📌 Core Information
🔹 Job Title: Marketing Director
🔹 Company: Ecolab
🔹 Location: Shanghai, China (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 16, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Remote (China)
🚀 Job Overview
Key aspects of this role include:
- Supporting sales growth, customer retention, and profitability through strategic marketing programs
- Driving marketing efforts for existing products and global innovation
- Providing leadership and marketing support to the sales force
- Developing and executing marketing strategies, programs, and pricing strategies
- Leading cross-functional teams to deliver project results
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to work effectively across multiple teams and regions.
📋 Key Responsibilities
✅ Supporting sales growth, customer retention, and profitability through strategic planning and execution of marketing programs
✅ Driving marketing efforts for existing products and global innovation
✅ Providing Ecolab sales force with leadership and marketing support, including sales tools, training, competitive intelligence, and actionable reporting
✅ Developing in-depth customer and market knowledge, and communicating market needs and opportunities
✅ Developing short and long-term strategies and plans for demand generation, market research, customer needs assessment, sales and inventory forecasting, and customer and sales history analysis
✅ Executing marketing strategies, programs, and pricing strategies to meet profit objectives for the business unit
✅ Assisting in developing sales and customer training programs and sales tools to support the sales force
✅ Providing competitive intelligence to the field sales teams to counter competitive offers
✅ Staying current on market standards, trends, and practices and understanding their impact on Ecolab's product line and business
✅ Leading cross-functional teams, as needed, to deliver project results
ASSUMPTION: This role requires a high level of initiative, strong organizational skills, and the ability to handle multiple tasks in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: 15 years of related professional experience, preferably in business-to-business marketing
Required Skills:
- Proven leadership and strategic planning skills
- Strong interpersonal and relationship-building skills
- Effective oral and written communication skills
- Organizational skills, attention to detail, and sound judgment
- Ability to work independently and handle multiple tasks
Preferred Skills:
- Experience in the chemical manufacturing industry
- Fluency in Mandarin Chinese
ASSUMPTION: While not explicitly stated, experience in the chemical manufacturing industry and fluency in Mandarin Chinese may be beneficial for this role due to the nature of the business and the location.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Director role with 10+ years of experience in the chemical manufacturing industry, the estimated salary range is CNY 600,000 - 800,000 per year.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off and holidays
- Employee discounts and other perks
Working Hours: Full-time position with a standard workweek of 40 hours, Monday through Friday. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. Benefits may vary based on the candidate's location and employment status.
📌 Applicant Insights
🔍 Company Context
Industry: Ecolab is a global leader in water, hygiene, and infection prevention solutions and services. They operate in the chemical manufacturing industry, serving customers in various markets, including food, healthcare, high tech, life sciences, hospitality, and industrial.
Company Size: Ecolab is a large company with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse teams and projects.
Founded: Ecolab was founded in 1923 and has since grown into a global sustainability leader, operating in more than 170 countries around the world.
Company Description:
- Ecolab is a trusted partner for millions of customers, providing innovative solutions that protect people and the resources vital to life
- The company delivers comprehensive science-based solutions, data-driven insights, and world-class service to advance food safety, maintain clean and safe environments, and optimize water and energy use
- Ecolab's innovative solutions improve operational efficiencies and sustainability for customers in various markets
Company Specialties:
- Safe Food
- Clean Water
- Abundant Energy
- and Healthy Environments
Company Website: www.ecolab.com
ASSUMPTION: Working at Ecolab offers opportunities to make a significant impact on global sustainability challenges and to grow both personally and professionally.
📊 Role Analysis
Career Level: This role is at the senior management level, reporting directly to the regional marketing manager or a similar position.
Reporting Structure: The Marketing Director will oversee a team of marketing professionals responsible for executing marketing programs and supporting sales efforts.
Work Arrangement: This role is remote, with a primary focus on supporting the China market. Occasional travel may be required for team meetings, customer visits, or industry events.
Growth Opportunities:
- Potential to advance to a regional or global marketing leadership role
- Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
- Chance to develop leadership skills and mentor junior team members
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the marketing function or take on broader leadership responsibilities.
🌍 Location & Work Environment
Office Type: Remote work environment with occasional travel
Office Location(s): Shanghai, China (remote)
Geographic Context:
- Shanghai is a major commercial and financial hub in China, offering a vibrant business environment and numerous networking opportunities
- The remote work arrangement provides flexibility and the ability to work from anywhere within the China time zone
- China is a large and growing market for Ecolab, with significant opportunities for business expansion and customer growth
Work Schedule: Standard workweek of 40 hours, Monday through Friday, with occasional overtime as needed to meet project deadlines. Flexible work hours may be available to accommodate different time zones and team members' schedules.
ASSUMPTION: The remote work arrangement offers a high degree of flexibility and the ability to balance work and personal responsibilities more effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the hiring manager and other team members
- Case study or presentation preparation and presentation
- Final interview with the regional marketing manager or a similar position
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Communication and presentation skills
- Industry knowledge and market understanding
- Cultural awareness and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a case study or presentation demonstrating your strategic marketing approach and problem-solving skills
- Research Ecolab's business and the chemical manufacturing industry to showcase your industry knowledge and market understanding
- Practice your communication and presentation skills to ensure a strong performance in the interview process
ATS Keywords: Marketing Director, Strategic Planning, Marketing Programs, Sales Growth, Customer Retention, Profitability, Global Innovation, Leadership, Marketing Support, Sales Tools, Competitive Intelligence, Market Research, Demand Generation, Pricing Strategies, Cross-Functional Teams
ASSUMPTION: The interview process for this role will be comprehensive and competitive, focusing on the candidate's strategic thinking, leadership skills, and industry knowledge.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Proficiency in these tools and technologies is expected for this role, as they are industry-standard and widely used in marketing functions.
👔 Cultural Fit Considerations
Company Values:
- Safety is our way of life
- Act with integrity and respect
- Take personal accountability
- Work together, win together
- Innovate and inspire
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and responsive to change
- Committed to continuous learning and improvement
Self-Assessment Questions:
- Do you align with Ecolab's company values, particularly the importance of safety and accountability?
- Are you comfortable working in a remote, virtual team environment and collaborating across time zones?
- Do you have a proven track record of driving results and executing marketing programs in a fast-paced, dynamic setting?
ASSUMPTION: Candidates who demonstrate a strong fit with Ecolab's company values and work style will be more likely to succeed in this role and contribute to the team's success.
⚠️ Potential Challenges
- Managing a remote team and maintaining productivity and engagement
- Balancing the demands of multiple stakeholders, including sales teams, regional management, and global headquarters
- Adapting to a dynamic and evolving market, with changing customer needs and competitive pressures
- Navigating the cultural nuances and business practices of the China market
ASSUMPTION: These challenges are common to marketing roles in large, global organizations and can be effectively managed by a strong leader with a strategic mindset and excellent communication skills.
📈 Similar Roles Comparison
- Compared to other Marketing Director roles, this position offers a unique opportunity to work in the chemical manufacturing industry and make a significant impact on global sustainability challenges
- In terms of industry-specific context, the chemical manufacturing industry is highly competitive and requires a strong understanding of both technical and market trends
- Career path comparison: This role offers opportunities to advance within the marketing function or take on broader leadership responsibilities, with potential progression to regional or global marketing leadership positions
ASSUMPTION: This role offers a unique combination of industry exposure, growth potential, and the opportunity to make a meaningful impact on global sustainability challenges.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new product launch in the China market
- Conducting market research to identify customer needs and preferences, and using the insights to inform marketing strategies and product development
- Leading a cross-functional team to develop and implement a customer retention program, aimed at improving customer satisfaction and reducing churn
ASSUMPTION: These sample projects are representative of the types of initiatives a Marketing Director might lead at Ecolab, focusing on strategic planning, market research, and customer engagement.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics, and how this role fits into the broader organization?
- What are the key priorities for this role in the first 90 days, and how will success be measured?
- How does Ecolab support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the China market, and how can this role help address them?
- How does Ecolab foster a culture of innovation and continuous improvement, and how can this role contribute to that effort?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company, and demonstrate your interest in and preparation for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a case study or presentation demonstrating your strategic marketing approach and problem-solving skills
- Research Ecolab's business and the chemical manufacturing industry to showcase your industry knowledge and market understanding
- Practice your communication and presentation skills to ensure a strong performance in the interview process
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the interview process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
