Marketing Executive

📌 Core Information

🔹 Job Title: Marketing Executive

🔹 Company: Universal Business Team

🔹 Location: Chatham, Kent, United Kingdom

🔹 Job Type: Full-time, Hybrid (Flexible working hours)

🔹 Category: Marketing

🔹 Date Posted: July 10, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Leading the execution of marketing strategy from the ground up
• Building and shaping the company brand aligned to the vision
• Planning and delivering digital and print marketing campaigns
• Laying the foundation for a future in-house marketing function
• Collaborating with the Managing Director and external partners

ASSUMPTION: This role requires a strategic mindset with a hands-on approach, as well as strong visual presentation skills and the ability to manage multiple channels.

📋 Key Responsibilities

✅ Own, shape, and lead the brand and marketing strategy

✅ Build the company brand aligned to the vision

✅ Plan and deliver digital and print marketing campaigns

✅ Lead content creation and communications planning

✅ Manage catalogue development with external partners

✅ Lay the foundation for a future in-house marketing function

ASSUMPTION: This role involves a high level of autonomy and responsibility, with the opportunity to shape the company's marketing strategy and direction.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven B2B marketing experience, ideally in tools, trades, supply, or related industries

Required Skills:

• Strategic mindset with a hands-on approach to delivery
• Results-driven with a strong eye for visual presentation
• Confident managing multiple channels (digital, content, print)
• A steady, self-motivated personality who enjoys responsibility and variety

Preferred Skills:

• Familiarity with public sector/council or contractor audiences
• Experience in SMEs or growing businesses
• Ambition to build and grow a marketing function

ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

💰 Compensation & Benefits

Salary Range: £30,000 - £40,000 per year (dependent on experience)

Benefits:

• 25+ days holiday
• Free lunch, snacks, and on-site parking
• Company-wide bonus scheme
• Pension (auto-enrolment)
• Supportive, down-to-earth leadership - no micromanagement
• Training program with experts to help in the role and develop in your career

Working Hours: Flexible 40-hour working week with flexible start times

ASSUMPTION: The salary range is based on industry standards for marketing executives with 2-5 years of experience in the United Kingdom.

📌 Applicant Insights

🔍 Company Context

Industry: Business Consulting and Services

Company Size: 201-500 employees (Mid-sized)

Founded: Not specified (Established organization)

Company Description:

• Universal Business Team (UBT) is a global consulting organization supporting over 3,000 family businesses across 19 countries
• UBT provides business advisory, coaching, consulting, and training programs to move businesses forward
• UBT partners with leading brands to ensure customers can access products and services at competitive prices

Company Specialties:

• Family Business
• Group Buying
• Business Advisory
• Accounting
• Leadership
• Online coaching
• Market Research
• Digital services
• Human Resources
• Recruitment
• Business Culture
• Innovation
• and Technology

Company Website: www.universalbusinessteam.com

ASSUMPTION: UBT has a unique value proposition in that all profits are invested into a higher purpose - education and charity work.

📊 Role Analysis

Career Level: Mid-level marketing role with growth opportunities

Reporting Structure: Reports directly to the Managing Director

Work Arrangement: Hybrid - On-site with flexible working hours

Growth Opportunities:

• Potential to build and grow a marketing function
• Opportunity to influence long-term marketing direction from the SLT table
• Access to a training program with experts to help in the role and develop career

ASSUMPTION: This role offers significant growth potential for the right candidate, as it involves shaping the company's marketing strategy and function.

🌍 Location & Work Environment

Office Type: On-site with hybrid flexibility

Office Location(s): Chatham, Kent, United Kingdom

Geographic Context:

• Chatham is located in the Medway unitary authority in Kent, England
• The area has a mix of urban and rural environments, with easy access to London
• Chatham is home to a diverse range of industries, including manufacturing, retail, and services

Work Schedule: Flexible 40-hour working week with flexible start times

ASSUMPTION: The flexible work arrangement allows for a good work-life balance, with the opportunity to work from home or on-site as needed.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with key stakeholders

Key Assessment Areas:

• Marketing strategy and planning
• Campaign execution and delivery
• Brand development and management
• Communication and presentation skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your past marketing campaigns and their outcomes
• Research the company and its industry to demonstrate your understanding and enthusiasm

ATS Keywords: Marketing Executive, B2B Marketing, Strategic Mindset, Campaign Delivery, Brand Development, Digital Marketing, Content Creation

ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's marketing skills and strategic thinking.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Design tools (e.g., Adobe Creative Suite, Canva)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's existing tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Supportive and down-to-earth leadership
• Investment in education and charity work
• Focus on moving businesses forward

Work Style:

• Autonomous and responsible
• Strategic and hands-on
• Results-driven and collaborative

Self-Assessment Questions:

• Do you thrive in an autonomous environment with a high level of responsibility?
• Are you comfortable managing multiple channels and campaigns simultaneously?
• Do you have a strong eye for visual presentation and brand consistency?

ASSUMPTION: UBT values candidates who are self-motivated, strategic, and results-driven, with a strong commitment to the company's mission and values.

⚠️ Potential Challenges

• High level of responsibility and autonomy may require strong self-management skills
• Working with external partners may present communication and coordination challenges
• Balancing multiple channels and campaigns may require strong organizational skills
• Adapting to a new role and company culture may present initial challenges

ASSUMPTION: These challenges can be overcome with strong communication, organization, and adaptability skills.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position offers a comprehensive 12-month marketing program with expert coaching and networking groups
• This role focuses on B2B marketing within the tools, trades, and supply industries, requiring industry-specific knowledge
• Career progression in this role may involve building and growing a marketing function, rather than moving into a management role

ASSUMPTION: This role offers unique growth opportunities and a structured learning program, setting it apart from traditional marketing roles.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy for a new product launch
• Creating and managing a targeted digital marketing campaign to increase brand awareness
• Designing and implementing a brand refresh, including visual identity and messaging

ASSUMPTION: These sample projects demonstrate the strategic and hands-on nature of the role, as well as the opportunity to work on diverse marketing initiatives.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's long-term growth plans?
• What are the key priorities for the first 90 days in this role?
• How does the company support the professional development of its marketing team?
• What are the most significant challenges facing the marketing function, and how can this role address them?
• How does the company measure the success of its marketing campaigns and initiatives?

ASSUMPTION: These questions demonstrate the candidate's interest in the company's growth, their commitment to driving results, and their desire to understand the marketing function's challenges and metrics.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your past marketing campaigns and their outcomes
• Research the company and its industry to demonstrate your understanding and enthusiasm
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.