📌 Core Information
🔹 Job Title: Marketing Executive - Brighton Homes
🔹 Company: NEX Building Group Pty Ltd
🔹 Location: Loganholme, Queensland, Australia
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 25, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving brand awareness, communications, campaigns, and events for Brighton Homes
- Collaborating with stakeholders to build sustainable relationships and partnerships
- Managing marketing budget, media schedules, and annual expenditures
- Analyzing campaign performance and reporting ROI
ASSUMPTION: This role requires a generalist marketing background with a focus on digital marketing, content creation, and stakeholder engagement. Experience in event planning is also beneficial.
📋 Key Responsibilities
✅ Develop and implement marketing strategies to drive brand awareness and engagement across various platforms
✅ Assist in delivering strategic development to promote Brighton Homes and generate leads
✅ Develop creatives, media briefs, and support creative and media agencies
✅ Develop customer surveys, eDMs, e-newsletters, and associated electronic marketing
✅ Build and maintain relationships with key players, sponsors, charities, and other stakeholders
✅ Monitor marketing budget, media schedules, and annual expenditures
✅ Analyze campaign performance, media activity, website analytics, display home traffic, and assess ROI
✅ Plan and coordinate events and product launches
ASSUMPTION: The role involves a mix of strategic planning, creative content development, stakeholder management, and campaign analysis. Strong organizational and project management skills are essential.
🎯 Required Qualifications
Education: Bachelor’s degree in business, marketing, or a related field
Experience: 2-5 years of experience in marketing, with a focus on digital marketing and content creation
Required Skills:
- Excellent written and verbal communication skills
- Strong creative, strategic, analytical, organizational, and interpersonal skills
- Ability to manage multiple projects and adapt to change
- Experience in planning, coordinating, and managing events
Preferred Skills:
- Experience in the construction or real estate industry
- Fluency in additional languages
ASSUMPTION: Candidates with a strong academic background in marketing, coupled with relevant industry experience, will be well-suited for this role. Experience in event planning is highly desirable.
💰 Compensation & Benefits
Salary Range: AU$75,000 - AU$90,000 per annum (based on experience and industry standards for mid-level marketing roles in Queensland)
Benefits:
- Discount on building a new home through Brighton Homes (after qualifying period)
- 12 weeks paid parental leave for primary carer and 4 weeks paid for secondary carer
- Discounted health insurance through nib
- Discounts on whitegoods
- Fitness Passport
- Employee assistance program
- Flu vaccinations
- Professional development and educational assistance
- Attractive remuneration
Working Hours: Full-time, Monday to Friday, with flexibility for event planning and coordination
ASSUMPTION: The salary range is based on industry standards for mid-level marketing roles in Queensland. Benefits are subject to change and may be confirmed during the interview process.
📌 Applicant Insights
🔍 Company Context
Industry: Construction, specifically residential home building
Company Size: 501-1,000 employees (as of 2025)
Founded: 1987
Company Description:
- NEX Building Group is a diverse and expanding organization with over 1,300 employees
- Committed to building beautiful homes for Australians and being the leading home building group in Australia
- Offers a range of stunning architectural house plans and consistently wins Master Builders Association State and National Awards
Company Specialties:
- Residential home building
- Construction and design
- Safety and sustainability
- Manufacturing and knock-down rebuild
Company Website: nexbg.com.au
ASSUMPTION: NEX Building Group is a well-established and growing organization in the construction industry, with a strong focus on quality and innovation.
📊 Role Analysis
Career Level: Mid-level marketing role with opportunities for growth and development
Reporting Structure: Reports to the Marketing Manager
Work Arrangement: On-site, full-time position with flexibility for event planning and coordination
Growth Opportunities:
- Progression to senior marketing roles within the NEX Building Group
- Expansion of skills and knowledge in the construction and real estate industry
- Potential to work on high-profile projects and campaigns
ASSUMPTION: This role offers opportunities for professional growth and development within the NEX Building Group and the broader construction industry.
🌍 Location & Work Environment
Office Type: Modern office in Loganholme, Queensland
Office Location(s): 3926 Pacific Highway, Loganholme, Queensland 4129, Australia
Geographic Context:
- Loganholme is a suburb in the Greater Brisbane area, located approximately 20 kilometers south of the Brisbane CBD
- The area offers a mix of urban and suburban living, with easy access to public transportation and major highways
- Loganholme is home to a variety of retail, dining, and entertainment options
Work Schedule: Monday to Friday, with flexibility for event planning and coordination
ASSUMPTION: The Loganholme office provides a modern and collaborative work environment, with easy access to public transportation and amenities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face interview with the hiring manager and/or team members
- Background check and reference check (if successful)
- Job offer (if successful)
Key Assessment Areas:
- Marketing and digital marketing skills
- Communication and interpersonal skills
- Event planning and coordination skills
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and event planning experience
- Demonstrate your understanding of the construction industry and Brighton Homes' brand
- Prepare examples of successful marketing campaigns or events you have managed
- Be ready to discuss your approach to stakeholder engagement and relationship building
ATS Keywords: Marketing strategy, content creation, stakeholder engagement, written communication, verbal communication, project management, event planning, analytical skills, organizational skills, creative skills, public relations, customer engagement, budget monitoring, media coordination, digital marketing, relationship building
ASSUMPTION: The application process may vary depending on the hiring manager and the specific needs of the role. Applicants should be prepared to demonstrate their skills and experience through examples and case studies.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Customer relationship management (CRM) software (e.g., Salesforce, Zoho CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the role's requirements.
👔 Cultural Fit Considerations
Company Values:
- Better together
- Be accountable
- People matter
- Think bigger
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- How do you demonstrate alignment with the company's core values in your daily work?
- Can you provide an example of a time when you successfully managed a project or event with a diverse team?
- How do you approach learning from failures or setbacks, and how do you apply those lessons to future projects?
ASSUMPTION: Applicants should be prepared to discuss their alignment with the company's core values and provide examples of their work style and approach to challenges.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to changes in marketing strategies or priorities
- Building and maintaining relationships with key stakeholders in a competitive industry
- Analyzing campaign performance and making data-driven decisions
ASSUMPTION: The role may present challenges related to time management, adaptability, stakeholder engagement, and data analysis. Successful candidates will be able to demonstrate their ability to overcome these challenges.
📈 Similar Roles Comparison
- This role differs from related positions in its focus on driving brand awareness and engagement for a specific residential home builder, rather than a broader marketing or communications role
- Industry-specific context: The construction industry is competitive and cyclical, with fluctuations in demand and supply
- Career path comparison: This role offers opportunities for growth and development within the NEX Building Group and the broader construction industry
ASSUMPTION: Applicants should be aware of the unique aspects of this role and how it compares to related positions in the marketing and communications field.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new home display
- Planning and coordinating a community event to showcase the company's commitment to sustainability and community engagement
- Analyzing website analytics and making data-driven recommendations to improve user experience and drive conversions
ASSUMPTION: Sample projects should be relevant to the role's responsibilities and provide insight into the day-to-day tasks and challenges faced by the Marketing Executive.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Marketing department?
- How does Brighton Homes approach customer engagement and retention in the competitive residential home building market?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What are the most rewarding aspects of working in the Marketing department at Brighton Homes?
ASSUMPTION: Applicants should prepare thoughtful and insightful questions to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight relevant marketing and event planning experience
- Prepare examples of successful marketing campaigns or events you have managed
- Be ready to discuss your approach to stakeholder engagement and relationship building
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
