📌 Core Information
🔹 Job Title: Marketing Executive
🔹 Company: PolicyStreet
🔹 Location: Kuala Lumpur, Malaysia
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 11, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in the development and execution of marketing campaigns and initiatives.
- Managing and updating social media channels and monitoring engagement.
- Creating marketing materials and coordinating with designers and videographers for brand consistency.
- Planning and organizing events or product launches.
- Performing market research and competitor benchmarking.
ASSUMPTION: This role is ideal for a creative and proactive individual with a good grasp of marketing fundamentals and basic design skills. Familiarity with social media platforms and video editing tools is a plus.
📋 Key Responsibilities
✅ Assist in the development and execution of marketing campaigns and initiatives.
✅ Manage and update social media channels (Facebook, Instagram, LinkedIn, TikTok, etc.) and monitor engagement.
✅ Create marketing materials such as brochures, banners, decks, email templates, and landing pages.
✅ Coordinate with graphic designers and videographers to ensure brand consistency across all assets.
✅ Assist in planning and organizing events, or product launches.
✅ Perform market research and competitor benchmarking when needed.
✅ Collaborate cross-functionally with internal departments to ensure timely delivery of marketing needs.
ASSUMPTION: This role requires strong communication and project coordination skills, as well as the ability to work well within a team.
🎯 Required Qualifications
Education: A bachelor's degree in Marketing, Communications, or a related field is preferred, but not required.
Experience: 1-2 years of experience in a marketing or creative role. Fresh graduates are encouraged to apply.
Required Skills:
- Good grasp of marketing fundamentals and strong attention to detail.
- Familiarity with social media platforms and basic content planning.
- Basic design skills using tools like Canva, Adobe Creative Suite, or similar; knowledge of Adobe Illustrator, Photoshop or Figma is a plus.
- Experience with video editing (e.g., CapCut, Adobe Premiere Rush, or similar) is a plus.
- Team player with good communication and project coordination skills.
- Self-motivated, proactive, and willing to learn.
Preferred Skills:
- Knowledge of the insurance industry.
- Experience with event planning.
- Fluency in Malay or other local languages.
ASSUMPTION: While experience in the insurance industry is not required, it may be beneficial for understanding the products and services offered by PolicyStreet.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically RM 3,000 - RM 5,000 per month, depending on experience and qualifications. This estimate is based on industry standards for marketing executives in Kuala Lumpur.
Benefits:
- Dedicated learning opportunities & development plans to grow your career.
- Young & energetic team with focus on Innovation & Collaborate, elevating a fun working culture.
- Medical & Life Insurance extended to spouse & children.
- Flexi Benefits available for transport, dental, optical, traditional medicine etc.
Working Hours: The standard working hours are Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. Flexible working hours may be available depending on the team's needs and the employee's performance.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience. Benefits are subject to change and may be updated by the company.
📌 Applicant Insights
🔍 Company Context
Industry: PolicyStreet operates in the financial services industry, specifically in the insurance technology sector. The company specializes in providing innovative digital insurance solutions to businesses and consumers in Southeast Asia and Australia.
Company Size: PolicyStreet has 51-200 employees, which is considered a mid-sized company. This size allows for a more intimate work environment while still offering the resources and opportunities of a larger organization.
Founded: PolicyStreet was founded in 2016 and has since grown to serve over 5 million customers with over US$ 10 billion in sum insured.
Company Description:
- PolicyStreet is an insurance technology group of companies providing cutting-edge digital insurance solutions to businesses and consumers in Southeast Asia and Australia.
- The company works directly with over 40 life, general, and takaful providers globally to offer a comprehensive range of products and services, which includes but is not limited to embedded insurance, customised employee benefits, financial advisory and aggregation of insurance, as well as the development of digital solutions to make insurance purposeful & simple for businesses and consumers.
- PolicyStreet is backed by the Malaysian sovereign wealth fund, Khazanah Nasional Berhad, and serves over 5 million customers with over US$ 10 billion in sum insured.
Company Specialties:
- Group Insurance Coverage
- General Insurances
- Insurtech
- Motor/ Car Insurance policies
- Innovative Partnership
- Compare Car Insurance policies online
- and Financial Advisory
Company Website: www.policystreet.com
ASSUMPTION: PolicyStreet's focus on innovation and collaboration creates a dynamic work environment that encourages growth and learning.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level marketing position. It offers an opportunity to gain experience in various aspects of marketing and contribute to the company's growth.
Reporting Structure: The Marketing Executive will report directly to the Marketing Manager and work closely with other departments, such as Sales, Product, and IT, to ensure the timely delivery of marketing needs.
Work Arrangement: This role is on-site, with the primary work location being the company's headquarters in Kuala Lumpur. However, there may be opportunities for remote work or flexible hours depending on the team's needs and the employee's performance.
Growth Opportunities:
- Learning and development opportunities to grow your career within the marketing department or other areas of the business.
- The chance to work on various marketing campaigns and projects, allowing you to gain diverse experience and skills.
- Potential career progression to roles such as Marketing Manager, Senior Marketing Executive, or other leadership positions within the marketing department.
ASSUMPTION: PolicyStreet's focus on growth and development creates opportunities for employees to advance their careers within the company.
🌍 Location & Work Environment
Office Type: PolicyStreet's headquarters is located in a modern office building with a collaborative and innovative work environment.
Office Location(s): Unit D-3A-06, Menara Suezcap 1, KL Gateway, No. 2 Jalan Kerinchi, Gerbang Kerinchi Lestari, 59200 Kuala Lumpur, Kuala Lumpur, Selangor 40150, MY
Geographic Context:
- Kuala Lumpur is the capital and largest city of Malaysia, offering a vibrant and multicultural environment.
- The city is known for its iconic Petronas Twin Towers, bustling shopping districts, and diverse food scene.
- Kuala Lumpur has a tropical rainforest climate, with warm and humid weather year-round.
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. However, the work schedule may vary depending on the team's needs and the employee's performance.
ASSUMPTION: Kuala Lumpur offers a dynamic and multicultural work environment, with numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager and other team members to discuss the role, responsibilities, and qualifications.
- Background check and reference verification for the final candidate.
Key Assessment Areas:
- Marketing knowledge and skills, including campaign development, social media management, and content creation.
- Communication and project coordination skills.
- Cultural fit and alignment with PolicyStreet's values and work environment.
- Problem-solving skills and adaptability.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
- Demonstrate your understanding of PolicyStreet's business and the role's responsibilities in your application materials.
- Prepare examples of your previous marketing campaigns, social media content, or other relevant projects to showcase during the interview.
- Research the company and its competitors to show your interest and preparation for the role.
ATS Keywords: Marketing, Campaign Development, Social Media Management, Content Creation, Brand Consistency, Event Planning, Market Research, Collaboration, Communication, Project Coordination, Attention to Detail, Proactivity, Innovation, Insurance, Digital Solutions
ASSUMPTION: PolicyStreet's interview process is designed to assess the candidate's skills, experience, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Social media platforms: Facebook, Instagram, LinkedIn, TikTok, etc.
- Design tools: Canva, Adobe Creative Suite, Adobe Illustrator, Photoshop, Figma
- Video editing tools: CapCut, Adobe Premiere Rush
- Project management tools: Asana, Trello, or similar
- Marketing automation tools: HubSpot, Marketo, or similar
ASSUMPTION: The tools and technologies required for this role may vary depending on the team's needs and the employee's skills and experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing change and continuously improving.
- Collaboration: Working together to achieve common goals.
- Integrity: Acting with honesty and transparency in all aspects of our work.
- Customer-centric: Putting the customer at the heart of everything we do.
Work Style:
- Dynamic and fast-paced, with a focus on innovation and collaboration.
- Results-driven, with a strong emphasis on performance and achievement.
- Open and inclusive, with a culture that values diversity and encourages input from all team members.
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong customer focus and a passion for delivering exceptional results?
ASSUMPTION: PolicyStreet's culture is driven by its values of innovation, collaboration, integrity, and customer-centricity, creating a dynamic and inclusive work environment.
⚠️ Potential Challenges
- Managing multiple marketing campaigns and projects simultaneously may require strong time management and organizational skills.
- Working in a fast-paced and dynamic environment may present challenges in maintaining work-life balance.
- The role may require occasional weekend or evening work for events or campaigns.
- Adapting to a new work environment and team may present initial challenges, but these can be overcome through open communication and collaboration.
ASSUMPTION: These challenges can be mitigated through strong communication, time management, and adaptability, as well as a willingness to learn and grow within the role.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Assistant, with a focus on campaign development, social media management, and content creation.
- However, this role offers the opportunity to work on a broader range of marketing initiatives and gain diverse experience in the field.
- Career progression in this role may lead to positions such as Marketing Manager, Senior Marketing Executive, or other leadership roles within the marketing department.
ASSUMPTION: This role offers a unique opportunity to gain diverse marketing experience and contribute to the company's growth and success.
📝 Sample Projects
- Developing and executing a social media campaign to promote a new product launch.
- Creating marketing materials for an upcoming event or conference.
- Conducting market research and competitor benchmarking to inform marketing strategy and tactics.
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities that may be required for this role, but the specific projects may vary depending on the team's needs and the employee's skills and experience.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does PolicyStreet support the professional development and growth of its marketing team members?
- What are the most challenging aspects of this role, and how have previous team members approached them?
- How does PolicyStreet foster a culture of innovation and collaboration within its marketing department?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the team's dynamics, and the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the PolicyStreet Careers Portal.
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
- Prepare examples of your previous marketing campaigns, social media content, or other relevant projects to showcase during the interview.
- Research the company and its competitors to show your interest and preparation for the role.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
