Marketing Executive - Infrastructure

📌 Core Information

🔹 Job Title: Marketing Executive - Infrastructure

🔹 Company: dmg events

🔹 Location: Dubai, Dubayy, United Arab Emirates

🔹 Job Type: On-site

🔹 Category: Events Services

🔹 Date Posted: 2025-07-10

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing activities for exhibitions and special events
• Working under the supervision of Marketing Managers and Exhibition Directors
• Managing and executing marketing campaigns
• Maintaining relationships with exhibitors and media partners
• Performing administrative tasks and on-site support

ASSUMPTION: This role requires a proactive individual with strong organizational skills and the ability to multitask in a fast-paced environment.

📋 Key Responsibilities

✅ Campaign Management and Execution:

• Working on special projects as required by the division
• Evaluating the performance of media, association, industry partners, and social media influencers
• Building, maintaining, and optimizing websites
• Providing copywriting input and checking/proofing of all English marketing materials
• Contributing to the database growth for the shows
• Assisting with the development of content marketing calendar for the show
• Monitoring and maximizing conversion from social media channels
• Collecting customer insight onsite such as exhibitor and visitor testimonials

✅ Marketing Management Support:

• Assisting in the delivery of all planned campaigns
• Creating tracking links and maintaining tracking masterfiles per show
• Assisting in testing and monitoring active marketing programs
• Proofreading all marketing materials

✅ Exhibitor Marketing:

• Acting as the point of contact with all show exhibitors
• Creating exhibitor marketing collaterals
• Ensuring the marketing side of the exhibitor manual is updated and managed for the next edition
• Managing exhibitor requests on-site
• Ensuring all sponsorship marketing deliverables are actioned and in a timely manner

✅ Media Partners:

• Researching new external media for use on shows and updating media files accordingly
• Assisting with the setting up of media deals with external organizations
• Coordinating requirements with Media Partners
• Updating and managing the media partner log

✅ Administerial Task Management:

• Liaising with external suppliers and coordinating the design and production of marketing collaterals
• Updating websites with new content and images
• Acting as the point of contact with the operations department
• Carrying out administrative tasks such as creating PO’s, filing of documents, setting up emails on ESP
• Providing reporting information as required by the show team
• Performing on-site support at shows involving ad-hoc work as required
• Performing any other duties that are commensurate with the grade and areas of responsibility

ASSUMPTION: This role involves a mix of strategic planning, creative execution, and administrative tasks, requiring a well-rounded individual with strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-2 years of experience in marketing, preferably within the events industry

Required Skills:

• Proven experience in campaign management and execution
• Excellent communication and interpersonal skills
• Strong organizational skills and the ability to multitask
• Proficiency in Microsoft Office Suite and CRM software
• Fluency in English, both written and spoken

Preferred Skills:

• Experience with marketing automation tools
• Familiarity with the events industry
• Bilingual or multilingual

ASSUMPTION: Candidates with relevant experience in marketing, particularly within the events industry, will be strongly considered for this role.

💰 Compensation & Benefits

Salary Range: AED 150,000 - 200,000 per annum ( Industry standard for a Marketing Executive role in Dubai with 0-2 years of experience)

Benefits:

• Health insurance
• Dental insurance
• Life insurance
• Retirement plan
• Paid time off (vacation, sick leave, and public holidays)
• Employee discounts on event tickets

Working Hours: Full-time (40 hours per week), with the possibility of extra hours during events

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Executive role in Dubai with 0-2 years of experience. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Events Services. dmg events is a global leader in organizing face-to-face events and publishing information services, with a focus on facilitating and accelerating business transformation by providing direct access to new markets, inspiration, and leadership, innovative products, and valuable business opportunities.

Company Size: Medium-sized company with 501-1,000 employees. This size allows for a structured work environment with opportunities for growth and collaboration.

Founded: 1989. dmg events is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT).

Company Description:

• dmg events understands that rapidly evolving markets are pushing organizations to rethink their growth strategies, expand globally, and form new partnerships.
• The company's mission is to facilitate and accelerate this transformation by providing direct access to new markets, inspiration, and leadership, innovative products, and valuable business opportunities.
• dmg events has a global footprint spanning more than 20 countries and organizing over 95 large-scale events annually, attracting more than 425,000 professionals.

Company Specialties:

• Exhibitions
• Conferences
• B2B Opportunities
• Global Network
• Marketing Expertise
• Large-Scale Events
• Connecting People
• Creating Communities
• Facilitating Business
• Trade Shows

Company Website: dmgevents.com

ASSUMPTION: dmg events is a well-established company with a strong global presence and a reputation for organizing high-quality events. Working for this company offers opportunities for professional growth and development within the events industry.

📊 Role Analysis

Career Level: Entry to mid-level. This role is suitable for candidates with 0-2 years of experience in marketing, looking to establish a career in the events industry.

Reporting Structure: The Marketing Executive will report directly to the Marketing Manager and Exhibition Director.

Work Arrangement: On-site, with the possibility of extra hours during events. The role may require travel to attend events and conferences.

Growth Opportunities:

• Progression to a Senior Marketing Executive role
• Expansion into other areas of the business, such as event management or sales
• International opportunities within the dmg events global network

ASSUMPTION: This role offers a clear career path for candidates looking to establish a career in the events industry, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern, professional office environment with a collaborative and dynamic team culture.

Office Location(s): Cluster C, Jumeirah Lakes Towers, Dubai, Dubai 33817, AE

Geographic Context:

• Dubai is a major global hub for business and tourism, with a thriving events industry.
• The United Arab Emirates offers a tax-free income and a high standard of living.
• Dubai is a multicultural city with a diverse range of entertainment, leisure, and cultural attractions.

Work Schedule: Full-time (40 hours per week), with the possibility of extra hours during events. The role may require travel to attend events and conferences.

ASSUMPTION: Working in Dubai offers a unique opportunity to gain experience in the events industry within a dynamic and multicultural environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the Marketing Manager and Exhibition Director
• Background check and reference check
• Job offer

Key Assessment Areas:

• Marketing and campaign management skills
• Communication and interpersonal skills
• Organizational skills and attention to detail
• Cultural fit with the company and team

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you have managed or contributed to
• Research the company and the events industry to demonstrate your enthusiasm and understanding of the role

ATS Keywords: Marketing Executive, Campaign Management, Events, Exhibitions, Marketing Automation, CRM, Microsoft Office Suite

ASSUMPTION: The application process for this role is competitive, and candidates should tailor their application materials to highlight their relevant marketing experience and skills.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce, HubSpot CRM)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media platforms (e.g., LinkedIn, Facebook, Twitter)
• Web analytics tools (e.g., Google Analytics)

ASSUMPTION: Familiarity with marketing automation tools and web analytics tools is preferred but not required for this role.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Respectful

Work Style:

• Dynamic and fast-paced
• Team-oriented and collaborative
• Results-driven and proactive
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced work environment?
• Are you able to manage multiple tasks and prioritize effectively?
• Do you have strong communication and interpersonal skills?
• Are you comfortable working in a multicultural team?

ASSUMPTION: Candidates who are proactive, organized, and comfortable working in a dynamic and multicultural environment will be well-suited to this role.

⚠️ Potential Challenges

• The role may require working extra hours during events
• The events industry can be unpredictable and fast-paced, with tight deadlines and high-pressure situations
• The role may require travel to attend events and conferences
• The Dubai office is located in a busy and bustling area, which may be challenging for some candidates

ASSUMPTION: Candidates should be aware of the potential challenges associated with working in the events industry and be prepared to manage their time and workload effectively.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Marketing Assistant role within the events industry
• Compared to other marketing roles, this position offers a unique opportunity to gain experience in the events industry and work on a variety of marketing campaigns
• Career progression in this role may lead to a Senior Marketing Executive or Event Manager position

ASSUMPTION: This role offers a unique opportunity to gain experience in the events industry and work on a variety of marketing campaigns, with opportunities for career progression within the company.

📝 Sample Projects

• Managing a marketing campaign for an international exhibition, including planning, execution, and evaluation
• Developing and implementing a social media strategy for an event, including content creation, scheduling, and engagement
• Conducting market research and analysis to inform marketing strategies and tactics

ASSUMPTION: These sample projects demonstrate the range of marketing activities and responsibilities associated with this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for its employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of successful marketing campaigns you have managed or contributed to
• Research the company and the events industry to demonstrate your enthusiasm and understanding of the role
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.