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Marketing Executive

Alphabe Insight Inc
Full-time
On-site
Montgomery, Alabama, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Executive

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Montgomery, Alabama, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 2, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and managing marketing campaigns from concept to execution
  • Analyzing market trends and competitor activities to identify opportunities
  • Collaborating with cross-functional teams to align messaging and strategy
  • Monitoring campaign performance and providing actionable insights and reports

ASSUMPTION: This role requires a high level of organization, creativity, and analytical skills to effectively manage marketing campaigns and drive business growth.

πŸ“‹ Key Responsibilities

βœ… Develop and manage marketing campaigns from concept to execution

βœ… Analyze market trends and competitor activities to identify opportunities

βœ… Coordinate with internal teams to align messaging and strategy

βœ… Monitor campaign performance and provide actionable insights and reports

βœ… Manage budgets and allocate resources effectively

βœ… Assist in product positioning, pricing strategies, and promotional planning

βœ… Organize and attend industry events, trade shows, and client meetings as needed

βœ… Maintain strong client relationships and provide strategic marketing consultation

ASSUMPTION: This role requires a strong understanding of marketing principles, data analysis, and project management to successfully execute campaigns and meet objectives.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, Communications, or a related field

Experience: Minimum of 3 years of experience in a marketing executive or similar role

Required Skills:

  • Proven ability to manage multiple campaigns and meet deadlines
  • Strong analytical, organizational, and communication skills
  • Proficiency in marketing tools and data analytics platforms
  • Creative thinking and problem-solving abilities
  • Strong attention to detail and project management capabilities

Preferred Skills:

  • Experience with CRM software (e.g., Salesforce, HubSpot)
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in a marketing agency or a fast-paced environment may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $75,000 per year

Benefits:

  • Clear career growth opportunities within a dynamic organization
  • Ongoing professional development and training
  • Health, dental, and vision insurance
  • Paid time off and holidays
  • Collaborative and performance-driven work environment

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on industry standards for a marketing executive role with 3-5 years of experience in the United States.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand specializes in delivering strategic project management solutions
  • The company works with a diverse range of clients and maintains a dynamic, results-oriented work environment
  • They focus on delivering operational efficiency and business success through customized consulting, resource planning, and execution strategies

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand's focus on innovation and creativity makes it an attractive workplace for candidates seeking a dynamic and forward-thinking environment.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Marketing Director

Work Arrangement: On-site, with potential for hybrid or remote work in the future

Growth Opportunities:

  • Potential to advance to a senior marketing role or management position
  • Opportunities to work on diverse projects and gain experience in various aspects of marketing
  • Chance to contribute to the company's growth and make a significant impact on its success

ASSUMPTION: This role offers strong potential for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Montgomery, Alabama, offers a relatively low cost of living compared to other major cities in the United States
  • The city has a humid subtropical climate, with mild winters and hot, humid summers
  • Montgomery is the capital of Alabama and has a diverse economy, with significant employment in government, education, and healthcare sectors

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for remote work

ASSUMPTION: The Montgomery office provides a collaborative and engaging work environment that fosters creativity and productivity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screening to assess communication skills and cultural fit
  • In-depth interview with the Marketing Director to discuss the role, responsibilities, and qualifications
  • Case study or project presentation to demonstrate problem-solving skills and strategic thinking
  • Final interview with the CEO or another senior leader to discuss long-term goals and fit within the organization

Key Assessment Areas:

  • Marketing campaign management and strategy
  • Data analysis and interpretation
  • Communication and presentation skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Prepare a portfolio or examples of your past marketing campaigns and their results
  • Research the company and be prepared to discuss how your skills and experience align with their mission and values
  • Follow up after your interview to express your appreciation and reiterate your interest in the role

ATS Keywords: Marketing campaigns, market analysis, competitor analysis, campaign management, budget management, strategic planning, client relations, product positioning, promotional planning

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their marketing expertise and strategic thinking throughout the interview process.

πŸ› οΈ Tools & Technologies

  • Marketing tools: Google Analytics, Hootsuite, Mailchimp, etc.
  • Data analytics platforms: Tableau, Power BI, etc.
  • CRM software: Salesforce, HubSpot, etc.
  • Project management tools: Asana, Trello, etc.

ASSUMPTION: Proficiency in industry-standard marketing tools and data analytics platforms is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Creativity
  • Collaboration
  • Results-driven
  • Customer-focused

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and open to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working collaboratively and cross-functionally?
  • Do you have a strong analytical mindset and enjoy working with data?
  • Are you open to learning and adapting to new tools and technologies?

ASSUMPTION: Candidates who are comfortable working in a fast-paced, collaborative environment and have a strong analytical mindset will be well-suited to this role.

⚠️ Potential Challenges

  • Managing multiple campaigns simultaneously and meeting tight deadlines
  • Keeping up with industry trends and competitor activities
  • Adapting to changes in marketing strategies and priorities
  • Working with diverse client bases and tailoring marketing efforts to their unique needs

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Manager or Marketing Coordinator position, but with a greater emphasis on campaign management and strategic planning
  • Unlike some marketing roles, this position requires a strong analytical mindset and data-driven approach to campaign development and execution
  • Career progression in this role could lead to senior marketing positions, such as Director of Marketing or VP of Marketing

ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their desired career path when applying.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a new product launch
  • Analyzing market trends and competitor activities to identify opportunities for a client
  • Managing a marketing budget and allocating resources effectively to maximize ROI
  • Collaborating with cross-functional teams to align messaging and strategy for a marketing campaign

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the marketing department currently, and how can this role help address them?
  • How does this role collaborate with other departments, such as sales and product development?
  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its marketing team members?
  • What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These questions can help candidates better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing experience and skills
  • Prepare a portfolio or examples of your past marketing campaigns and their results
  • Research the company and be prepared to discuss how your skills and experience align with their mission and values
  • Follow up after your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.