📌 Core Information
🔹 Job Title: Marketing Executive
🔹 Company: Alphabe Insight Inc
🔹 Location: Tampa, Florida, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-15
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive marketing strategies
- Conducting market research and analyzing trends
- Planning and overseeing advertising and promotional campaigns
- Collaborating with cross-functional teams for consistent branding
- Monitoring campaign performance and reporting on ROI and KPIs
ASSUMPTION: This role requires a high level of strategic thinking, project management, and analytical skills. It is ideal for a marketing professional seeking to drive growth and make a significant impact on the company's objectives.
📋 Key Responsibilities
✅ Develop and implement comprehensive marketing strategies to support client and internal goals
✅ Conduct market research to identify trends, opportunities, and competitor activities
✅ Plan and oversee advertising and promotional campaigns across various platforms (excluding social media)
✅ Coordinate with creative, content, and production teams to deliver consistent branding and messaging
✅ Monitor campaign performance and prepare detailed reports on ROI and KPIs
✅ Collaborate with the sales department to ensure brand consistency and lead generation
✅ Manage marketing budgets and ensure projects are delivered on time and within scope
✅ Attend industry events and represent the company when needed
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. It requires strong organizational skills and the ability to manage multiple priorities.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field
Experience: 3+ years of experience in a marketing or related role
Required Skills:
- Strong analytical skills and experience with data-driven decision-making
- Excellent written and verbal communication skills
- Ability to manage multiple priorities and work under pressure
- Proficiency in Microsoft Office and marketing analytics tools
- Knowledge of traditional marketing practices (print, radio, email campaigns, etc.)
Preferred Skills:
- Experience with CRM software
- Familiarity with marketing automation tools
ASSUMPTION: While not explicitly stated, experience with CRM software and marketing automation tools would be beneficial for this role, as they are common in marketing departments.
💰 Compensation & Benefits
Salary Range: $68,000 - $72,000 annually
Benefits:
- Competitive salary
- Professional growth and advancement opportunities
- Comprehensive health, dental, and vision insurance
- Paid time off and holidays
- Collaborative and supportive work environment
- Ongoing training and development programs
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is competitive for a marketing executive role in the Tampa area, considering the experience level required.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Advertising
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
- The company aims to disrupt the status quo and redefine the art of storytelling in the PR and branding world
- They offer a collaborative and supportive work environment with ongoing training and development programs
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on storytelling and innovation suggests a creative and forward-thinking work environment.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role may report to the Marketing Director or a similar position
Work Arrangement: On-site, with the possibility of occasional remote work for events or meetings
Growth Opportunities:
- Potential advancement to a senior marketing role or management position
- Expanding skills and expertise through ongoing training and development programs
- Gaining experience in a dynamic and growing agency environment
ASSUMPTION: This role offers opportunities for professional growth and development within the company, as well as the chance to gain experience in a fast-paced agency setting.
🌍 Location & Work Environment
Office Type: Creative agency office
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Tampa, Florida, offers a diverse and growing job market, with a cost of living slightly above the national average
- The city has a subtropical climate, with mild winters and hot, humid summers
- Tampa is known for its vibrant cultural scene, with numerous museums, theaters, and festivals
Work Schedule: Full-time, with occasional evening or weekend work for events or meetings
ASSUMPTION: The Tampa location offers a mix of urban and suburban living, with a variety of cultural and recreational opportunities.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth behavioral interview to discuss past experiences and problem-solving skills
- Final interview with the hiring manager or a panel, focusing on specific role requirements and company alignment
Key Assessment Areas:
- Strategic thinking and planning
- Analytical skills and data-driven decision-making
- Communication and presentation skills
- Project management and organizational skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Include specific examples of your ability to develop and execute marketing strategies, conduct market research, and analyze campaign performance
- Demonstrate your understanding of traditional marketing practices and your ability to work effectively with cross-functional teams
ATS Keywords: Marketing strategy, market research, advertising campaigns, branding, ROI, KPIs, project management, cross-functional teams, traditional marketing practices
ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials to demonstrate your qualifications and fit for the position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing analytics tools (e.g., Google Analytics, Tableau, or similar)
- CRM software (e.g., Salesforce, HubSpot, or similar)
- Marketing automation tools (e.g., Marketo, Pardot, or similar)
ASSUMPTION: Proficiency in Microsoft Office and marketing analytics tools is essential for this role, while experience with CRM and marketing automation software would be beneficial.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Authenticity
- Strategic thinking
- Collaboration
Work Style:
- Dynamic and fast-paced
- Creative and innovative
- Collaborative and supportive
- Data-driven and analytical
Self-Assessment Questions:
- Do you thrive in a fast-paced, creative environment?
- Are you passionate about storytelling and driving results through strategic marketing?
- Do you enjoy working collaboratively with cross-functional teams?
- Are you comfortable managing multiple priorities and working under pressure?
ASSUMPTION: Signal Tru Brand's focus on passion, creativity, and collaboration suggests a work environment that values these qualities in its employees.
⚠️ Potential Challenges
- Managing multiple projects simultaneously, requiring strong organizational skills and time management
- Keeping up with industry trends and best practices, demanding continuous learning and adaptation
- Occasional evening or weekend work for events or meetings, potentially impacting work-life balance
- Working in a fast-paced agency environment, which can be both rewarding and challenging
ASSUMPTION: While this role offers many opportunities for growth and development, it also presents challenges that require strong organizational skills, adaptability, and a commitment to continuous learning.
📈 Similar Roles Comparison
- Marketing Manager: Responsible for developing and implementing marketing strategies, but typically has more supervisory responsibilities and may not be as hands-on with campaign execution
- Marketing Coordinator: Focuses more on tactical execution and support, rather than strategic planning and leadership
- Marketing Specialist: Typically has a more narrow focus on specific marketing channels or tactics, rather than a holistic approach to marketing strategy
ASSUMPTION: This role is distinct from other marketing positions in its focus on strategic planning, cross-functional collaboration, and campaign oversight.
📝 Sample Projects
- Developing and executing a comprehensive marketing campaign for a new product launch, including market research, advertising, and event planning
- Conducting a competitive analysis and identifying opportunities for differentiation and growth in the market
- Creating and presenting a detailed report on campaign performance, including ROI and KPIs, to senior leadership and stakeholders
ASSUMPTION: These sample projects demonstrate the strategic, analytical, and collaborative nature of the Marketing Executive role.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to marketing and branding, and how this role fits into that strategy?
- How does the Marketing Executive role collaborate with other departments, such as sales and creative, to ensure brand consistency and drive results?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance, particularly for roles that may require occasional evening or weekend work?
- Can you provide an example of a successful marketing campaign that the company has executed, and what role the Marketing Executive played in its development and execution?
ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the work environment, allowing them to make an informed decision about their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, using the ATS keywords provided
- Prepare specific examples of your ability to develop and execute marketing strategies, conduct market research, and analyze campaign performance
- Follow up with the hiring manager or HR within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
