S

Marketing Engagement Executive

Springer Nature
Full-time
On-site
Manchester, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Engagement Executive

πŸ”Ή Company: Springer Nature

πŸ”Ή Location: Chester or Manchester, Hybrid

πŸ”Ή Job Type: Full-time, Permanent

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 11, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (Chester or Manchester)

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing multiple campaigns and managing audience engagement
  • Researching new and existing channels to reach healthcare professionals and pharmaceutical audiences
  • Creating engagement and communication plans that align with project objectives
  • Supporting the delivery of marketing plans for Springer Health+ products and brands
  • Working with cross-functional teams to ensure timely and accurate invoicing of campaign charges

ASSUMPTION: This role requires a balance of strategic planning and tactical execution, with a focus on digital marketing and audience engagement in the healthcare sector.

πŸ“‹ Key Responsibilities

βœ… Deliver a targeted audience through a range of audience engagement campaigns for client projects and Springer Health+ content

βœ… Continually research new and existing channels to reach new healthcare professional and pharmaceutical audiences

βœ… Create engagement and communication plans that align with project objectives and goals

βœ… Advise internal stakeholders on campaign performance metrics and optimizations

βœ… Support and develop best practice procedures for campaigns to ensure the success of each campaign delivered by the marketing team

βœ… Support the delivery of marketing plans for Springer Health+ products and brands

βœ… Work with Marketing and Operations teams to ensure timely and accurate invoicing of all campaign charges

ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational and time management skills.

🎯 Required Qualifications

Education: Degree or CIM qualified

Experience: Demonstrable experience in running multiple social media advertising campaigns and creating multi-channel engagement plans

Required Skills:

  • Excellent organization and time management
  • Strong written and verbal communication skills
  • Knowledge of common marketing channels and social media
  • Able to proficiently use email campaign platforms
  • Knowledge of audience segmentation practices
  • Experience of working in a cross-functional team

Preferred Skills:

  • Good understanding of the healthcare profession and how to access this audience
  • Experience in cross-brand marketing and communications
  • Experience of working within an agency or agency style business
  • Practical skills in Photoshop, InDesign, and/or Illustrator

ASSUMPTION: While not explicitly stated, proficiency in the English language is likely required for this role due to the nature of the industry and the job description.

πŸ’° Compensation & Benefits

Salary Range: Β£28,000 - Β£35,000 per annum (Estimated, based on industry standards for a Marketing Executive role in the UK with 2-5 years of experience)

Benefits:

  • Disability Confident Committed Employer
  • Springer Nature UK Careers email for application inquiries
  • Diversity, Equity, and Inclusion initiatives

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for hybrid work arrangement)

ASSUMPTION: The salary range is an estimate based on industry standards for a Marketing Executive role in the UK with 2-5 years of experience. The actual salary may vary depending on factors such as skills, experience, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Springer Nature is a leading global scientific and medical publisher, opening doors to discovery for researchers, educators, clinicians, and other professionals.

Company Size: Springer Nature has 5,001-10,000 employees globally, with a presence in over 200 offices across 45 countries.

Founded: Springer Nature was established for over 180 years and has a rich history in publishing and research.

Company Description:

  • Springer Nature is an ambitious and dynamic organization, opening doors to discovery for its communities
  • Publishes over 13,000 scientific journals and more than 290,000 books annually
  • Offers a wide range of services, including research data management, research analytics, and research integrity tools

Company Specialties:

  • Publishing
  • Science
  • Technology
  • Medicine
  • Business
  • Education
  • and Research

Company Website: https://group.springernature.com/

ASSUMPTION: Springer Nature's size and global presence offer opportunities for career growth and exposure to diverse projects and teams.

πŸ“Š Role Analysis

Career Level: This role is at the intermediate level, requiring a balance of strategic planning and tactical execution.

Reporting Structure: The Marketing Engagement Executive will report to the Marketing Manager and work closely with cross-functional teams, including Operations and other business units.

Work Arrangement: This role is offered on a hybrid basis, with a mix of on-site (Chester or Manchester) and remote work.

Growth Opportunities:

  • Potential to take on more responsibility and advance within the marketing team
  • Opportunities to work on diverse projects across various business lines and therapeutic areas
  • Chance to develop skills in medical education, healthcare marketing, and cross-functional teamwork

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing team and across Springer Nature's diverse business lines.

🌍 Location & Work Environment

Office Type: Hybrid (Chester or Manchester)

Office Location(s): Chester or Manchester, United Kingdom

Geographic Context:

  • Chester: A historic city in northwest England, known for its Roman walls and medieval architecture, with a population of around 120,000
  • Manchester: A major city in northwest England, known for its rich industrial heritage, vibrant cultural scene, and a population of around 550,000

Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for hybrid work arrangement

ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to enjoy the benefits of both work environments.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Face-to-face or video interview with the hiring manager and/or team members
  • Final interview or assessment

Key Assessment Areas:

  • Digital marketing skills and experience
  • Campaign management and project execution
  • Communication and interpersonal skills
  • Problem-solving and analytical thinking

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of the healthcare sector and digital marketing strategies
  • Showcase your ability to manage multiple projects and meet deadlines

ATS Keywords: Digital Marketing, Audience Engagement, Social Media Advertising, Project Management, Marketing Planning, Time Management, Communication Skills, Email Campaigns, Audience Segmentation, Cross Functional Teamwork

ASSUMPTION: Springer Nature's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.

πŸ› οΈ Tools & Technologies

  • Email campaign platforms (e.g., Mailchimp, Constant Contact)
  • Social media advertising platforms (e.g., Facebook Ads, LinkedIn Ads)
  • Project management tools (e.g., Asana, Trello)
  • Design tools (e.g., Photoshop, InDesign, Illustrator)

ASSUMPTION: The specific tools and technologies used may vary depending on the projects and business units the Marketing Engagement Executive works with.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Quality and Excellence
  • Customer Focus
  • Collaboration
  • Integrity
  • Accountability

Work Style:

  • Dynamic and collaborative team environment
  • Focus on delivering high-quality projects and campaigns
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • Do you have a strong understanding of digital marketing strategies and tactics?
  • Are you comfortable working in a cross-functional team and collaborating with various stakeholders?
  • Do you have a proven track record of managing multiple projects simultaneously and meeting deadlines?

ASSUMPTION: Springer Nature values candidates who demonstrate a strong work ethic, attention to detail, and a commitment to delivering high-quality projects and campaigns.

⚠️ Potential Challenges

  • Managing multiple projects and campaigns simultaneously, requiring strong organizational and time management skills
  • Working in a fast-paced and dynamic environment, with the need to adapt to changing priorities and deadlines
  • Collaborating with cross-functional teams and stakeholders, requiring strong communication and interpersonal skills
  • Keeping up-to-date with the latest digital marketing trends and best practices in the healthcare sector

ASSUMPTION: These challenges can be overcome by demonstrating strong organizational skills, adaptability, and a commitment to continuous learning and professional development.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position places a stronger emphasis on digital marketing and audience engagement in the healthcare sector
  • Springer Nature's global presence and diverse business lines offer opportunities for career growth and exposure to a wide range of projects and teams
  • This role may have a steeper learning curve due to the specialized nature of the healthcare sector and the need to quickly understand and adapt to various business units and therapeutic areas

ASSUMPTION: Candidates with relevant experience in digital marketing, healthcare, or agency-style environments may find this role particularly appealing and well-suited to their skills and interests.

πŸ“ Sample Projects

  • Developing and executing a social media advertising campaign to promote a new medical education product or service
  • Creating and implementing an email marketing campaign to engage and retain healthcare professionals and pharmaceutical audiences
  • Managing the successful delivery of a multi-channel audience engagement campaign for a client project, including social media, email, and content marketing components

ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the Marketing Engagement Executive role at Springer Nature.

❓ Key Questions to Ask During Interview

  • Can you describe the typical projects and campaigns I would be working on in this role?
  • How does this role fit into the broader marketing strategy for Springer Health+ and Springer Nature?
  • What opportunities are there for professional growth and development within the marketing team and across Springer Nature's business lines?
  • How does Springer Nature support work-life balance for its employees, particularly those working in a hybrid arrangement?
  • What are the key performance indicators (KPIs) for success in this role, and how are they measured and tracked?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the organization and its culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://careers.springernature.com/
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for the interview by researching Springer Nature, the role, and the industry, and practicing common interview questions and answers
  • Follow up with the hiring manager or HR representative after the interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.