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Marketing Executive

Coca Cola Δ°Γ§ecek
Full-time
On-site
Baghdad, Baghdād, Iraq
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Executive

πŸ”Ή Company: Coca Cola Δ°Γ§ecek

πŸ”Ή Location: Baghdad, Iraq

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 3, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving brand and category business strategy
  • Managing product commercialization and stage gate processes
  • Developing strategic frameworks, annual plans, and consumer activation strategies
  • Collaborating cross-functionally with relevant stakeholders

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with various teams to drive business growth.

πŸ“‹ Key Responsibilities

βœ… Develop Strategic Framework for Portfolio/Consumer: Drive long-term vision, LRP, keeping in view strategic levers and tactical enablers to drive category & brand growth. Align, sell & execute business case for new launches & category opportunities.

βœ… Develop annual plans & drive consumer & portfolio segmentation strategy covering volume, revenue and P&L. Identify, prioritize and develop strategies to exploit current and new opportunities driving profitable business growth and IMC design & deployment.

βœ… Develop and implement Consumer & Shopper Activation along leading relationships with other complementing companies (Joint Promotions). Develop shopper insights-driven category vision with brand teams by translating opportunity mapping into strategic key activations.

βœ… Identify current shoppers (PITA) opportunities/issues in collaboration with channel to drive solutions through differentiated shopper value proposition, PicOS, Planogram & Profit stories deployment

βœ… Drive Category gap analytics (volume, market share, P&L, revenue, capacity build-up, VPO/Trade offers, penetration, DME spend) and take necessary actions accordingly

βœ… Utilize global and regional best practices in a local manner for in-store activations & implement best practices of shopper marketing integrated marketing campaigns

βœ… New Launches & Commercialization: Stage Gate Management, Lead process of brief development, business case, key milestones & timelines. Manage prototype development & product testing. Align success criteria with all stakeholders. Effective communication & launch execution plan.

βœ… Operationalizing OBPPC - In collaboration with RGM, Define distinct pack roles within portfolio addressing specific high-value consumption occasions to capture whitespaces/ opportunities. Align proposed architecture with TCCEC and CCI management.

βœ… Liason with Supply Chain: Responsible for ascertaining sourcing, supply point, lead times, MOQs & demand. Manage financial implications & align stakeholders for business case/ before launch

βœ… Monitor post launch performance with reference to agreed benchmarks including top & bottom line & all commercial & supply chain cost heads. Raising red flags where necessary to avoid risk. Design, align & execute mitigation plans where gaps exist post launch for any pack/brand/territory.

βœ… Cross functionally collaborates with relevant stakeholders for the ideas development & execution along with territory & region specific brand/ category plans & channel promotional guidelines

ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and the ability to work effectively with cross-functional teams to drive business growth and manage projects from inception to launch.

🎯 Required Qualifications

Education: Bachelor's degree in business administration, sales & marketing, or engineering.

Experience: 2-4 years of experience in functional and marketing sector

Required Skills:

  • Highly analytical
  • Good communication skills
  • Ability to lead and manage systems and cross-functional projects
  • Proficient with Microsoft Office, SAP, and Warehouse Management
  • Advance in English
  • Openness to change and diversity
  • Ability to work in team
  • Quality orientation and result oriented
  • Good knowledge of CCI Business Systems

Preferred Skills:

  • Managerial and/or other functions experience
  • Ability to lead and manage cross-function teams, upper management and Corporate

ASSUMPTION: Candidates with a strong academic background, relevant work experience, and a proven track record of driving business growth through strategic marketing initiatives will be most successful in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is not specified. However, based on industry standards for a mid-level marketing executive in Iraq, the estimated salary range is IQD 12,000,000 - IQD 18,000,000 per annum (approximately USD 9,000 - USD 13,500).

Benefits:

  • People Centered Focus
  • Equal Salary Advocate
  • A Globally Diverse/An International Workplace
  • Inclusive Team-Building Activities
  • Digital Learning Opportunities
  • Leadership Exposure With Organizational Events
  • Inclusive Language And Culture
  • Social Clubs/Networks
  • Inclusive/Family-Friendly Policies

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. Benefits are comprehensive and focus on employee well-being, diversity, and inclusion.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Coca Cola Δ°Γ§ecek operates in the Food and Beverage Services industry, producing, distributing, and selling The Coca-Cola Company's sparkling and still beverages.

Company Size: Coca Cola Δ°Γ§ecek is a large multinational corporation with over 10,000 employees across 11 countries.

Founded: Coca Cola Δ°Γ§ecek was founded in 1992 and is headquartered in Istanbul, Turkey.

Company Description:

  • CCI is a multinational beverage company operating in Azerbaijan, Iraq, Jordan, Kazakhstan, Kyrgyzstan, Pakistan, Syria, Tajikistan, Turkey, Turkmenistan, and Uzbekistan.
  • CCI produces, distributes, and sells The Coca-Cola Company's sparkling and still beverages.
  • CCI has 30 bottling plants, 3 fruit processing plants, and over 10,000 employees in 11 countries, serving a consumer base of 430 million.

Company Specialties:

  • Beverage production and distribution
  • Brand management and marketing
  • Sales and customer engagement
  • Supply chain and logistics

Company Website: http://www.cci.com.tr/en

ASSUMPTION: Coca Cola Δ°Γ§ecek is a well-established and respected company in the beverage industry, with a strong global presence and a commitment to sustainability and diversity.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The Marketing Executive will report directly to the Marketing Manager and collaborate with cross-functional teams, including sales, operations, and supply chain.

Work Arrangement: On-site, full-time (40 hours per week)

Growth Opportunities:

  • Progression to senior marketing roles within the company
  • Expansion of responsibilities and team leadership opportunities
  • Potential international assignments within the CCI network

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop leadership skills, gain experience in various aspects of marketing, and advance within the organization.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Baghdad, Iraq

Geographic Context:

  • Baghdad is the capital and largest city of Iraq, with a population of over 9 million.
  • The city is known for its rich history, cultural landmarks, and diverse communities.
  • Baghdad offers a mix of modern urban living and traditional Iraqi culture.

Work Schedule: Full-time (40 hours per week), with the possibility of overtime during peak periods

ASSUMPTION: Baghdad offers a unique blend of history, culture, and modern amenities, providing a stimulating work environment for professionals. The work schedule may require flexibility during peak periods to meet business demands.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and relevant stakeholders
  • Background check and reference check
  • Job offer and onboarding

Key Assessment Areas:

  • Strategic thinking and analytical skills
  • Communication and presentation skills
  • Cross-functional collaboration and teamwork
  • Cultural fit and adaptability
  • Problem-solving and project management skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to drive business growth
  • Research the company and industry to demonstrate your understanding and enthusiasm for the role
  • Prepare questions to ask the interviewer about the company, team, and growth opportunities

ATS Keywords: Marketing strategy, brand management, consumer insights, market analysis, activation strategy, cross-functional collaboration, project management, business growth, commercialization, stage gate processes

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their strategic thinking, analytical skills, and ability to drive business growth through marketing initiatives.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • SAP
  • Warehouse Management Systems
  • Consumer insights and market research tools
  • Project management software (e.g., Asana, Trello, Jira)
  • Data visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Proficiency in Microsoft Office, SAP, and Warehouse Management Systems is required for this role. Familiarity with consumer insights and market research tools, as well as project management software, is also beneficial.

πŸ‘” Cultural Fit Considerations

Company Values:

  • People Centered Focus
  • Equal Salary Advocate
  • A Globally Diverse/An International Workplace
  • Inclusive Team-Building Activities
  • Digital Learning Opportunities
  • Leadership Exposure With Organizational Events
  • Inclusive Language And Culture
  • Social Clubs/Networks
  • Inclusive/Family-Friendly Policies

Work Style:

  • Collaborative and team-oriented
  • Results-driven and focused on business growth
  • Adaptable and open to change
  • Diverse and inclusive

Self-Assessment Questions:

  • How do you align with the company's commitment to diversity, inclusion, and equal opportunities?
  • How do you approach working in a collaborative, cross-functional team environment?
  • How do you ensure that your work style complements the company's culture and values?

ASSUMPTION: Coca Cola Δ°Γ§ecek values diversity, inclusion, and collaboration, seeking candidates who align with these principles and contribute to a positive work environment.

⚠️ Potential Challenges

  • Working in a fast-paced, dynamic environment with tight deadlines and competing priorities
  • Managing cross-functional teams and stakeholders with varying priorities and expectations
  • Operating in a complex, multinational organization with diverse cultural norms and communication styles
  • Navigating political and economic instability in Iraq, which may impact business operations and supply chain management

ASSUMPTION: These challenges require strong project management, communication, and adaptability skills, as well as a deep understanding of the company's culture and values.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses heavily on strategic framework development, annual planning, and consumer segmentation strategy
  • This role requires a strong analytical mindset and the ability to drive business growth through data-driven insights and activation strategies
  • Career progression in this role may lead to senior marketing positions within the company, with potential international assignments

ASSUMPTION: This role offers unique opportunities for growth and development, with a strong focus on strategic thinking, data analysis, and cross-functional collaboration.

πŸ“ Sample Projects

  • Developing a comprehensive brand and category business strategy for a new product launch
  • Conducting a market analysis and consumer segmentation study to identify growth opportunities for an existing brand
  • Managing the commercialization process for a new product, including prototype development, testing, and launch execution

ASSUMPTION: These projects demonstrate the candidate's ability to drive business growth through strategic marketing initiatives, from inception to launch.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does the company support the growth and development of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does the company measure the success of its marketing campaigns and initiatives?
  • What are the most challenging aspects of working in a multinational corporation, and how does the company address them?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, company culture, and growth opportunities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and ability to drive business growth
  • Research the company and industry to demonstrate your understanding and enthusiasm for the role
  • Prepare questions to ask the interviewer about the company, team, and growth opportunities
  • Follow up with the hiring manager within one week of your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.