Marketing Executive

📌 Core Information

🔹 Job Title: Marketing Executive

🔹 Company: Flintex Consulting Pte Ltd

🔹 Location: Kuala Lumpur, Kuala Lumpur, Malaysia

🔹 Job Type: On-site, Full-time

🔹 Category: Marketing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Collaborating with creative teams to develop branding ideas and promotional materials
• Managing and optimizing SEM and SEO efforts to drive leads and improve performance
• Evaluating marketing campaign performance using key performance metrics
• Creating ad hoc materials for company announcements, events, and growth initiatives

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving marketing performance and supporting the company's growth.

📋 Key Responsibilities

✅ Liaise with creative teams to develop branding ideas, graphic designs, promotional materials, and advertising videos

✅ Manage and optimize SEM campaigns, including Google Ads and WhatsApp marketing, to generate leads

✅ Monitor and evaluate the performance of marketing campaigns and strategies using key performance metrics

✅ Manage and monitor SEO efforts to improve organic search rankings

✅ Create ad hoc materials for company announcements, events, and growth initiatives

✅ Oversee company branding, including company recognition and collaterals

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong communication and project management skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 1 year of experience in SEM/SEO and 2-3 years in creative media

Required Skills:

• Proven experience in SEM and SEO
• Strong creative and graphic design skills
• Excellent communication and project management skills
• Ability to analyze and interpret marketing performance data
• Familiarity with Google Ads, WhatsApp marketing, and EDMs

Preferred Skills:

• Experience with marketing automation tools
• Fluency in additional languages

ASSUMPTION: Candidates with relevant industry experience and a strong portfolio of creative work will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: MYR 3500 - MYR 4000 per month

Benefits:

• Competitive salary
• Opportunities for professional growth and development
• Dynamic and collaborative work environment

Working Hours: Monday to Friday, 8:30 AM to 5:30 PM

ASSUMPTION: The salary range is based on industry standards for marketing executives with 2-5 years of experience in Kuala Lumpur.

📌 Applicant Insights

🔍 Company Context

Industry: Flintex Consulting is a leading recruitment agency in Singapore, specializing in various sectors such as Technology, BFSI, Human Resource & Administration, Engineering & Manufacturing, Sales & Marketing, Finance & Accounting, and more.

Company Size: Flintex Consulting has 11-50 employees, providing a collaborative and dynamic work environment where employees can make a significant impact.

Founded: Flintex Consulting was founded in 2017 and has since grown to become a trusted recruitment partner for many leading employers, vendors, and clients.

Company Description:

• Flintex Consulting matches job candidates with suitable vacancies using an efficient, systematic, and ultra-precise recruitment method that surpasses industry standards.
• The company offers valuable insights to candidates and companies to maximize their recruitment efforts and foster fruitful careers.
• Flintex Consulting covers all levels of placement, from entry-level professionals to mid-level and CEO-level posts.

Company Specialties:

• IT Recruitments
• Staff Augmentation
• Contract Staffing
• Salary Advisory
• Temporary Hiring
• Executive Search
• Project-based Search
• RPO
• Payroll Services
• Work Pass Application
• Leadership Hiring
• Trainings

Company Website: https://flintex.com.sg/

ASSUMPTION: Flintex Consulting's expertise and select client base enable them to foster fruitful careers rather than short-term jobs and placements.

📊 Role Analysis

Career Level: Mid-level marketing professional

Reporting Structure: This role reports directly to the Marketing Manager or a similar position.

Work Arrangement: The Marketing Executive role is on-site, with standard office hours from Monday to Friday, 8:30 AM to 5:30 PM.

Growth Opportunities:

• Potential career progression to Senior Marketing Executive or Marketing Manager roles
• Opportunities to work on diverse marketing campaigns and projects
• Chance to develop skills in areas such as marketing automation and leadership

ASSUMPTION: This role offers growth opportunities for marketing professionals looking to advance their careers in a dynamic and collaborative environment.

🌍 Location & Work Environment

Office Type: Modern office space in Kuala Lumpur

Office Location(s): 10 Anson Road, #10-11, International Plaza, Singapore 079903

Geographic Context:

• Kuala Lumpur is a vibrant and multicultural city with a cost of living that is generally lower than other major Southeast Asian cities.
• The office is located in the Central Business District, offering easy access to public transportation, shopping, and dining options.
• The city experiences a tropical rainforest climate with high temperatures and humidity year-round.

Work Schedule: Standard office hours from Monday to Friday, with the possibility of occasional overtime or weekend work for project deadlines.

ASSUMPTION: The Kuala Lumpur office provides a dynamic and collaborative work environment, with easy access to amenities and public transportation.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR department
• On-site interview with the Marketing Manager or a panel of interviewers
• Background check and reference verification
• Job offer and onboarding

Key Assessment Areas:

• Creative and graphic design skills
• Marketing campaign management experience
• Ability to analyze and interpret marketing performance data
• Communication and project management skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume to highlight relevant marketing and creative experience, as well as any achievements in driving marketing performance.
• Prepare a portfolio showcasing your best creative and graphic design work, as well as any marketing campaign case studies.
• Research Flintex Consulting's company values and be prepared to discuss how your personal values align with theirs.

ATS Keywords: SEM, SEO, Google Ads, WhatsApp marketing, EDMs, marketing performance, branding, graphic design, advertising, video production, lead generation, key performance metrics, company announcements, collaterals

ASSUMPTION: The application process for this role may involve assessments of both creative and analytical skills, as well as a strong focus on cultural fit.

🛠️ Tools & Technologies

• Google Ads
• WhatsApp Business API
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
• Graphic design software (e.g., Adobe Creative Suite, Sketch, Canva)
• Project management tools (e.g., Asana, Trello, Microsoft Project)

ASSUMPTION: Familiarity with these tools and technologies is preferred, but not always required, as training may be provided.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Professionalism
• Collaboration
• Innovation
• Customer-centricity

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you a strong communicator with excellent project management skills?
• Do you have a proven track record of driving marketing performance and supporting business growth?

ASSUMPTION: Candidates who demonstrate a strong fit with Flintex Consulting's company values and work style will be highly competitive for this role.

⚠️ Potential Challenges

• Managing multiple marketing campaigns and projects simultaneously
• Adapting to a fast-paced and dynamic work environment
• Working with diverse teams and stakeholders to develop and execute marketing strategies
• Occasional overtime or weekend work for project deadlines

ASSUMPTION: These challenges can be overcome by strong project management skills, effective communication, and a results-driven mindset.

📈 Similar Roles Comparison

• Marketing Executive vs. Marketing Coordinator: The Marketing Executive role has more strategic responsibilities and requires more experience in marketing campaign management and performance analysis.
• Marketing Executive vs. Marketing Manager: The Marketing Manager role involves more team management and strategic planning responsibilities, while the Marketing Executive role focuses more on day-to-day campaign execution and optimization.
• Career path: Marketing Executive → Senior Marketing Executive → Marketing Manager → Director of Marketing → Chief Marketing Officer

ASSUMPTION: This role offers a clear career progression path for marketing professionals looking to advance their careers in a dynamic and collaborative environment.

📝 Sample Projects

• Developing and executing a targeted Google Ads campaign to generate leads for a new product launch
• Creating a series of engaging social media graphics and videos to promote an upcoming company event
• Analyzing and optimizing the performance of an email marketing campaign to improve open rates and click-through rates

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Marketing Executive role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role support the company's overall marketing strategy and business goals?
• What opportunities are there for professional growth and development in this role?
• How does the company measure the success of its marketing campaigns, and how will my performance be evaluated?
• What is the company's approach to work-life balance, and how does this role fit into that?

ASSUMPTION: Asking these questions demonstrates a strong interest in the role and a commitment to understanding the company's expectations and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant marketing and creative experience, as well as any achievements in driving marketing performance.
• Prepare a portfolio showcasing your best creative and graphic design work, as well as any marketing campaign case studies.
• Research Flintex Consulting's company values and be prepared to discuss how your personal values align with theirs.
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.