Marketing Executive Director

📌 Core Information

🔹 Job Title: Marketing Executive Director

🔹 Company: Keller Executive Search

🔹 Location: New York, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 15, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing comprehensive marketing strategies to enhance brand presence and drive growth.
• Overseeing marketing campaigns from inception to execution, ensuring alignment with company objectives.
• Leading a team of marketing professionals, providing guidance and support to drive individual and team performance.
• Managing the marketing budget, ensuring effective allocation of resources to maximize ROI.
• Analyzing market trends and competitor activities to identify opportunities for growth.

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of marketing principles and digital marketing.

📋 Key Responsibilities

✅ Develop and implement the overall marketing strategy to effectively position the company in the market.

✅ Oversee marketing campaigns from inception to execution, ensuring alignment with company objectives.

✅ Lead a team of marketing professionals, providing guidance and support to drive individual and team performance.

✅ Manage the marketing budget, ensuring effective allocation of resources to maximize ROI.

✅ Analyze market trends and competitor activities to identify opportunities for growth.

✅ Collaborate with cross-functional teams to ensure cohesive messaging and branding across all channels.

✅ Monitor and evaluate the effectiveness of marketing programs and make data-driven adjustments as needed.

✅ Represent the organization at industry events and conferences to enhance brand visibility.

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. An MBA is preferred.

Experience: Proven experience in a senior marketing role, preferably as an Executive Director or similar position (10+ years).

Required Skills:

• Strong understanding of marketing principles, digital marketing, and brand management.
• Exceptional leadership and team management skills.
• Proficiency in budget management and financial analysis.
• Excellent communication and interpersonal skills.
• Ability to develop and implement strategic marketing initiatives.
• Experience in evaluating market trends and translating insights into actionable strategies.
• Fluency in English; proficiency in additional languages is a plus.

Preferred Skills:

• Experience in the executive search industry.
• Strong analytical skills and data-driven mindset.

ASSUMPTION: Candidates should have a proven track record of driving growth and enhancing brand presence in a senior marketing role.

💰 Compensation & Benefits

Salary Range: $200,000 to $270,000 per year. This range is based on industry standards for a senior marketing role in New York City and takes into account the level of responsibility and required experience.

Benefits:

• 30-Day Paid Leave
• 5-Day Work Week
• Health insurance coverage

Working Hours: Full-time position with standard business hours, Monday through Friday, 9:00 AM to 5:00 PM. Occasional evening and weekend work may be required to attend industry events or meet project deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Keller Executive Search operates in the executive search and leadership advisory industry, focusing on connecting exceptional senior leaders with prominent brands and organizations worldwide.

Company Size: Keller Executive Search is a mid-sized company with 11-50 employees, providing a dynamic and collaborative work environment.

Founded: The company's founding date is not specified, but it has established itself as a global leader in its industry.

Company Description:

• Keller is a global leadership advisory firm that offers a comprehensive suite of services, including Executive Search, Board Services, Transition Planning, Leadership Growth and Development, and Organizational Health.
• The company understands the critical impact of leadership and collaborates with clients to deliver unparalleled knowledge, insight, and results.
• Keller's team of experts operates from principal business centers across the globe, bringing a wealth of industry and functional expertise to every engagement.

Company Specialties:

• Executive Search
• Headhunting
• CEO Succession Planning
• C-Level Recruitment
• Business Consulting and Services

Company Website: www.kellerexecutivesearch.com

ASSUMPTION: Keller Executive Search is a well-established company with a strong reputation in the executive search industry, offering opportunities for growth and development in a dynamic work environment.

📊 Role Analysis

Career Level: This role is at the executive level, reporting directly to the CEO or another senior leader within the organization.

Reporting Structure: The Marketing Executive Director will oversee a team of marketing professionals and may have additional direct reports, depending on the organization's structure.

Work Arrangement: This is an on-site role, with the expectation that the candidate will work from the company's office in New York, New York. However, there may be opportunities for remote work or flexible arrangements, depending on the organization's policies and the candidate's needs.

Growth Opportunities:

• As a senior-level role, there may be opportunities for the candidate to advance to a C-level position within the organization or to take on additional responsibilities as the company grows.
• The company's global presence and diverse client base offer opportunities for the candidate to gain exposure to different industries and markets.
• Keller Executive Search's focus on leadership development and growth provides opportunities for the candidate to develop their skills and advance their career.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the organization's success and to develop their skills and career.

🌍 Location & Work Environment

Office Type: Keller Executive Search's New York office is located in a modern, professional building with easy access to public transportation.

Office Location(s): Americas Tower, 1177 6th Ave, Tower, 5th Floor, New York, NY 10036, US

Geographic Context:

• New York City is a major global hub for business, finance, and culture, providing ample opportunities for networking and professional growth.
• The city's diverse population and vibrant cultural scene offer a rich environment for marketing and brand development.
• New York City is known for its fast-paced, competitive business environment, which may appeal to candidates who thrive in challenging, dynamic settings.

Work Schedule: The standard workweek is Monday through Friday, 9:00 AM to 5:00 PM. However, the nature of the role may require occasional evening and weekend work to attend industry events or meet project deadlines.

ASSUMPTION: The New York office provides a dynamic, fast-paced work environment that may appeal to candidates who thrive in urban, multicultural settings.

💼 Interview & Application Insights

Typical Process:

• The application process involves submitting a resume and cover letter through the provided link.
• Candidates who meet the qualifications will be contacted for a phone or video screening to discuss their experience and fit for the role.
• Strong candidates will be invited to the company's New York office for in-person interviews with the hiring manager and other key stakeholders.
• Finalists may be asked to complete a case study or presentation as part of the interview process.

Key Assessment Areas:

• Marketing strategy and campaign development
• Leadership and team management skills
• Budget management and financial analysis
• Market analysis and trend evaluation
• Communication and interpersonal skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements.
• Demonstrate your understanding of the executive search industry and how your skills and experience make you a strong fit for the role.
• Prepare for behavioral interview questions that focus on your leadership, team management, and problem-solving skills.
• Research Keller Executive Search and the executive search industry to show your enthusiasm for the role and understanding of the company's mission and values.

ATS Keywords: Marketing strategy, campaign development, team leadership, budget management, market analysis, digital marketing, brand management, cross-functional collaboration, performance monitoring, event representation, growth opportunities

ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, leadership skills, and cultural fit with the company's mission and values.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot CRM)
• Social media management tools (e.g., Hootsuite, Buffer)
• Search engine optimization (SEO) and analytics tools (e.g., Google Analytics, SEMrush)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the organization's preferences and the candidate's experience and expertise.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Upholding the highest ethical standards in all aspects of our work.
• Expertise: Leveraging our deep industry knowledge and functional expertise to deliver exceptional results for our clients.
• Collaboration: Fostering a collaborative and inclusive work environment that values diverse perspectives and ideas.
• Innovation: Embracing a culture of continuous learning and improvement to drive growth and success.
• Client Focus: Prioritizing our clients' needs and exceeding their expectations through exceptional service and delivery.

Work Style:

• Dynamic and fast-paced work environment
• Strong emphasis on teamwork and collaboration
• Opportunities for professional growth and development
• Focus on results-driven, data-informed decision-making

Self-Assessment Questions:

• How do you align with Keller Executive Search's values, particularly in the context of this role?
• How do you approach working in a dynamic, fast-paced environment, and how do you ensure your team's success in such a setting?
• How do you balance data-driven decision-making with creative, innovative marketing strategies?

ASSUMPTION: Candidates who demonstrate a strong fit with Keller Executive Search's values and work style will be most successful in this role.

⚠️ Potential Challenges

• The fast-paced, competitive nature of the executive search industry may present challenges in terms of meeting client expectations and maintaining a strong brand presence.
• The role requires a high level of autonomy and the ability to work effectively with various teams and stakeholders, which may present challenges in terms of communication and collaboration.
• The need to balance strategic, long-term marketing initiatives with tactical, day-to-day campaign management may present challenges in terms of time management and prioritization.
• The role may require occasional travel to attend industry events or conferences, which may present challenges in terms of work-life balance.

ASSUMPTION: Candidates who are proactive, adaptable, and effective communicators will be best equipped to overcome these challenges and succeed in the role.

📈 Similar Roles Comparison

• This role differs from other senior marketing positions in that it focuses specifically on the executive search and leadership advisory industry, requiring a deep understanding of the unique challenges and opportunities presented by this sector.
• While the role shares similarities with other senior marketing positions in terms of strategic planning, campaign development, and team management, the executive search industry's unique dynamics and competitive landscape present distinct challenges and opportunities.
• Career progression in this role may involve advancing to a C-level position within the organization or taking on additional responsibilities as the company grows, rather than moving into a different industry or sector.

ASSUMPTION: Candidates with experience in the executive search industry or a strong understanding of its unique dynamics will be best positioned to succeed in this role and capitalize on its growth opportunities.

📝 Sample Projects

• Developing and implementing a comprehensive marketing strategy to enhance Keller Executive Search's brand presence and drive growth in the executive search industry.
• Analyzing market trends and competitor activities to identify opportunities for growth and differentiation in the executive search industry.
• Overseeing the development and execution of a major marketing campaign to launch a new service offering or product, ensuring alignment with company objectives and brand guidelines.

ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the Marketing Executive Director role at Keller Executive Search.

❓ Key Questions to Ask During Interview

• How does Keller Executive Search approach marketing strategy and campaign development in the executive search industry?
• What are the key challenges and opportunities presented by the executive search industry, and how does this role address them?
• How does Keller Executive Search support the professional growth and development of its marketing team members?
• What are the key priorities for this role in the first 90 days, and how does the company support new leaders in achieving these objectives?
• How does Keller Executive Search foster a culture of collaboration and innovation, and how does this role contribute to that culture?

ASSUMPTION: These key questions help candidates assess the fit between their skills, experience, and career goals with the Marketing Executive Director role at Keller Executive Search.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link.
• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements, emphasizing your strategic mindset, leadership skills, and understanding of the executive search industry.
• Prepare for behavioral interview questions that focus on your leadership, team management, and problem-solving skills, as well as your cultural fit with Keller Executive Search's mission and values.
• Research Keller Executive Search and the executive search industry to demonstrate your enthusiasm for the role and understanding of the company's unique dynamics and competitive landscape.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.