π Core Information
πΉ Job Title: Marketing Executive
πΉ Company: Alphabe Insight Inc
πΉ Location: Phoenix, Arizona, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-08-08
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing multi-channel marketing campaigns
- Conducting market research to identify trends and target audiences
- Collaborating with cross-functional teams to align marketing strategies with business objectives
- Managing the company's marketing budget and tracking campaign performance
ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to work effectively with various teams.
π Key Responsibilities
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Plan, develop, and execute multi-channel marketing campaigns
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Conduct market research to identify trends, opportunities, and target audiences
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Collaborate with creative teams to produce high-quality marketing materials
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Manage the company's marketing budget and track campaign performance
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Build and maintain relationships with partners, vendors, and media outlets
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Analyze campaign data to measure success and optimize future strategies
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Ensure brand consistency across all marketing initiatives
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and data-driven analysis.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business, or a related field
Experience: Proven experience in a marketing leadership role
Required Skills:
- Strong understanding of digital marketing tools and strategies
- Excellent communication, organizational, and analytical skills
- Ability to manage multiple projects and meet deadlines
- Proficiency in marketing analytics and reporting tools
Preferred Skills:
- Experience with CRM software
- Fluency in additional languages
ASSUMPTION: Candidates with experience in a similar role and a proven track record of successful marketing campaigns will be strongly considered.
π° Compensation & Benefits
Salary Range: $69,000 - $73,000 per year
Benefits:
- Opportunities for career growth and professional development
- Health, dental, and vision insurance
- Paid time off and company holidays
- Collaborative and innovative work environment
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is competitive for the Phoenix area and aligns with industry standards for a marketing executive with 2-5 years of experience.
π Applicant Insights
π Company Context
Industry: Marketing and Advertising
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, creativity, and strategic thinking
- The company aims to help brands find their voice and stand out in a crowded marketplace
- Signal Tru Brand offers opportunities for career growth and professional development
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on creativity and innovation suggests a fast-paced, dynamic work environment.
π Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Marketing Director
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work on diverse projects and campaigns
- Chance to learn from and collaborate with experienced marketing professionals
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department.
π Location & Work Environment
Office Type: Modern, collaborative workspace
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Reno is located in the high desert of Nevada, offering a unique blend of urban and outdoor living
- The city is known for its arts, culture, and outdoor recreation opportunities
- Reno has a semi-arid climate with hot summers and cold winters
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs
ASSUMPTION: Reno's unique blend of urban and outdoor living may appeal to candidates who enjoy an active lifestyle and cultural experiences.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen
- In-person or virtual interview with the Marketing Director
- Final interview with the CEO
Key Assessment Areas:
- Marketing strategy and campaign development
- Data analysis and reporting
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of successful marketing campaigns you've led or contributed to
ATS Keywords: Marketing strategy, campaign development, market research, budget management, data analysis, brand consistency, communication skills, organizational skills, analytical skills, project management
ASSUMPTION: Signal Tru Brand's focus on creativity and innovation may result in a more creative interview process, such as case studies or brainstorming exercises.
π οΈ Tools & Technologies
- Marketing analytics and reporting tools (e.g., Google Analytics, Tableau)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Proficiency in these tools is preferred but not required, as training will be provided.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Integrity
- Collaboration
- Innovation
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, creative environment?
- Are you comfortable working collaboratively and taking feedback?
- Do you have a passion for storytelling and helping brands connect with their audience?
ASSUMPTION: Signal Tru Brand's values and work style suggest a dynamic, collaborative, and innovative work environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced, ever-changing work environment
- Working with diverse teams and stakeholders
- Meeting and exceeding ambitious marketing goals
ASSUMPTION: These challenges may present opportunities for growth and learning, as well as the chance to make a significant impact on the company's success.
π Similar Roles Comparison
- This role is similar to a Marketing Manager or Marketing Coordinator position, but with a greater emphasis on strategic planning and campaign development
- Compared to other marketing roles, this position offers a unique blend of creativity, data analysis, and project management responsibilities
- Career paths may include advancement to Director of Marketing or other leadership roles within the marketing department
ASSUMPTION: This role offers a unique combination of responsibilities and opportunities for growth, making it an attractive option for marketing professionals looking to expand their skills and advance their careers.
π Sample Projects
- Developing and executing a multi-channel marketing campaign to launch a new product
- Conducting market research to identify trends and opportunities in the company's target market
- Analyzing campaign data to optimize future strategies and improve ROI
ASSUMPTION: These projects reflect the strategic, creative, and data-driven nature of the Marketing Executive role.
β Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy?
- What are the most significant challenges facing the marketing department currently?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to work-life balance?
- How does the company measure the success of its marketing campaigns?
ASSUMPTION: These questions will help applicants better understand the role, the company, and the work environment, allowing them to make an informed decision about their fit for the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Write a compelling cover letter demonstrating your understanding of the role and company
- Prepare examples of successful marketing campaigns you've led or contributed to
- Follow up with a thank-you note after your interview
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.