📌 Core Information
🔹 Job Title: Marketing Executive
🔹 Company: Eastwood Park
🔹 Location: Wotton-under-Edge, Gloucestershire (Hybrid)
🔹 Job Type: Hybrid
🔹 Category: Marketing
🔹 Date Posted: 2025-07-03
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid working options
🚀 Job Overview
Key aspects of this role include:
- Planning, creating, and delivering email campaigns
- Developing engaging content across social media platforms, especially LinkedIn
- Supporting and managing paid advertising efforts
- Contributing to the creation of marketing materials for online and offline use
- Updating and maintaining the company website
- Tracking digital performance and compiling insights
- Assisting in the preparation and management of events
- Providing administrative support across marketing activities
ASSUMPTION: This role requires a well-rounded marketer with a mix of creative and practical skills, ready to contribute to meaningful growth in a small, agile team.
📋 Key Responsibilities
✅ Email Marketing: Plan, create, and deliver email campaigns using MailChimp (experience is a bonus)
✅ Social Media Content Creation: Develop engaging content across platforms, with a focus on LinkedIn
✅ Paid Advertising: Support and help manage paid advertising efforts
✅ Digital & Print Advertising and Design: Contribute to the creation of marketing materials for online and offline use
✅ Website Management: Update and maintain the company website using WordPress (basic SEO knowledge and WordPress experience desirable)
✅ Analytics & Reporting: Track digital performance and compile insights using Google Analytics (GA4 experience beneficial)
✅ Event Support: Assist in the preparation and management of events
✅ General Marketing & Admin: Provide administrative support across marketing activities
ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and a proactive mindset.
🎯 Required Qualifications
Education: Relevant degree or equivalent experience
Experience: Previous marketing experience in a similar role
Required Skills:
- Excellent written and verbal communication skills
- Confident using digital tools and platforms
- A keen eye for detail and a proactive mindset
- Ability to work both independently and as part of a team
- Strong organizational and administrative skills
Preferred Skills:
- Experience with MailChimp, LinkedIn, WordPress CMS, and Google Analytics (GA4)
ASSUMPTION: Candidates with experience in email marketing, social media management, and website management will be particularly well-suited to this role.
💰 Compensation & Benefits
Salary Range: £25,000 - £30,000 per annum (based on industry standards for a Marketing Executive role with 2-5 years of experience)
Benefits:
- 25 days holiday plus bank holidays and an additional holiday purchase scheme
- Pension scheme with Aviva (subject to qualifying criteria)
- Life assurance
- Critical Illness cover
- Private medical scheme (after 1 year's service)
- Free parking
- Discounts to help save money across various retailers
- Access to 24/7 support and counselling as well as personal, emotional, and financial wellbeing tools
- Online GP
- Salary sacrifice car scheme
Working Hours: 37 hours per week with some hybrid working options
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Executive role with 2-5 years of experience in the UK.
📌 Applicant Insights
🔍 Company Context
Industry: Professional Training and Coaching
Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit team environment with opportunities for growth)
Founded: 2003 (Established company with a growing international reputation)
Company Description:
- Eastwood Park operates as a thriving venue for day and residential training and conferences, as well as special occasions such as weddings and many private events.
- The company comprises three businesses: Eastwood Park Training, a leading technical training provider for healthcare engineering, decontamination, and estates and facilities management; a large conference center with modern, well-equipped facilities; and a venue for social events, groups, and private parties, including weddings.
Company Specialties:
- Training
- Weddings
- Events
- Conferences
Company Website: http://www.eastwoodparktraining.co.uk
ASSUMPTION: Eastwood Park is a well-established company with a diverse range of services, offering opportunities for growth and development within a small, agile team.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: Hybrid (On-site with some remote work options)
Growth Opportunities:
- Progression to a senior marketing role as the company and team grow
- Broadening skills and experience across various marketing channels and activities
- Potential to take on more responsibility and leadership within the marketing team
ASSUMPTION: This role offers opportunities for growth and development within a small, agile team, with the potential to take on more responsibility as the company expands.
🌍 Location & Work Environment
Office Type: Historic country house with modern conference and training facilities
Office Location(s): Wotton-under-Edge, Gloucestershire
Geographic Context:
- Located within 200 acres of beautiful Gloucestershire countryside
- Close to the M5 motorway, offering easy access to major transportation links
- Surrounded by picturesque landscapes, providing a peaceful and inspiring work environment
Work Schedule: Monday to Friday, 9:00 AM to 5:00 PM with some flexibility for hybrid working
ASSUMPTION: The work environment at Eastwood Park offers a unique blend of historic charm and modern facilities, providing a pleasant and inspiring setting for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face interview with the Marketing Manager
- Final interview with the Managing Director
Key Assessment Areas:
- Marketing skills and experience
- Communication and interpersonal skills
- Cultural fit and alignment with company values
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the role and company by referencing specific aspects of the job description and company information
- Showcase your creativity and innovation through examples of previous marketing campaigns or projects
ATS Keywords: Marketing Executive, Email Marketing, Social Media, Paid Advertising, Digital Marketing, Print Marketing, Website Management, Analytics, Event Support, Administrative Skills
ASSUMPTION: The application process at Eastwood Park is designed to assess candidates' marketing skills, experience, and cultural fit, with a focus on finding the best match for the role and the team.
🛠️ Tools & Technologies
- MailChimp (email marketing)
- LinkedIn (social media platform)
- WordPress CMS (website management)
- Google Analytics (GA4) (analytics and reporting)
ASSUMPTION: Familiarity with these tools and technologies is beneficial but not always required, as training and support will be provided.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Collaborative
- Innovative
- Professional
Work Style:
- Creative and proactive
- Team-oriented and collaborative
- Adaptable and flexible
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you have a proven track record of successful marketing campaigns?
- Are you comfortable working in a small, agile team and contributing to a collaborative environment?
- Do you thrive on creativity and innovation, and are you eager to grow with the company?
ASSUMPTION: Candidates who align with Eastwood Park's values and work style are more likely to succeed in this role and contribute to the company's growth and success.
⚠️ Potential Challenges
- Managing multiple marketing channels and activities simultaneously
- Balancing creative and administrative tasks effectively
- Working in a small team with a varied workload
- Adapting to a hybrid work environment with some on-site requirements
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive mindset, and a willingness to adapt and learn in a dynamic work environment.
📈 Similar Roles Comparison
- This role differs from other marketing executive positions in its focus on a mix of creative and administrative tasks, as well as the unique work environment offered by Eastwood Park
- Industry-specific context: The professional training and coaching industry offers opportunities for growth and development within a specialized field
- Career path comparison: This role can lead to progression to a senior marketing role or other leadership positions within the company as it grows
ASSUMPTION: This role offers a unique blend of creative and administrative tasks, with opportunities for growth and development within a small, agile team in the professional training and coaching industry.
📝 Sample Projects
- Planning and executing a successful email marketing campaign to promote an upcoming conference or event
- Developing engaging social media content for LinkedIn, highlighting the company's unique selling points and expertise in the professional training and coaching industry
- Managing and optimizing paid advertising efforts to maximize return on investment and drive event attendance or service bookings
ASSUMPTION: These sample projects demonstrate the range of marketing activities and responsibilities required for this role, showcasing the unique aspects of working at Eastwood Park.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy and team structure?
- What opportunities are there for professional development and growth within the marketing team and the company as a whole?
- How does Eastwood Park support work-life balance, especially for hybrid workers?
- What are the most rewarding aspects of working at Eastwood Park, according to current employees?
ASSUMPTION: Asking these questions will help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their application.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of previous marketing campaigns or projects to showcase your creativity and innovation
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
