📌 Core Information
🔹 Job Title: Marketing Director
🔹 Company: Fortreum
🔹 Location: Remote (United States)
🔹 Job Type: Full-time, Remote OK
🔹 Category: Marketing
🔹 Date Posted: 2025-07-23
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive digital marketing strategies to enhance brand visibility and drive demand generation.
- Collaborating with cross-functional teams to design and deliver impactful digital marketing campaigns that support business objectives.
- Managing in-house and/or contract design teams and/or content writers.
- Conducting audience research to understand buyer personas, pain points, and behaviors within the cybersecurity and compliance sector to refine go-to-market strategies.
- Staying up to date on trends in digital marketing, cybersecurity, and regulatory compliance to refine strategies and maintain competitive positioning.
ASSUMPTION: This role requires a strategic mindset, creativity, and technical expertise to build brand awareness, drive lead generation, and engage target audiences in the cloud security and compliance market.
📋 Key Responsibilities
✅ Developing and implementing comprehensive digital marketing strategies to enhance brand visibility and drive demand generation.
✅ Developing and supporting extensive content strategy and execution to include video content/production, whitepapers, blogs, webinars, case studies and social media for respective practice areas.
✅ Managing in-house and/or contract design teams and/or content writers.
✅ Leading the planning and execution of campaigns and events across SEO, paid media, email marketing, social platforms, and content marketing.
✅ Conducting audience research to understand buyer personas, pain points, and behaviors within the cybersecurity and compliance sector to refine go-to-market strategies.
✅ Establishing and maintaining strong collaboration with sales and delivery teams to ensure messaging alignment and campaign success.
✅ Leveraging data analytics to track, measure, and optimize campaign performance, ensuring ROI-driven decision-making.
✅ Staying up to date on trends in digital marketing, cybersecurity, and regulatory compliance to refine strategies and maintain competitive positioning.
✅ Managing digital marketing tools and platforms, ensuring effective use and integration for campaign success.
ASSUMPTION: This role involves a high degree of collaboration with various teams and requires strong project management and multitasking abilities in a fast-paced, resource-constrained environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field. (ASSUMPTION: A relevant master's degree may be preferred but not required)
Experience: 10+ years of progressive marketing experience, with a proven track record in the cybersecurity, cloud services, or technology sectors. (ASSUMPTION: At least 5 years of experience in B2B marketing, ideally in cybersecurity or cloud services)
Required Skills:
- Expertise in building and executing data-driven digital marketing campaigns that have driven measurable results.
- Experience with ABM (Account-Based Marketing) and lead nurturing techniques.
- Hands-on experience in demand generation, digital marketing, and content strategy.
- Extensive experience in producing video and digital campaigns, including planning, scripting, editing, and post-production.
- Proficiency in SEO, SEM, content marketing, and paid advertising strategies.
- Strong analytical skills with experience in using CRM, marketing automation tools, and web analytics platforms (e.g., Salesforce, Google Analytics, etc.).
- Demonstrated ability to develop and execute strategic marketing plans from the ground up.
- Strong leadership, communication, and collaboration skills.
- Strong project management and multitasking abilities in a fast-paced, resource-constrained environment.
Preferred Skills:
- Experience in startups or small business environments, where agility and wearing multiple hats is expected.
- Ability to manage and optimize website CMS platforms (WordPress).
- Familiarity with regulatory compliance frameworks (FedRAMP, HIPAA, CMMC, etc.).
ASSUMPTION: The ideal candidate will have a strong background in B2B marketing, particularly in cybersecurity or cloud services, and experience managing teams and executing data-driven campaigns.
💰 Compensation & Benefits
Salary Range: $150,000 - $175,000 a year (ASSUMPTION: This range is based on industry standards for a Marketing Director role with 10+ years of experience in the cybersecurity sector)
Benefits:
- Medical Insurance
- Dental Insurance
- Vision Insurance
- 401(k) with 5% Employer Match
- Company Paid Short-Term Disability
- Company Paid Long-Term Disability
- Company Paid AD&D and Life Insurance
- Flex Time Off
- Annual Bonuses
- Training Stipends
- Certification Reimbursements
- Access to Over 30,000 Free Online Training Courses
- Personal Cell Phone Allowance
- New Hire and Annual Home Office Stipend
- Spot Awards
- Eleven Paid Holidays
Working Hours: Full-time, typically 40 hours per week. (ASSUMPTION: Some flexibility may be available, depending on the role and team needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Director role with the required experience level. The benefits package is comprehensive and designed to support employee well-being and professional development.
📌 Applicant Insights
🔍 Company Context
Industry: Fortreum is a trusted leader in cloud and cybersecurity services, ranked in the Top 5 FedRAMP Third Party Assessment Organizations (3PAO). They provide independent, third-party and vendor-agnostic regulatory assessment and advisory services, coupled with advanced cybersecurity offensive and compliance technical services to their clients.
Company Size: Fortreum has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and collaboration.
Founded: Fortreum was founded in 2020, making it a relatively young company with a strong focus on innovation and rapid growth.
Company Description:
- Fortreum works with Fortune 500 companies and leading cloud service providers, building its reputation on service-delivery excellence and unwavering commitment to client success.
- The company's core values include quality, a customer-driven mindset, autonomy, and personal accountability/stewardship.
- Fortreum aims to simplify cybersecurity in the marketplace to accelerate business outcomes, with deep cloud and cybersecurity roots, proven track records, and a readiness to disrupt the consulting space.
Company Specialties:
- Regulatory compliance (FedRAMP, FISMA, SOC, ISO, HIPAA, CMMC)
- Technical security services (Penetration Testing, Red Teaming, Social Engineering, Attack Surface Analysis and others)
Company Website: http://www.fortreum.com
ASSUMPTION: Fortreum's focus on quality, customer-driven mindset, and personal accountability/stewardship creates an environment where employees are empowered to make a significant impact on the company's success.
📊 Role Analysis
Career Level: This role is suitable for an experienced marketing professional looking to take on a leadership position in digital marketing within the cybersecurity industry.
Reporting Structure: The Marketing Director will report directly to the CEO and work closely with cross-functional teams, including sales, delivery, and design teams.
Work Arrangement: This role is remote-friendly, with the option to work from the company's Virginia office or remotely from anywhere in the United States.
Growth Opportunities:
- As Fortreum continues to grow, there will be opportunities for the Marketing Director to expand their team and take on additional responsibilities.
- The company's focus on innovation and disruption creates an environment where employees can drive change and make a significant impact on the business.
- With a strong track record of successful company acquisitions and exits, Fortreum offers opportunities for professional growth and development.
ASSUMPTION: The Marketing Director role at Fortreum presents an excellent opportunity for an experienced marketing professional to make a significant impact on the company's growth and success in the cybersecurity industry.
🌍 Location & Work Environment
Office Type: Fortreum has a physical office in Virginia but offers remote work arrangements for this role.
Office Location(s): Virginia, United States
Geographic Context:
- The United States has a large and growing cybersecurity market, with numerous opportunities for Fortreum to expand its client base and increase its market share.
- The remote-friendly work arrangement allows for greater flexibility and the ability to attract top talent from across the country.
- The company's headquarters in Virginia provides easy access to the East Coast's thriving technology hubs and cybersecurity industry.
Work Schedule: Full-time, typically 40 hours per week, with some flexibility depending on the role and team needs.
ASSUMPTION: The remote-friendly work arrangement at Fortreum offers applicants the opportunity to balance their professional and personal lives while working for a dynamic and growing company in the cybersecurity industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the CEO and/or other senior team members
- Final round interview with the CEO and/or other senior team members
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Campaign execution and optimization
- Team management and leadership
- Adaptability and problem-solving skills
- Industry knowledge and regulatory compliance expertise
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience, particularly in the cybersecurity or cloud services sectors.
- Demonstrate your understanding of Fortreum's business and the unique challenges and opportunities in the cybersecurity market.
- Prepare examples of your past marketing campaigns, their outcomes, and the lessons you learned from them.
- Be ready to discuss your approach to team management, collaboration, and leadership in a fast-paced, resource-constrained environment.
ATS Keywords: Digital Marketing, Content Strategy, SEO, SEM, Lead Generation, Data Analytics, Project Management, Collaboration, Communication, People Management, Demand Generation, Video Production, Marketing Automation, Buyer Persona Research, Campaign Execution, Regulatory Compliance
ASSUMPTION: The interview process at Fortreum is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit within the company's fast-paced, innovative environment.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo, Pardot)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Web analytics tools (e.g., Google Analytics)
- Social media management platforms (e.g., Hootsuite, Buffer)
- Video production and editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
- Content management systems (e.g., WordPress)
ASSUMPTION: The Marketing Director will be expected to have experience with a wide range of marketing tools and technologies, as well as the ability to adapt to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Quality matters most
- Customer-driven mindset
- Autonomy to do your job
- Personal accountability/stewardship
Work Style:
- Fast-paced and dynamic environment
- Collaborative and cross-functional teamwork
- Focus on innovation and disruption
- Empowered employees with a strong sense of ownership and accountability
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment where you have a high degree of autonomy and responsibility?
- Are you comfortable working collaboratively with cross-functional teams and driving change in a rapidly growing company?
- Do you have a strong customer-driven mindset and a commitment to delivering high-quality work?
ASSUMPTION: Fortreum's culture values quality, customer-driven mindset, autonomy, and personal accountability/stewardship, creating an environment where employees are empowered to make a significant impact on the company's success.
⚠️ Potential Challenges
- The Marketing Director role at Fortreum requires a high degree of strategic thinking, creativity, and technical expertise to build brand awareness, drive lead generation, and engage target audiences in the cloud security and compliance market.
- The role involves a high degree of collaboration with various teams and requires strong project management and multitasking abilities in a fast-paced, resource-constrained environment.
- The cybersecurity industry is rapidly evolving, requiring the Marketing Director to stay up to date on trends and adapt strategies accordingly.
- The remote-friendly work arrangement may present challenges in maintaining a strong company culture and fostering collaboration among team members.
ASSUMPTION: The Marketing Director role at Fortreum presents unique challenges and opportunities for an experienced marketing professional to make a significant impact on the company's growth and success in the cybersecurity industry.
📈 Similar Roles Comparison
- Compared to other Marketing Director roles in the cybersecurity industry, this position at Fortreum offers a unique opportunity to work for a rapidly growing, mid-sized company with a strong focus on innovation and disruption.
- The cybersecurity industry is characterized by a high degree of competition and a constant need for differentiation, making this role an excellent fit for a strategic and creative marketing professional.
- In terms of career path, the Marketing Director role at Fortreum presents an opportunity for an experienced marketing professional to take on a leadership position and drive the company's growth and success in the cybersecurity market.
ASSUMPTION: The Marketing Director role at Fortreum offers a unique combination of challenges, opportunities, and cultural fit considerations that set it apart from similar roles in the cybersecurity industry.
📝 Sample Projects
- Developing and executing a comprehensive digital marketing strategy to enhance Fortreum's brand visibility and drive demand generation in the cloud security and compliance market.
- Collaborating with cross-functional teams to design and deliver impactful digital marketing campaigns that support Fortreum's business objectives, such as lead generation, thought leadership, and brand awareness.
- Conducting audience research to understand buyer personas, pain points, and behaviors within the cybersecurity and compliance sector to refine go-to-market strategies and optimize campaign performance.
ASSUMPTION: The Marketing Director role at Fortreum presents an excellent opportunity for an experienced marketing professional to work on a wide range of projects that drive the company's growth and success in the cybersecurity industry.
❓ Key Questions to Ask During Interview
- Can you describe the company's growth trajectory and plans for expansion in the cybersecurity market?
- How does Fortreum support the professional development and growth of its employees, particularly in the Marketing Director role?
- What is the company's approach to fostering a strong company culture and collaboration among team members in a remote-friendly work environment?
- How does Fortreum measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What is the company's approach to innovation and disruption in the cybersecurity market, and how does the Marketing Director role contribute to this strategy?
ASSUMPTION: Asking insightful questions during the interview process demonstrates your interest in the role and provides an opportunity to assess the company's culture, growth trajectory, and commitment to employee success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, particularly in the cybersecurity or cloud services sectors.
- Prepare examples of your past marketing campaigns, their outcomes, and the lessons you learned from them.
- Be ready to discuss your approach to team management, collaboration, and leadership in a fast-paced, resource-constrained environment.
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
