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Marketing Executive

Bilue
Full-time
On-site
Taguig City, Taguig, Philippines
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Executive

πŸ”Ή Company: Bilue

πŸ”Ή Location: Taguig City, Taguig, Philippines

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site (Metro Manila, Philippines)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving marketing calendar activities across newsletters, LinkedIn, and events
  • Creating and editing content such as case studies, newsletters, and sales decks
  • Designing marketing assets using tools like Canva
  • Coordinating event logistics and managing attendee communications
  • Running LinkedIn ad campaigns and managing CRM hygiene
  • Gathering customer insights and managing government panel and partner channels

ASSUMPTION: This role requires a balance of creative and organizational skills, with a focus on execution and attention to detail.

πŸ“‹ Key Responsibilities

βœ… Own and manage the content calendar, driving monthly activity across various channels

βœ… Write and edit content for newsletters, LinkedIn, events, and sales decks

βœ… Design marketing assets using Canva or similar tools for various campaigns

βœ… Coordinate event logistics, manage attendee communications, and create branded takeaways

βœ… Run LinkedIn ad campaigns, including setup, asset creation, and performance tracking

βœ… Manage CRM hygiene, tag leads, support follow-up processes, and track campaign delivery

βœ… Gather customer insights from events, team conversations, and feedback tools

βœ… Manage government panel and partner channels, including admin, profile management, and compliance

ASSUMPTION: This role involves a mix of creative, operational, and analytical tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3-5 years of marketing experience (agency or in-house)

Required Skills:

  • Strong writing skills, clear, confident, and on-brand
  • Solid design skills using Canva or similar tools
  • Experience with LinkedIn Campaign Manager, email tools (e.g., Mailchimp), and CRMs like HubSpot
  • Proactive communication and strong attention to detail
  • Comfortable working remotely and managing own workflow

Preferred Skills:

  • Experience in the IT services industry
  • Fluency in Filipino (Tagalog)

ASSUMPTION: While not explicitly stated, having experience in the IT services industry and fluency in Filipino (Tagalog) could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: PHP 45,000 - 60,000 per month (Based on industry standards for mid-level marketing roles in Metro Manila)

Benefits:

  • Client-focused work environment
  • Internal coaching and continuous learning opportunities
  • Flat structure with approachable executive leadership team
  • Internal communities for knowledge sharing and collaboration
  • Flexible, full-time remote work for Manila-based employees

Working Hours: 6:00 AM to 2:30 PM PHT (following Australian Eastern Standard Time)

ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in Metro Manila. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Bilue is an IT services and IT consulting company that specializes in mobile product strategy, mobile development, user experience design, and emerging technology.

Company Size: Bilue has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Bilue was founded in 2011 and has since worked with some of Australia’s biggest brands to deliver innovative experiences on mobile and emerging technology.

Company Description:

  • Bilue is a team of researchers, designers, engineers, architects, innovators, and change makers.
  • The company combines design, technology, and talent to drive business growth and specializes in experience design, mobile apps, cloud engineering, web development, enterprise apps, and smart TV.
  • Bilue supports its employees with a wide range of benefits, including workplace flexibility, a generous annual training budget, additional leave for training and development, a new laptop every 3 years, and the opportunity to take your birthday off.

Company Specialties:

  • Mobile Product Strategy
  • Mobile Development
  • User Experience Design
  • Innovation
  • Emerging Technology
  • Augmented & Virtual Reality
  • Chatbots
  • Voice Apps
  • Machine Learning
  • Blockchain
  • UX Research
  • Native Apps
  • iOS
  • Android

Company Website: bilue.com.au

ASSUMPTION: Bilue's focus on innovation and emerging technology creates an environment that encourages continuous learning and growth.

πŸ“Š Role Analysis

Career Level: This role is suitable for mid-level marketing professionals with 3-5 years of experience.

Reporting Structure: The Marketing Executive will report directly to the Head of Growth.

Work Arrangement: This role requires on-site work in Metro Manila, Philippines, with flexible hours following Australian Eastern Standard Time.

Growth Opportunities:

  • Working with a diverse range of clients and industries
  • Exposure to emerging technologies and innovative projects
  • Opportunities for professional development and training
  • Potential career progression within the marketing department or the broader organization

ASSUMPTION: Bilue's focus on continuous learning and growth provides ample opportunities for professional development and career advancement.

🌍 Location & Work Environment

Office Type: Bilue has offices in Sydney and Melbourne, Australia, but this role requires on-site work in Metro Manila, Philippines.

Office Location(s): Taguig City, Philippines

Geographic Context:

  • Taguig City is a highly urbanized city in Metro Manila, Philippines, known for its bustling business districts and vibrant culture.
  • The city is home to numerous multinational corporations and offers ample opportunities for networking and professional growth.
  • Taguig City has a tropical monsoon climate, with temperatures ranging from 21Β°C to 32Β°C (70Β°F to 90Β°F) throughout the year.

Work Schedule: The working hours for this role follow Australian Eastern Standard Time, with a flexible schedule from 6:00 AM to 2:30 PM PHT.

ASSUMPTION: Working in Taguig City offers a dynamic and vibrant work environment, with ample opportunities for professional networking and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-depth interview with the Head of Growth
  • Final interview with the executive leadership team

Key Assessment Areas:

  • Writing and editing skills
  • Design skills and proficiency with Canva or similar tools
  • Campaign management and execution
  • Attention to detail and organizational skills
  • Cultural fit and alignment with Bilue's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Showcase your writing and design samples, demonstrating your ability to create engaging content and marketing assets
  • Prepare examples of successful marketing campaigns you've managed and their outcomes
  • Research Bilue's company culture and values to demonstrate your cultural fit

ATS Keywords: Marketing calendar, content creation, campaign execution, LinkedIn ad campaigns, CRM hygiene, event coordination, customer insights, government panel, partner channels

ASSUMPTION: Bilue's interview process focuses on assessing candidates' skills, experience, and cultural fit, with a strong emphasis on writing and design abilities.

πŸ› οΈ Tools & Technologies

  • Canva or similar design tools
  • LinkedIn Campaign Manager
  • Email tools (e.g., Mailchimp)
  • CRMs like HubSpot
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and can be easily learned if not already familiar.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused
  • Internal coaching and continuous learning
  • Flat structure with approachable executive leadership team
  • Internal communities for knowledge sharing and collaboration
  • Flexible work arrangements

Work Style:

  • Organized and detail-oriented
  • Creative and proactive
  • Collaborative and team-focused
  • Adaptable and open to learning new tools and technologies

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable managing multiple tasks and deadlines simultaneously?
  • Do you enjoy working collaboratively with a team to achieve common goals?
  • Are you open to learning new tools and technologies to improve your work?

ASSUMPTION: Bilue values a strong work ethic, continuous learning, and collaboration, with a focus on delivering exceptional value to clients.

⚠️ Potential Challenges

  • Managing multiple tasks and deadlines simultaneously
  • Working with a diverse range of clients and industries
  • Adapting to a fast-paced, dynamic work environment
  • Balancing creative and operational tasks

ASSUMPTION: The Marketing Executive role at Bilue presents unique challenges that require strong organizational skills, adaptability, and a proactive approach to work.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position requires a balance of creative and operational tasks, with a strong focus on execution and attention to detail.
  • Bilue's focus on innovation and emerging technology creates an environment that encourages continuous learning and growth.
  • Career progression opportunities may include roles such as Senior Marketing Executive, Marketing Manager, or similar positions within the marketing department or the broader organization.

ASSUMPTION: The Marketing Executive role at Bilue offers a unique blend of creative and operational tasks, with ample opportunities for professional development and career advancement.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign for a new product launch
  • Creating and managing a content calendar for a quarter, including newsletters, LinkedIn posts, and event invitations
  • Designing marketing assets for a client's sales deck, event invitations, and social media posts

ASSUMPTION: The sample projects listed above are representative of the types of tasks and responsibilities required for the Marketing Executive role at Bilue.

❓ Key Questions to Ask During Interview

  • Can you describe a typical day or week in this role?
  • How does this role contribute to Bilue's overall marketing strategy?
  • What opportunities are there for professional development and growth within this role and the broader organization?
  • How does Bilue support work-life balance for its employees?
  • What is the company's approach to managing and coordinating events, both online and offline?

ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and provides valuable insights into Bilue's company culture and work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the provided link
  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Prepare examples of successful marketing campaigns you've managed and their outcomes
  • Showcase your writing and design samples, demonstrating your ability to create engaging content and marketing assets
  • Follow up with Bilue's HR department one week after submission to inquire about your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.