Marketing Director, Rooted Network

📌 Core Information

🔹 Job Title: Marketing Director, Rooted Network

🔹 Company: Mariners Church

🔹 Location: Irvine, California

🔹 Job Type: Full-time

🔹 Category: Religious Institutions

🔹 Date Posted: August 8, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading and executing the Rooted Network’s brand and marketing strategy
• Expanding reach in the church discipleship space and driving engagement with resources
• Developing strategic marketing plans and executing multi-channel campaigns
• Overseeing content strategy and managing external vendors
• Collaborating with digital and information systems teams to measure and optimize key metrics

ASSUMPTION: This role requires a strong understanding of marketing strategies, digital platforms, and church discipleship resources. The ideal candidate will have experience in marketing, proficiency in relevant tools, and a passion for ministry.

📋 Key Responsibilities

✅ Develop and implement strategic marketing plans focused on brand growth and influence

✅ Design and execute multi-channel campaigns that increase awareness and adoption of Rooted Network products

✅ Oversee content strategy across blogs, email, and social media, aligning messaging with product launches and ministry seasons

✅ Collaborate with the Digital Strategist and Information Systems Director to measure and optimize key marketing metrics

✅ Manage external vendors and creative partners to ensure brand consistency and timely delivery of assets

✅ Lead storytelling efforts that inspire churches to adopt Rooted Network’s discipleship strategy

✅ Maintain the content calendar and coordinate communication with other ministries and churches

✅ Track marketing expenses and manage budgets in alignment with financial goals

✅ Support website strategy and coordinate with development contractors

✅ Supervise the Digital Strategist in content creation and social media engagement

✅ Assist Rooted Network Coaches with event planning and logistics

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and operational management. The ideal candidate will be comfortable with both high-level strategy and day-to-day tasks.

🎯 Required Qualifications

Education: Associate’s degree

Experience: 3-5 years of marketing experience

Required Skills:

• Proficient in Google Suite, Basecamp, Asana, Dropbox
• Experience with Hubspot and Shopify is a plus
• Highly organized with strong attention to detail and ability to manage multiple priorities
• Skilled communicator in both written and verbal formats
• Collaborative team player, comfortable working remotely

Preferred Skills:

• Experience in the church discipleship space
• Familiarity with Christian ministry events and conferences

ASSUMPTION: While an Associate’s degree is the minimum requirement, candidates with a Bachelor’s degree in Marketing or a related field may have an advantage. Relevant experience in marketing, communications, or a related field is highly valued.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (Based on industry standards for a Marketing Director with 3-5 years of experience in the non-profit sector)

Benefits:

• Health insurance (medical, dental, and vision)
• 403b Retirement Saving Plan
• Paid vacation
• Paid time off to serve
• Discounts at the Mariners Cafe and Bookstore
• Tuition discount for Mariners Church Preschool
• Opportunity to attend ministry events and conferences
• Working alongside a community of supportive, like-minded believers

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for events and meetings

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. The actual salary may vary based on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Mariners Church operates in the religious institutions sector, focusing on inspiring people to follow Jesus and fearlessly change the world.

Company Size: Mariners Church has 201-500 employees, providing a medium-sized organization with ample opportunities for collaboration and growth.

Founded: Mariners Church was founded in 1966 and has since grown into one of the top 20 largest churches in America.

Company Description:

• Mariners Church is a biblically-centered, non-denominational church located in Southern California
• Focused on inspiring people to follow Jesus and fearlessly change the world
• Committed to healing, transforming, renewing, forgiving, providing, and sustaining through the power of God

Company Specialties:

• Discipleship resources and small group experiences
• Launching new congregations and community impact
• Supporting church leaders with proven tools for lasting life change

Company Website: http://www.marinerschurch.org/

ASSUMPTION: Mariners Church is a well-established organization with a clear mission and values. Applicants should be comfortable working in a faith-based environment and align with the church's mission.

📊 Role Analysis

Career Level: This role is at the mid-level, offering opportunities for growth and leadership within the marketing department and the broader church organization.

Reporting Structure: The Marketing Director reports directly to the Rooted Network leadership and collaborates with various departments, including Digital Strategy, Information Systems, and Events.

Work Arrangement: This role is on-site, with flexibility for remote work as needed. The Marketing Director is expected to attend Mariners Church services and events.

Growth Opportunities:

• Expanding the reach of Rooted Network resources and events
• Developing and implementing new marketing strategies
• Gaining experience in non-profit marketing and church discipleship
• Potential advancement to leadership roles within the church or related organizations

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the church's mission and the broader community.

🌍 Location & Work Environment

Office Type: Mariners Church has a physical office located in Irvine, California, with additional locations in Huntington Beach.

Office Location(s): 5001 Newport Coast Dr, Irvine, CA 92603, US and 7822 Warner Ave, Huntington Beach, California 92647, US

Geographic Context:

• Irvine is a suburban city in Orange County, California, with a population of approximately 300,000
• The area is known for its high quality of life, excellent schools, and numerous job opportunities
• Mariners Church is located near major highways, providing easy access to the rest of Orange County and Los Angeles

Work Schedule: The work schedule is typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for events and meetings. The Marketing Director is expected to work additional hours as needed to complete projects and meet deadlines.

ASSUMPTION: Applicants should be comfortable working in a faith-based environment and be willing to commit to the church's mission and values. The work environment is collaborative and supportive, with a focus on teamwork and personal growth.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the hiring manager
• In-depth interview with the Rooted Network leadership team
• Final interview with the church's senior leadership
• Background check and reference verification

Key Assessment Areas:

• Marketing and communication skills
• Understanding of the church discipleship space
• Alignment with Mariners Church's mission and values
• Problem-solving and strategic thinking
• Adaptability and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your marketing experience and relevant skills
• Demonstrate your understanding of the church discipleship space and Mariners Church's mission
• Prepare questions that showcase your interest in the role and the organization
• Be prepared to discuss your personal faith journey and how it aligns with the church's values

ATS Keywords: Marketing strategy, brand growth, campaign execution, content strategy, social media, collaboration, budget management, event planning, communication, digital strategy, project management, attention to detail, teamwork, storytelling, discipleship resources, remote work

ASSUMPTION: The application process for this role may involve multiple interviews and assessments, with a focus on both technical skills and cultural fit. Applicants should be prepared to demonstrate their understanding of the church discipleship space and their alignment with Mariners Church's mission and values.

🛠️ Tools & Technologies

• Google Suite (Gmail, Google Drive, Google Docs, Google Sheets)
• Basecamp
• Asana
• Dropbox
• Hubspot (for marketing automation and CRM)
• Shopify (for e-commerce)
• Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
• Content management systems (WordPress, Squarespace)

ASSUMPTION: Applicants should be proficient in the listed tools and technologies, with a willingness to learn and adapt to new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Love Jesus and call yourself a Christian
• Embrace a high biblical standard of personal conduct and lifestyle
• Agree to and adhere to the church's statement of faith and leadership commitment
• Attend Mariners Church

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Committed to personal and professional growth

Self-Assessment Questions:

• How does your personal faith journey align with Mariners Church's mission and values?
• Are you comfortable working in a faith-based environment and collaborating with a diverse team?
• Do you have a growth mindset and a commitment to continuous learning?

ASSUMPTION: Applicants should carefully consider their alignment with Mariners Church's mission, values, and work style. The ideal candidate will be a committed Christian with a strong work ethic and a commitment to personal and professional growth.

⚠️ Potential Challenges

• Balancing multiple priorities and deadlines
• Managing external vendors and creative partners
• Adapting to a faith-based work environment
• Working remotely and maintaining productivity

ASSUMPTION: The ideal candidate will be organized, detail-oriented, and comfortable working in a fast-paced environment. They should also be comfortable working remotely and managing multiple priorities.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses on the church discipleship space and requires a strong understanding of Christian ministry events and conferences
• This role offers unique opportunities for growth and leadership within a faith-based organization
• Career paths in this role may include advancement to leadership positions within the church or related organizations

ASSUMPTION: Applicants should carefully consider the unique aspects of this role and how it aligns with their career goals and personal values.

📝 Sample Projects

• Developing and executing a multi-channel campaign to promote a new discipleship resource
• Managing external vendors to create branded materials for an upcoming event
• Collaborating with the Digital Strategist to optimize social media engagement and increase website traffic

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role. Applicants should be prepared to discuss their relevant experience and how it translates to the specific needs of this position.

❓ Key Questions to Ask During Interview

• Can you describe the typical workweek for this role and how it balances strategic planning and day-to-day tasks?
• How does this role collaborate with other departments and ministries within Mariners Church?
• What opportunities are there for professional development and growth within this role and the broader organization?
• How does Mariners Church support work-life balance for its employees?
• What are the most significant challenges facing the Rooted Network, and how can this role address them?

ASSUMPTION: These questions are intended to help applicants better understand the role, the organization, and the opportunities for growth and development. Applicants should be prepared to ask thoughtful and insightful questions that demonstrate their interest in the position and the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://jobs.smartrecruiters.com/MarinersChurch/744000075123595-marketing-director-rooted-network
• Tailor your resume and cover letter to highlight your marketing experience and relevant skills
• Prepare questions that showcase your interest in the role and the organization
• Be prepared to discuss your personal faith journey and how it aligns with Mariners Church's mission and values
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.