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Marketing & Education Manager | Hispanic

Straumann
Full-time
On-site
Curitiba, ParanΓ‘, Brazil
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing & Education Manager | Hispanic

πŸ”Ή Company: Straumann

πŸ”Ή Location: Curitiba, ParanΓ‘, Brazil

πŸ”Ή Job Type: Full-Time, On-site

πŸ”Ή Category: Medical Equipment Manufacturing

πŸ”Ή Date Posted: May 20, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Executing marketing activities and product launches in Spanish-speaking countries
  • Coordinating campaigns, managing budgets, and creating educational events for dentists
  • Collaborating with regional teams and providing strategic guidance
  • Developing and implementing marketing strategies to promote products and services
  • Monitoring market trends and competitor activities to inform decision-making

ASSUMPTION: This role requires a strong understanding of the dental industry and experience in marketing and product education. Fluency in Spanish, English, and Portuguese is essential for effective communication with regional teams and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Execute marketing activities and product launches in Spanish-speaking countries

βœ… Coordinate campaigns, manage budgets, and create educational events for dentists

βœ… Collaborate with regional teams and provide strategic guidance

βœ… Develop and implement marketing strategies to promote products and services

βœ… Monitor market trends and competitor activities to inform decision-making

βœ… Travel to regional offices and events as needed

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work independently and collaboratively in a fast-paced environment.

🎯 Required Qualifications

Education: Complete higher education degree, preferably in Marketing or a similar field

Education: Postgraduate degree

Experience: 5-10 years of experience in marketing, product education, and team management

Required Skills:

  • Fluency in English, Spanish, and Portuguese
  • Proven experience in marketing and product education
  • Strong project management skills
  • Ability to work independently and collaboratively
  • Knowledge of the dental industry

Preferred Skills:

  • Experience with CRM software
  • Knowledge of market research methods
  • Familiarity with dental products and services

ASSUMPTION: Candidates with relevant experience in the dental industry and a strong understanding of marketing strategies will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is not provided, but based on industry standards for a Marketing & Education Manager with 5-10 years of experience in Brazil, the estimated salary range is R$ 15,000 - R$ 25,000 per month.

Benefits:

  • Food Voucher
  • Health Insurance
  • Dental Plan
  • Gym Membership
  • Sales Commission
  • Profit Sharing
  • Internal Development Programs
  • Product Discounts
  • Growth Opportunities

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The estimated salary range is based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Straumann is a leading global company in the dental industry, specializing in the development, manufacturing, and distribution of dental implants, biomaterials, and digital solutions.

Company Size: Straumann is a large company with over 5,000 employees worldwide, providing a dynamic and collaborative work environment.

Founded: Straumann was founded in 1954 and has since grown into a publicly-owned holding company with a strong global presence.

Company Description:

  • United for global excellence in dentistry
  • Creating more than just smiles, but lasting confidence for dentists, labs, patients, employees, partners, dental networks, and the global community
  • Innovations and achievements have become landmarks in dentistry worldwide

Company Specialties:

  • Medical device
  • Dental implants
  • Esthetic dentistry
  • Tooth restoration
  • Biomaterials
  • Prosthetics
  • Orthodontics
  • Preventive dentistry
  • Digital dentistry

Company Website: http://www.straumann-group.com

ASSUMPTION: Straumann's extensive global presence and expertise in the dental industry provide a unique opportunity for candidates to grow professionally and contribute to the company's ongoing success.

πŸ“Š Role Analysis

Career Level: This role is at the senior management level, offering significant responsibility and the opportunity to make a substantial impact on the company's marketing and education efforts.

Reporting Structure: The Marketing & Education Manager will report directly to the regional marketing director and collaborate closely with regional teams and stakeholders.

Work Arrangement: This role is on-site, with the possibility of occasional travel to regional offices and events.

Growth Opportunities:

  • Potential advancement to a regional marketing director role
  • Opportunities to expand responsibilities and impact within the marketing and education department
  • Chance to develop leadership skills and mentor junior team members

ASSUMPTION: The Marketing & Education Manager role offers a unique opportunity for candidates to grow professionally and make a significant impact on the company's marketing and education efforts.

🌍 Location & Work Environment

Office Type: Straumann's office in Curitiba, Brazil, is a modern and collaborative workspace, fostering creativity and productivity.

Office Location(s): Peter Merian-Weg 12, Basel, Basel-Town 4052, CH

Geographic Context:

  • Curitiba is the capital and largest city of the state of ParanΓ‘, Brazil
  • Known for its vibrant cultural scene, high quality of life, and strong economic growth
  • Home to a significant dental industry, with numerous dental clinics and research institutions

Work Schedule: Full-time, 40 hours per week, with flexible hours as needed to accommodate regional time zones and event schedules.

ASSUMPTION: The Marketing & Education Manager role requires strong communication and collaboration skills to work effectively with regional teams and stakeholders across different time zones.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • In-depth interview with the regional marketing director and other team members
  • Final interview with the regional director
  • Background check and offer

Key Assessment Areas:

  • Marketing and product education experience
  • Language proficiency in English, Spanish, and Portuguese
  • Project management skills
  • Cultural fit with the company and regional teams
  • Problem-solving and decision-making abilities

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing and product education experience
  • Demonstrate your proficiency in English, Spanish, and Portuguese through your application materials
  • Prepare for behavioral interview questions that focus on your problem-solving skills and experience with marketing campaigns and product launches
  • Research Straumann's company culture and be prepared to discuss how your values align with the company's mission and vision

ATS Keywords: Marketing, Product Education, Spanish, English, Portuguese, Campaign Management, Budget Management, Event Planning, Market Research, Dental Industry, CRM, Market Intelligence

ASSUMPTION: The interview process for this role will focus on assessing the candidate's marketing and product education experience, language proficiency, and cultural fit with the company and regional teams.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Project management software (e.g., Asana, Trello)
  • Microsoft Office Suite
  • Google Workspace

ASSUMPTION: Familiarity with CRM software, marketing automation tools, and project management software is preferred for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Patient-centricity
  • Expertise
  • Innovation
  • Collaboration
  • Sustainability

Work Style:

  • Dynamic and fast-paced work environment
  • Strong focus on collaboration and teamwork
  • Opportunities for professional growth and development
  • Diverse and inclusive company culture

Self-Assessment Questions:

  • How do your personal values align with Straumann's company values?
  • Describe a time when you had to adapt to a new work environment or culture. How did you approach this change, and what was the outcome?
  • How do you prioritize and manage multiple projects and deadlines in a fast-paced work environment?

ASSUMPTION: Candidates who demonstrate a strong alignment with Straumann's company values, adaptability, and effective project management skills will be well-suited to this role.

⚠️ Potential Challenges

  • Managing regional teams and stakeholders across different time zones
  • Balancing marketing and education responsibilities
  • Keeping up with industry trends and competitor activities
  • Occasional travel requirements

ASSUMPTION: The Marketing & Education Manager role requires strong communication, collaboration, and time management skills to overcome these potential challenges.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Regional Marketing Manager or Product Education Manager position, but with a specific focus on Spanish-speaking countries
  • Unlike other marketing roles, this position requires a strong understanding of the dental industry and experience in product education
  • Career progression in this role may lead to a regional marketing director or global marketing manager position

ASSUMPTION: The Marketing & Education Manager role offers a unique opportunity for candidates to gain experience in both marketing and product education, with a focus on Spanish-speaking countries.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a new dental implant product launch in Spanish-speaking countries
  • Creating and delivering educational workshops for dentists on the proper use and maintenance of dental implants
  • Conducting market research to identify trends and opportunities in the dental industry in Spanish-speaking countries

ASSUMPTION: The Marketing & Education Manager role offers a diverse range of projects, allowing candidates to gain experience in various aspects of marketing and product education.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role collaborate with other departments, such as sales and product management?
  • What are the most significant challenges facing the marketing and education department in the region?
  • How does Straumann support the professional development of its employees?
  • What are the key performance indicators (KPIs) for this role, and how are they measured?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing and product education experience
  • Prepare for behavioral interview questions that focus on your problem-solving skills and experience with marketing campaigns and product launches
  • Research Straumann's company culture and be prepared to discuss how your values align with the company's mission and vision
  • Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.