πΉ Job Title: Marketing Enablement/Operations Program Manager
πΉ Company: Apple
πΉ Location: Cupertino, California, United States
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: May 29, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in marketing operations and program management, with a focus on driving results and improving processes.
β Partner with acquisition and engagement marketing leads to support campaign planning from concept through launch and ongoing optimization
β Collaborate with Marketing, Product, and Engineering teams to identify challenges and co-create solutions through improved intake processes, tool development, and workflow enhancements
β Develop and refine processes that support consistent and scalable customer messaging while meeting the needs of partners
β Work with external partners to ensure accurate integration and testing of the full customer journey, focusing on delivering exceptional, inclusive experiences
β Lead cross-functional meetings and communications to align partners on end-to-end campaign execution
β Drive successful project outcomes by managing timelines, landmarks, and budgets, ensuring that goals are achieved through effective planning and inclusive teamwork
β Proactively identify areas to improve efficiency, quality, and scale using innovative data and technology solutions
β Oversee marketing operations systems that support acquisition and engagement efforts across all Apple Wallet offerings
β Lead user acceptance and production testing to ensure quality and functionality of acquisition campaigns
β Streamline campaign intake processes in collaboration with project managers to enhance consistency and reduce friction
β Contribute to new product development, particularly in areas related to data flow and marketing system architecture
β Lead projections to completion, meeting business goals while staying on budget and schedule
β Deliver high-quality marketing initiatives on time and on budget, from ideation to case development to requirements documentation to post-launch maintenance
ASSUMPTION: This role requires strong project management, communication, and problem-solving skills to successfully manage marketing initiatives and improve processes.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 15+ years of experience in marketing operations, program management, or similar roles
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong record of success in professional or personal pursuits and a passion for crafting thoughtful, data-driven customer experiences are encouraged to apply.
Salary Range: $150,000 - $200,000 per year (based on industry standards for a senior marketing operations role in the San Francisco Bay Area)
Benefits:
Working Hours: Full-time, typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility for project needs
ASSUMPTION: Salary and benefits may vary based on experience, skills, and market conditions.
Industry: Apple operates in the highly competitive technology industry, focusing on designing, developing, and selling consumer electronics, computer software, and online services. The company is known for its innovative products, including the iPhone, iPad, Mac, Apple Watch, and Apple TV, as well as services like the App Store, Apple Music, and iCloud.
Company Size: Apple is a large corporation with over 200,000 employees worldwide. This size allows for ample opportunities for career growth and collaboration with diverse teams.
Founded: Apple was founded in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. The company has since grown to become one of the world's leading technology companies, with a strong focus on innovation and customer experience.
Company Description:
Company Specialties:
Company Website: https://www.apple.com/
ASSUMPTION: Apple's focus on innovation, customer experience, and collaboration makes it an attractive employer for creative and driven professionals.
Career Level: This role is at the senior manager level, requiring a high degree of expertise in marketing operations and program management.
Reporting Structure: The Program Manager will report directly to the Marketing Enablement & Operations team lead and collaborate with cross-functional teams, including Marketing, Product, Engineering, and external partners.
Work Arrangement: This role is on-site, with the expectation of working from Apple's headquarters in Cupertino, California, for at least three days per week. The remaining two days can be worked remotely.
Growth Opportunities:
ASSUMPTION: This role offers significant opportunities for career growth and development within Apple's marketing organization.
Office Type: Apple's headquarters in Cupertino, California, is a state-of-the-art campus designed to foster collaboration and creativity. The campus features open workspaces, meeting rooms, and recreational facilities, including a fitness center, cafes, and an Apple Store.
Office Location(s): 1 Apple Park Way, Cupertino, California, 95014
Geographic Context:
Work Schedule: The standard workweek is Monday through Friday, with core hours from 9:00 AM to 5:00 PM. However, the role may require flexibility to accommodate project needs and cross-functional team meetings.
ASSUMPTION: Apple's campus provides a modern and collaborative work environment, with ample opportunities for employees to engage with one another and take advantage of on-site amenities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Operations, Program Management, Campaign Management, Process Improvement, Cross-Functional Collaboration, Customer Experience, Budget Management, Project Management, Technical Understanding, Workflow Enhancements, User Acceptance Testing, Product Development
ASSUMPTION: Apple's interview process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best fit for the role and the organization.
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the projects and teams the Program Manager works with.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Apple values employees who are passionate about their work, committed to driving exceptional customer experiences, and dedicated to fostering a diverse and inclusive work environment.
ASSUMPTION: This role may present challenges related to project management, stakeholder communication, and adaptability in a fast-paced environment.
ASSUMPTION: This role offers unique opportunities for collaboration and external partner management, with a focus on driving exceptional customer experiences.
ASSUMPTION: The specific projects the Program Manager works on may vary depending on the team's priorities and the organization's needs.
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and commitment to understanding the organization's culture and priorities.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.