π Core Information
πΉ Job Title: Marketing Engagement Executive
πΉ Company: Springer Nature
πΉ Location: Chester or Manchester, Hybrid
πΉ Job Type: Full-time, Permanent
πΉ Category: Marketing
πΉ Date Posted: July 11, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (Chester or Manchester)
π Job Overview
Key aspects of this role include:
- Overseeing multiple campaigns and managing audience engagement
- Researching new and existing channels to reach healthcare professionals and pharmaceutical audiences
- Creating engagement and communication plans that align with project objectives
- Supporting the delivery of marketing plans for Springer Health+ products and brands
- Working with cross-functional teams to ensure timely and accurate invoicing of campaign charges
ASSUMPTION: This role requires a balance of strategic planning and tactical execution, with a focus on digital marketing and audience engagement in the healthcare sector.
π Key Responsibilities
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Deliver a targeted audience through a range of audience engagement campaigns for client projects and Springer Health+ content
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Continually research new and existing channels to reach new healthcare professional and pharmaceutical audiences
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Create engagement and communication plans that align with project objectives and goals
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Advise internal stakeholders on campaign performance metrics and optimizations
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Support and develop best practice procedures for campaigns to ensure the success of each campaign delivered by the marketing team
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Support the delivery of marketing plans for Springer Health+ products and brands
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Work with Marketing and Operations teams to ensure timely and accurate invoicing of all campaign charges
ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational and time management skills.
π― Required Qualifications
Education: Degree or CIM qualified
Experience: Demonstrable experience in running multiple social media advertising campaigns and creating multi-channel engagement plans
Required Skills:
- Excellent organization and time management
- Strong written and verbal communication skills
- Knowledge of common marketing channels and social media
- Able to proficiently use email campaign platforms
- Knowledge of audience segmentation practices
- Experience of working in a cross-functional team
Preferred Skills:
- Good understanding of the healthcare profession and how to access this audience
- Experience in cross-brand marketing and communications
- Experience of working within an agency or agency style business
- Practical skills in Photoshop, InDesign, and/or Illustrator
ASSUMPTION: While not explicitly stated, proficiency in the English language is likely required for this role due to the nature of the industry and the job description.
π° Compensation & Benefits
Salary Range: Β£28,000 - Β£35,000 per annum (Estimated, based on industry standards for a Marketing Executive role in the UK with 2-5 years of experience)
Benefits:
- Disability Confident Committed Employer
- Springer Nature UK Careers email for application inquiries
- Diversity, Equity, and Inclusion initiatives
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for hybrid work arrangement)
ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Executive role in the UK with 2-5 years of experience. The actual salary may vary depending on factors such as skills, experience, and performance.
π Applicant Insights
π Company Context
Industry: Springer Nature is a leading global scientific and medical publisher, opening doors to discovery for researchers, educators, clinicians, and other professionals.
Company Size: Springer Nature has 5,001-10,000 employees globally, with a presence in over 200 offices across 45 countries.
Founded: Springer Nature was established for over 180 years and has a rich history in publishing and research.
Company Description:
- Springer Nature is an ambitious and dynamic organization, opening doors to discovery for its communities
- Publishes over 13,000 scientific journals and more than 290,000 books annually
- Offers a wide range of services, including research data management, research analytics, and research integrity tools
Company Specialties:
- Publishing
- Science
- Technology
- Medicine
- Business
- Education
- and Research
Company Website: https://group.springernature.com/
ASSUMPTION: Springer Nature's size and global presence offer opportunities for career growth and exposure to diverse projects and teams.
π Role Analysis
Career Level: This role is at the intermediate level, requiring a balance of strategic planning and tactical execution.
Reporting Structure: The Marketing Engagement Executive will report to the Marketing Manager and work closely with cross-functional teams, including Operations and other business units.
Work Arrangement: This role is offered on a hybrid basis, with a mix of on-site (Chester or Manchester) and remote work.
Growth Opportunities:
- Potential to take on more responsibility and advance within the marketing team
- Opportunities to work on diverse projects across various business lines and therapeutic areas
- Chance to develop skills in medical education, healthcare marketing, and cross-functional teamwork
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing team and across Springer Nature's diverse business lines.
π Location & Work Environment
Office Type: Hybrid (Chester or Manchester)
Office Location(s): Chester or Manchester, United Kingdom
Geographic Context:
- Chester: A historic city in northwest England, known for its Roman walls and medieval architecture, with a population of around 120,000
- Manchester: A major city in northwest England, known for its rich industrial heritage, vibrant cultural scene, and a population of around 550,000
Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to enjoy the benefits of both work environments.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face or video interview with the hiring manager and/or team members
- Final interview or assessment
Key Assessment Areas:
- Digital marketing skills and experience
- Campaign management and project execution
- Communication and interpersonal skills
- Problem-solving and analytical thinking
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the healthcare sector and digital marketing strategies
- Showcase your ability to manage multiple projects and meet deadlines
ATS Keywords: Digital Marketing, Audience Engagement, Social Media Advertising, Project Management, Marketing Planning, Time Management, Communication Skills, Email Campaigns, Audience Segmentation, Cross Functional Teamwork
ASSUMPTION: Springer Nature's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.
π οΈ Tools & Technologies
- Email campaign platforms (e.g., Mailchimp, Constant Contact)
- Social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Photoshop, InDesign, Illustrator)
ASSUMPTION: The specific tools and technologies used may vary depending on the projects and business units the Marketing Engagement Executive works with.
π Cultural Fit Considerations
Company Values:
- Quality and Excellence
- Customer Focus
- Collaboration
- Integrity
- Accountability
Work Style:
- Dynamic and collaborative team environment
- Focus on delivering high-quality projects and campaigns
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you have a strong understanding of digital marketing strategies and tactics?
- Are you comfortable working in a cross-functional team and collaborating with various stakeholders?
- Do you have a proven track record of managing multiple projects simultaneously and meeting deadlines?
ASSUMPTION: Springer Nature values candidates who demonstrate a strong work ethic, attention to detail, and a commitment to delivering high-quality projects and campaigns.
β οΈ Potential Challenges
- Managing multiple projects and campaigns simultaneously, requiring strong organizational and time management skills
- Working in a fast-paced and dynamic environment, with the need to adapt to changing priorities and deadlines
- Collaborating with cross-functional teams and stakeholders, requiring strong communication and interpersonal skills
- Keeping up-to-date with the latest digital marketing trends and best practices in the healthcare sector
ASSUMPTION: These challenges can be overcome by demonstrating strong organizational skills, adaptability, and a commitment to continuous learning and professional development.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on digital marketing and audience engagement in the healthcare sector
- Springer Nature's global presence and diverse business lines offer opportunities for career growth and exposure to a wide range of projects and teams
- This role may have a steeper learning curve due to the specialized nature of the healthcare sector and the need to quickly understand and adapt to various business units and therapeutic areas
ASSUMPTION: Candidates with relevant experience in digital marketing, healthcare, or agency-style environments may find this role particularly appealing and well-suited to their skills and interests.
π Sample Projects
- Developing and executing a social media advertising campaign to promote a new medical education product or service
- Creating and implementing an email marketing campaign to engage and retain healthcare professionals and pharmaceutical audiences
- Managing the successful delivery of a multi-channel audience engagement campaign for a client project, including social media, email, and content marketing components
ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the Marketing Engagement Executive role at Springer Nature.
β Key Questions to Ask During Interview
- Can you describe the typical projects and campaigns I would be working on in this role?
- How does this role fit into the broader marketing strategy for Springer Health+ and Springer Nature?
- What opportunities are there for professional growth and development within the marketing team and across Springer Nature's business lines?
- How does Springer Nature support work-life balance for its employees, particularly those working in a hybrid arrangement?
- What are the key performance indicators (KPIs) for success in this role, and how are they measured and tracked?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the organization and its culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://careers.springernature.com/
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for the interview by researching Springer Nature, the role, and the industry, and practicing common interview questions and answers
- Follow up with the hiring manager or HR representative after the interview to express your interest in the role and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.