π Core Information
πΉ Job Title: Marketing Development Representative - German speaking
πΉ Company: Verkada
πΉ Location: London
πΉ Job Type: On-site
πΉ Category: B2B Sales
πΉ Date Posted: May 23, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Qualifying and converting high volumes of marketing leads into sales-ready meetings
- Partnering with marketing to provide campaign feedback and input on future strategy
- Mastering tools such as Salesforce, Outreach, Zoominfo, and Cognism to maximize productivity
- Developing extensive product knowledge to provide detailed insight to prospects
ASSUMPTION: This role requires a strong focus on lead qualification and conversion, with a significant portion of time dedicated to outbound sales activities.
π Key Responsibilities
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Qualify and convert a high volume of marketing leads into sales-ready meetings and opportunities for Account Executives
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Partner with marketing to provide immediate campaign feedback and input on future campaign strategy
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Master tools such as Salesforce, Outreach, Zoominfo, and Cognism to maximize productivity
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Develop extensive product knowledge to provide detailed insight to prospects
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Achieve and push the limits of your quota, territory revenue, and growth objectives
ASSUMPTION: This role requires strong communication skills, both written and verbal, to effectively engage with prospects and provide valuable feedback to the marketing team.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 2-5 years of experience in B2B sales, with a focus on enterprise-level accounts
Required Skills:
- Fluency in both English and German
- High energy and passion for sales
- Adaptability in a fast-paced sales environment
- Ambition to be a top sales rep
Preferred Skills:
- Previous experience using Salesforce, Outreach, Zoominfo, and Cognism
- Experience working with marketing teams to optimize campaign performance
ASSUMPTION: While not explicitly stated, it is assumed that candidates should have a strong understanding of the sales process and be comfortable working in a target-driven environment.
π° Compensation & Benefits
Salary Range: Β£35,000 - Β£50,000 per year (Based on industry standards for B2B sales roles in London)
Benefits:
- Generous company-paid medical and dental insurance coverage
- Fertility benefits
- Wellness allowance
- Monthly commuter benefits
- Kitchen filled with drinks and snacks, and daily food allowance when working from the office
Working Hours: Full-time, Monday-Friday, with flexible hours to accommodate meetings with prospects
ASSUMPTION: The salary range provided is an estimate based on industry standards for B2B sales roles in London. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Cloud-based B2B physical security
Company Size: 1,001-5,000 employees (Global)
Founded: 2016
Company Description:
- Verkada offers six product lines - video security cameras, access control, environmental sensors, alarms, workplace, and intercoms - integrated with a single cloud-based software platform
- The company provides real-time insight to know what could impact the safety and comfort of people throughout their physical environment, empowering organizations to take immediate action
- Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees, and 30,000+ customers across 70+ countries
Company Specialties:
- Security
- Physical security
- IoT
- Computer vision
- Access control
- Sensors
- Intrusion
- VMS
- AI
- Alarms
- Video security
Company Website: https://www.verkada.com/
ASSUMPTION: Verkada is a well-established company in the cloud-based B2B physical security industry, with a strong focus on growth and innovation.
π Role Analysis
Career Level: Mid-level sales role with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Sales Manager
Work Arrangement: On-site, with flexible hours to accommodate meetings with prospects
Growth Opportunities:
- Advancement to an Account Executive role
- Expanding product knowledge and expertise
- Developing leadership skills through mentoring and coaching opportunities
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path to advancement within the sales organization.
π Location & Work Environment
Office Type: Modern, collaborative workspace with on-site amenities
Office Location(s): 207 Old Street, 17th Floor, The Bower, London, England EC1V 9NR, GB
Geographic Context:
- London is a major global city with a thriving tech industry
- The office is located in the heart of London's Tech City, with easy access to public transportation
- The city offers a diverse range of cultural, social, and recreational opportunities
Work Schedule: Full-time, Monday-Friday, with flexible hours to accommodate meetings with prospects
ASSUMPTION: The London office provides a dynamic and collaborative work environment, with easy access to the city's many amenities and attractions.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the Hiring Manager
- In-depth phone or video interview with the Sales Manager
- Final on-site interview with the Sales Manager and other team members
Key Assessment Areas:
- Sales skills and experience
- Language proficiency in English and German
- Adaptability and cultural fit
- Problem-solving and critical thinking
Application Tips:
- Tailor your resume and cover letter to highlight your sales experience and language skills
- Prepare for behavioral interview questions that focus on your sales approach and problem-solving skills
- Research Verkada and the physical security industry to demonstrate your knowledge and enthusiasm
ATS Keywords: B2B sales, lead qualification, outbound sales, marketing feedback, sales strategy, quota achievement, opportunity conversion, product knowledge, customer insight
ASSUMPTION: The interview process for this role is likely to be competitive, with a strong focus on assessing the candidate's sales skills and cultural fit.
π οΈ Tools & Technologies
- Salesforce
- Outreach
- Zoominfo
- Cognism
ASSUMPTION: Familiarity with these tools is not required, but candidates should be comfortable learning and using new software platforms.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Inclusive
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and target-focused
- Adaptable and resilient
Self-Assessment Questions:
- Do you thrive in a fast-paced, target-driven environment?
- Are you comfortable working in a collaborative, team-oriented setting?
- Do you have strong communication skills in both English and German?
- Are you passionate about sales and eager to learn and grow in your role?
ASSUMPTION: Verkada values candidates who are customer-centric, innovative, collaborative, accountable, and inclusive, with a strong work ethic and a passion for sales.
β οΈ Potential Challenges
- High volume of leads and a fast-paced sales environment
- Requires strong language skills in both English and German
- May involve working non-standard hours to accommodate meetings with prospects
- Potential for high turnover in a competitive sales environment
ASSUMPTION: While this role offers significant growth opportunities, it also presents challenges that require strong sales skills, adaptability, and a high level of commitment.
π Similar Roles Comparison
- Unlike traditional SDR roles, this position focuses more on high-level prospect conversations rather than cold outbounding
- Verkada's integrated product suite sets it apart from competitors in the physical security industry
- This role offers a clear path to advancement within the sales organization
ASSUMPTION: While this role shares similarities with other B2B sales positions, it is unique in its focus on high-level prospect conversations and integration with an innovative product suite.
π Sample Projects
- Developing and executing a targeted outbound campaign to generate qualified leads
- Collaborating with the marketing team to optimize campaign performance and improve lead quality
- Conducting product demos and presentations to high-level prospects, showcasing Verkada's integrated product suite
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but may not be exhaustive or representative of all aspects of the job.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall sales strategy for the company?
- What opportunities are there for growth and advancement within the sales organization?
- How does the company support the professional development of its sales team?
- What is the company's approach to work-life balance for its sales team?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the sales organization, but may not cover all aspects of the interview process.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your sales experience and language skills
- Prepare for behavioral interview questions that focus on your sales approach and problem-solving skills
- Research Verkada and the physical security industry to demonstrate your knowledge and enthusiasm
- Follow up with the Hiring Manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.