🔹 Job Title: Marketing Brand Director
🔹 Company: Glanbia
🔹 Location: Downers Grove, Illinois, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of brand marketing and consumer insights.
✅ Lead the development of 360 activation plans and marketing communications, including digital media, retailer media, influencers, and brand ambassadors, to deliver against marketing objectives and long-term brand equity growth plans.
✅ Lead and develop communication strategy and storytelling across the portfolio that supports strategic lines of business.
✅ Oversee storytelling and communication of the brand’s overall marketing strategy and activation plans for both internal and external stakeholders.
✅ Oversee agency management to ensure strategic partnerships and linkages across various agencies, internal creative teams, and brand teams.
✅ Oversee the brand marketing budget to ensure key ATL/BTL initiatives are efficiently supported and deliver against marketing objectives, driving spending efficiencies to maximize working dollars.
✅ Drive rigor against KPIs leveraging analytics to ensure constant optimization of tactics across the various elements of the funnel and linking to business results.
✅ Drive alignment across brand and marketing KPIs to ensure overall brand strategy and annual plans are being properly supported.
✅ Champion best-in-class execution leveraging creative assets to drive brand distinctiveness and breakthrough in the marketplace.
ASSUMPTION: This role involves a high level of visibility and interaction with senior leadership, requiring strong communication and presentation skills.
Education: Bachelor's degree
Experience: 8 years or more of brand marketing or brand equity experience
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in fast-paced, consumer-driven environments and a passion for health and wellness may find this role particularly appealing.
Salary Range: $165,000 - $230,000 per year (IL-based employees only)
Benefits:
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: Salary range provided is for IL-based employees only. Actual compensation may vary based on location, skills, and experience.
Industry: Glanbia operates in the food and beverage services industry, with a focus on performance and lifestyle nutrition. The company is a global leader in sports nutrition, with a portfolio of award-winning brands.
Company Size: Glanbia has approximately 4,117 employees worldwide, making it a mid-sized company. This size offers opportunities for growth and career advancement while maintaining a collaborative work environment.
Founded: Glanbia was founded in 1997 and has since grown into a global nutrition company, delivering better nutrition for better living.
Company Description:
Company Specialties:
Company Website: https://www.glanbia.com/
ASSUMPTION: Glanbia's focus on better nutrition and health makes it an attractive employer for individuals passionate about wellness and active lifestyles.
Career Level: This role is at the senior management level, requiring a high degree of expertise and strategic thinking.
Reporting Structure: The Marketing Brand Director reports directly to the Senior Marketing Director and works closely with cross-functional teams, including sales, product development, and operations.
Work Arrangement: This is an on-site role, with the expectation of working from the company's Downers Grove office.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a significant impact on the company's success.
Office Type: Glanbia's Downers Grove office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Downers Grove, Illinois, United States
Geographic Context:
Work Schedule: The typical work schedule is Monday through Friday, with some flexibility for remote work as needed.
ASSUMPTION: Candidates who enjoy working in a dynamic, fast-paced environment and thrive in a collaborative team setting may find this role and work environment particularly appealing.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Brand Marketing, Marketing Strategy, Consumer Insights, Agency Management, Marketing Communications, Marketing Budget, KPIs, P&L Management, Brand Equity, Sports Nutrition
ASSUMPTION: The interview process for this role may include case studies, presentations, or other assessments to evaluate the candidate's strategic thinking and leadership skills.
ASSUMPTION: Proficiency in marketing automation and analytics tools is highly desirable for this role, as the candidate will be expected to drive data-informed decision-making.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who are highly motivated, results-driven, and passionate about health and wellness may find Glanbia's culture and work environment particularly appealing.
ASSUMPTION: These challenges require a strategic, data-driven approach and a deep understanding of consumer insights and market trends.
ASSUMPTION: This role offers a unique opportunity to make a significant impact on a leading brand within a global nutrition company.
ASSUMPTION: These sample projects illustrate the strategic, data-driven, and creative nature of the role and the opportunity to make a significant impact on the brand's success.
ASSUMPTION: These questions demonstrate a proactive and strategic approach to the role and the company, and will help the candidate better understand the expectations and opportunities for success.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.