours: Typically 3-4 days per town, with extensive travel required

ASSUMPTION: The salary range provided is an estimate based on the average town revenue and the 50% commission structure. Actual earnings may vary depending on individual performance and the number of towns opened.

📌 Applicant Insights

🔍 Company Context

Industry: Book and Periodical Publishing, specifically focused on values-based and religious books

Company Size: 201-500 employees, with a family-owned history dating back to 1938

Founded: 1938, in Gastonia, North Carolina

Company Description:

• Good Will Publishers, Inc. is a North Carolina corporation consisting of a group of related companies that publish and distribute value-oriented and religious books that are in nature Judeo-Christian or are otherwise inspirational or beneficial.
• The Good Will idea is simple: To do well and to do good by offering employees, customers, and associates an opportunity to become their better selves.

Company Specialties:

• Publishing and Public Relations

Company Website: http://www.goodwillpublishers.com

ASSUMPTION: Good Will Publishers is a mission-driven company focused on spreading positive values and making a difference in local communities through its book programs.

📊 Role Analysis

Career Level: Experienced professional with a proven track record in sales or community relations

Reporting Structure: This role reports directly to the company, with no direct subordinates

Work Arrangement: Extensive travel required, with the expectation of spending time in 1-2 towns per week

Growth Opportunities:

• Opening new towns and expanding the company's reach
• Developing strong relationships with schools, funeral homes, and local businesses
• Potential for increased earnings based on sales performance

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a real impact on the company's expansion and success.

🌍 Location & Work Environment

Office Type: Not applicable, as this role requires extensive travel

Office Location(s): Des Moines, IA (with extensive travel required)

Geographic Context:

• Des Moines, IA is the capital and most populous city in Iowa, with a population of approximately 214,000
• The city is known for its vibrant arts and culture scene, as well as its numerous parks and recreational opportunities
• Des Moines has a humid continental climate, with hot summers and cold, snowy winters

Work Schedule: Typically 3-4 days per town, with extensive travel required

ASSUMPTION: The extensive travel requirement for this role may appeal to candidates who enjoy exploring new places and connecting with diverse communities.

💼 Interview & Application Insights

Typical Process:

• Submit resume and cover letter through the provided link
• Initial phone or video screening to assess fit and qualifications
• In-person or virtual interview with the hiring manager to discuss the role in more detail
• Background check and reference checks (if applicable)
• Job offer and onboarding

Key Assessment Areas:

• Sales and relationship-building skills
• Self-motivation and initiative
• Organization and time management
• Alignment with company values and mission

Application Tips:

• Highlight your relevant experience in sales, community relations, or a related field
• Demonstrate your strong interpersonal skills and ability to build relationships
• Emphasize your self-motivation, initiative, and organization in your cover letter
• Include any relevant metrics or achievements from your previous roles to showcase your sales performance

ATS Keywords: Sales, community relations, field outreach, commission-based, self-motivated, organizational skills, CRM, digital communication, travel, initiative management

ASSUMPTION: The application process for this role may be competitive, as the company is looking for highly motivated and qualified candidates with a strong desire to make a positive impact.

🛠️ Tools & Technologies

• CRM platforms (e.g., Salesforce, HubSpot, Zoho CRM)
• Digital communication tools (e.g., email, social media, video conferencing)

ASSUMPTION: The specific CRM and digital communication tools used by the company may vary, and candidates should be comfortable learning and utilizing new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• To do well and to do good
• Offering opportunities for personal growth and development
• Spreading positive values and making a difference in local communities

Work Style:

• Self-directed and independent
• Strong focus on relationship-building and customer service
• Results-driven and motivated by commission-based earnings

Self-Assessment Questions:

• Do you have a strong desire to make a positive impact in local communities?
• Are you comfortable working independently and managing your own time?
• Do you possess excellent interpersonal and relationship-building skills?
• Are you willing and able to travel extensively (5 days/week)?

ASSUMPTION: Candidates who are strongly aligned with the company's values and work style will be most successful in this role and contribute to the company's mission-driven culture.

⚠️ Potential Challenges

• Extensive travel requirements may be challenging for some candidates
• Working independently may require strong self-motivation and time management skills
• Building relationships with schools, funeral homes, and local businesses may take time and effort
• Sales performance may vary depending on individual effort and market conditions

ASSUMPTION: These challenges can be overcome by candidates who are highly motivated, organized, and committed to the company's mission and values.

📈 Similar Roles Comparison

• This role is similar to other sales and business development positions, but with a focus on opening new markets and generating sales through relationship-building and customer service
• Unlike some sales roles, this position requires extensive travel and a strong connection to faith, family, and community values
• Career paths for successful candidates may include increased earnings based on sales performance, as well as opportunities to expand the company's reach and impact

ASSUMPTION: Candidates should consider their personal and professional goals, as well as their alignment with the company's values and mission, when comparing this role to other sales and business development opportunities.

📝 Sample Projects

• Developing and implementing a strategic plan to open a new town for Good Will Publishers
• Building and maintaining strong relationships with schools, funeral homes, and local businesses in assigned territories
• Achieving and exceeding sales targets through effective communication, negotiation, and customer service skills

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities associated with this role, but may vary depending on individual performance and market conditions.

❓ Key Questions to Ask During Interview

• How does the company support the success of its Market Development Partners?
• What resources and tools are provided to help Market Development Partners open new towns and generate sales?
• How does the company measure and evaluate the performance of its Market Development Partners?
• What opportunities are there for growth and development within the company?
• How does the company's mission and values guide its approach to sales and customer service?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the opportunities for growth and success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and cover letter through the provided link: https://recruiting.paylocity.com/Recruiting/Jobs/Details/3263728
• Highlight your relevant experience in sales, community relations, or a related field in your resume
• Demonstrate your strong interpersonal skills and ability to build relationships in your cover letter
• Emphasize your self-motivation, initiative, and organization in your cover letter
• Prepare for your interview by researching the company and considering your alignment with its values and mission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.