π Core Information
πΉ Job Title: Marketing Executive
πΉ Company: Alphabe Insight Inc
πΉ Location: Columbus, Ohio, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-07-16
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies aligned with company objectives
- Analyzing market trends and competitor activity to inform campaign direction
- Coordinating and managing marketing campaigns across various platforms
- Collaborating with internal departments and creative teams on branding and messaging
- Monitoring and reporting campaign performance using key metrics and KPIs
- Representing the company at client meetings, presentations, and industry events
- Researching and identifying new market opportunities to support business growth
ASSUMPTION: This role requires a strategic thinker with strong leadership and communication skills who thrives in a fast-paced environment and understands how to turn creative ideas into actionable marketing initiatives.
π Key Responsibilities
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Plan, develop, and implement marketing strategies aligned with company objectives
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Analyze market trends and competitor activity to inform campaign direction
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Coordinate and manage marketing campaigns across various platforms
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Collaborate with internal departments and creative teams on branding and messaging
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Monitor and report campaign performance using key metrics and KPIs
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Prepare and manage the marketing budget effectively
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Represent the company at client meetings, presentations, and industry events
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Research and identify new market opportunities to support business growth
ASSUMPTION: The Marketing Executive will be responsible for driving client growth and promoting the company's services through effective marketing campaigns.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, Communications, or related field
Experience: 2+ years of experience in a marketing executive or similar role
Required Skills:
- Strong understanding of marketing principles and campaign development
- Excellent organizational, analytical, and communication skills
- Proven ability to manage multiple projects simultaneously
- Experience with marketing tools and analytics platforms
- Ability to think creatively and strategically
Preferred Skills:
- Experience with event planning and management
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in marketing and be able to demonstrate their ability to develop and execute successful marketing campaigns.
π° Compensation & Benefits
Salary Range: $68,000 - $72,000 annually
Benefits:
- Opportunities for professional development and career advancement
- Supportive and collaborative team environment
- Paid time off and holidays
- Health, dental, and vision insurance
- Company-sponsored training and workshops
Working Hours: 40 hours per week, with flexibility for event and project demands
ASSUMPTION: The salary range provided is based on industry standards for a Marketing Executive role with 2-5 years of experience in Columbus, Ohio.
π Applicant Insights
π Company Context
Industry: Event Planning and Management
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Nexmos Design crafts unforgettable experiences through innovative event solutions
- From intimate corporate gatherings to large-scale public festivals, they combine creativity with precision to bring each client's vision to life
- Based in Columbus, OH, they pride themselves on forging lasting relationships through exceptional service, attention to detail, and a passion for design-driven events
Company Specialties:
- Event Planning and Management
- Corporate Events
- Public Events
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Nexmos Design is a dynamic and growing company in the event planning industry, with a focus on creativity and client satisfaction.
π Role Analysis
Career Level: Mid-level
Reporting Structure: Reports directly to the Marketing Director
Work Arrangement: On-site, with flexibility for event and project demands
Growth Opportunities:
- Potential for career advancement within the marketing department
- Opportunities to gain experience in event planning and management
- Chance to work on a variety of events and projects, fostering professional growth
ASSUMPTION: This role offers opportunities for professional development and career advancement within the marketing department and the broader event planning industry.
π Location & Work Environment
Office Type: Creative and collaborative office space
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Columbus, Ohio, is the state capital and the most populous city in Ohio
- The city is known for its vibrant arts scene, diverse neighborhoods, and numerous parks
- Columbus offers a mix of urban and suburban living, with a cost of living that is lower than many other major cities in the United States
Work Schedule: Standard business hours, with flexibility for event and project demands
ASSUMPTION: The work environment at Nexmos Design is supportive and collaborative, with a focus on creativity and client satisfaction.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Director to discuss the role and company in more detail
- Final interview with key stakeholders to assess fit within the team and company
Key Assessment Areas:
- Marketing expertise and campaign development skills
- Communication and presentation skills
- Cultural fit and alignment with company values
- Problem-solving and analytical skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare examples of successful marketing campaigns you've developed and executed
- Research the company and industry to show your enthusiasm and knowledge
ATS Keywords: Marketing, Campaign Development, Leadership, Communication, Analytical Skills, Organizational Skills, Project Management, Market Research, Budget Management, Branding, Collaboration, Creativity, Strategic Thinking, Performance Monitoring, Client Relations, Trend Analysis
ASSUMPTION: The application process at Nexmos Design is designed to assess candidates' marketing expertise, communication skills, and cultural fit within the company.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Social media management tools (e.g., Hootsuite, Buffer)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Candidates should have experience with marketing tools and analytics platforms, as well as a willingness to learn and adapt to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Client Focus
- Integrity
- Continuous Learning
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Client-focused and results-driven
- Adaptable and flexible
- Continuously learning and improving
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you able to manage multiple projects simultaneously and meet deadlines?
- Do you have a strong understanding of marketing principles and campaign development?
- Are you comfortable representing the company at client meetings and industry events?
ASSUMPTION: Candidates should be able to demonstrate their alignment with Nexmos Design's company values and work style in order to be a good fit for the Marketing Executive role.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the unique demands and schedules of event planning and management
- Balancing creativity and innovation with practical and effective marketing strategies
- Navigating the competitive event planning and management industry
ASSUMPTION: The Marketing Executive role at Nexmos Design presents unique challenges and opportunities for professional growth and development.
π Similar Roles Comparison
- Marketing Manager: Focuses on day-to-day marketing operations and team management, while the Marketing Executive role is more focused on strategic planning and campaign development
- Event Planner: Primarily responsible for the logistical aspects of events, whereas the Marketing Executive role encompasses a broader range of marketing responsibilities
- Brand Manager: Concentrates on brand development and management, while the Marketing Executive role involves a wider scope of marketing activities
ASSUMPTION: The Marketing Executive role at Nexmos Design is distinct from related positions in the marketing and event planning industries, with a focus on strategic planning and campaign development.
π Sample Projects
- Developing and executing a marketing campaign for a corporate event, including branding, messaging, and promotion across various platforms
- Analyzing market trends and competitor activity to inform the direction of a marketing campaign for a public event
- Managing the marketing budget for a series of events, ensuring effective allocation of resources and maximizing ROI
ASSUMPTION: Sample projects for the Marketing Executive role at Nexmos Design should demonstrate the candidate's ability to develop and execute successful marketing campaigns, as well as their understanding of market trends and budget management.
β Key Questions to Ask During Interview
- Can you describe the company's approach to event planning and management?
- How does the Marketing Executive role collaborate with other departments and teams within the company?
- What opportunities are there for professional development and career advancement within the marketing department?
- How does the company support work-life balance for employees, particularly those in roles with flexible schedules?
- Can you provide examples of successful marketing campaigns that the company has executed in the past, and what made them successful?
ASSUMPTION: Candidates should ask thoughtful and insightful questions during the interview process to demonstrate their interest in the role and company, as well as their understanding of the marketing and event planning industries.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Prepare examples of successful marketing campaigns you've developed and executed
- Research the company and industry to show your enthusiasm and knowledge
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.