π Core Information
πΉ Job Title: Marketing Executive
πΉ Company: Accor
πΉ Location: Phu Quoc, Kien Giang, Vietnam
πΉ Job Type: Full-time
πΉ Category: Hospitality
πΉ Date Posted: 2025-07-21
πΉ Experience Level: Entry-level
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Executing marketing and advertising plans for promotional campaigns
- Supporting overall marketing communications initiatives
- Managing social media accounts for F&B outlets and lifestyle activities
- Coordinating influencer experiences during their stay at the resort
- Handling paperwork, statements, contracts, and payment documents
ASSUMPTION: This role requires a strong understanding of marketing principles, excellent communication skills, and the ability to work well under pressure.
π Key Responsibilities
β
Execute the marketing and advertising plan for annual and monthly promotional campaigns
β
Support for the overall marketing communications initiatives
β
Promote F&B outlets and lifestyle activities in various channels from online to offline
β
Manage Social Media accounts of F&B and restaurants
β
Execute photography and videography for F&B and lifestyle offerings and promotion
β
Coordinate and assist in hosting KOLs/Influencers during their stay at the resort
β
Take part in F&B and lifestyle meetings and report to the Marketing Manager
β
Handle paperwork, statements, contracts, and payment documents
β
Update new promotions and remove expired ones on LCD, Handigo, and IPTV
ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Public Relations, Hospitality, or Business
Experience: At least 1 year of experience in a similar position in hotels or independent restaurants
Required Skills:
- Excellent communication skills in English and Vietnamese
- Goal-oriented, disciplined, proactive, and creative
- Ability to work under high pressure and fast-changing pace
- Copywriting skills
Preferred Skills:
- Fresh graduates with a good marketing background and strong passion for F&B marketing and hospitality
ASSUMPTION: Candidates with relevant experience or a strong educational background in marketing will be well-suited for this role.
π° Compensation & Benefits
Salary Range: Industry standard for entry-level marketing positions in Vietnam's hospitality sector is approximately VND 10-15 million per month. This estimate is based on market research and may vary depending on the candidate's qualifications and experience.
Benefits:
- Employee benefit card offering discounted rates at Accor hotels worldwide
- Develop your talent through Accorβs learning programs
- Opportunity to grow within your property and across the world
- Ability to contribute to the community and make a difference through Accor's Corporate Social Responsibility and ESG activities
Working Hours: Full-time position with standard working hours, including weekends and public holidays as required by the resort's operations.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience. Benefits are subject to change and may be based on the company's policies and the candidate's employment status.
π Applicant Insights
π Company Context
Industry: Accor is a global hospitality company with a presence in over 100 countries and territories. They operate in various segments, including luxury, midscale, and economy hotels, as well as private homes and private residence services.
Company Size: Accor is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and development within the company.
Founded: Accor was founded in 1967 and has since grown to become one of the leading hospitality companies globally.
Company Description:
- Accor is committed to providing exceptional experiences for its guests through its diverse portfolio of brands and innovative services
- The company prioritizes sustainability and responsible business practices, aiming to make a positive impact on local communities and the environment
- Accor offers a range of career opportunities and learning programs to support the growth and development of its employees
Company Specialties:
- Hospitality and catering services
- Hotel management and operations
- Brand development and marketing
- Sustainable tourism and responsible business practices
Company Website: https://www.group.accor.com
ASSUMPTION: Accor's extensive global presence and diverse portfolio of brands offer unique opportunities for career growth and development within the hospitality industry.
π Role Analysis
Career Level: Entry-level to mid-level marketing role with opportunities for growth and development within the company
Reporting Structure: The Marketing Executive reports directly to the Marketing Manager and works closely with the F&B and Lifestyle teams
Work Arrangement: On-site position with standard working hours, including weekends and public holidays as required by the resort's operations
Growth Opportunities:
- Progression to senior marketing roles within the company
- Expansion of responsibilities and leadership opportunities as the company grows
- Potential to work across different brands and properties within Accor's global portfolio
ASSUMPTION: This role offers a clear career path for marketing professionals looking to grow within the hospitality industry.
π Location & Work Environment
Office Type: Resort-based office with a casual and dynamic work environment
Office Location(s): Phu Quoc, Kien Giang, Vietnam
Geographic Context:
- Phu Quoc is a popular tourist destination known for its beautiful beaches and resorts
- The island offers a tropical climate and a relaxed pace of life
- Phu Quoc is easily accessible by air from major cities in Vietnam and the region
Work Schedule: Full-time position with standard working hours, including weekends and public holidays as required by the resort's operations
ASSUMPTION: The resort-based work environment offers a unique opportunity to work in a dynamic and fast-paced setting, with a focus on delivering exceptional guest experiences.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the Marketing Manager and relevant team members
- Background check and offer
Key Assessment Areas:
- Marketing and communication skills
- Creativity and problem-solving abilities
- Adaptability and resilience under pressure
- Cultural fit and alignment with Accor's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research Accor's brand and values to demonstrate your understanding of the company and its culture
ATS Keywords: Marketing, Advertising, Social Media, Photography, Videography, Event Coordination, Copywriting, Communication, Creativity, Proactivity, Goal Orientation, Pressure Management
ASSUMPTION: Accor's hiring process is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's values.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
- Project management tools (e.g., Asana, Trello)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: Familiarity with relevant marketing tools and technologies is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Respect
- Integrity
- Commitment
- Diversity
- Innovation
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and team-oriented culture
- Focus on delivering exceptional guest experiences
- Opportunities for growth and development
Self-Assessment Questions:
- How do you demonstrate Accor's values in your daily work?
- Can you provide an example of a time when you had to adapt to a fast-changing situation or high-pressure environment?
- How do you approach creative problem-solving in marketing campaigns?
ASSUMPTION: Accor's values and work style emphasize a dynamic, collaborative, and guest-centric culture, with opportunities for growth and development.
β οΈ Potential Challenges
- Working in a fast-paced and high-pressure environment
- Managing multiple tasks and priorities simultaneously
- Adapting to a dynamic work environment with changing guest needs and preferences
- Balancing creative and administrative responsibilities
ASSUMPTION: These challenges require strong organizational skills, adaptability, and resilience under pressure.
π Similar Roles Comparison
- Marketing Executive vs. Marketing Coordinator: Marketing Executives typically have more strategic responsibilities and may oversee a team, while Marketing Coordinators focus on day-to-day tasks and administrative duties
- Hospitality Marketing vs. Corporate Marketing: Hospitality marketing involves promoting a brand or property to attract guests, while corporate marketing focuses on building brand awareness and reputation for a company as a whole
- Marketing Executive vs. Marketing Manager: Marketing Executives report to Marketing Managers and are responsible for executing marketing strategies and campaigns, while Marketing Managers oversee the marketing department and develop marketing strategies
ASSUMPTION: Understanding the differences between these roles can help candidates determine the best fit for their career goals and skills.
π Sample Projects
- Planning and executing a successful promotional campaign for a new restaurant opening
- Developing and implementing a social media strategy to increase engagement and followers
- Coordinating influencer visits and events to generate buzz and positive reviews
- Creating and distributing marketing materials, such as brochures, flyers, and email campaigns
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Marketing Executive role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the resort and the Accor brand?
- What opportunities are there for growth and development within the company?
- How does the Marketing team collaborate with other departments, such as F&B and Lifestyle?
- What are the most challenging aspects of working in a resort-based marketing role?
ASSUMPTION: Asking these questions can help candidates better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Research Accor's brand and values to demonstrate your understanding of the company and its culture
- Follow up with the hiring manager one week after your interview to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.