P

Marketing Executive - Remote

Promptcloud
Full-time
Remote
Worldwide
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Executive - Remote

πŸ”Ή Company: Promptcloud

πŸ”Ή Location: Bangalore, Karnataka, India

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 20, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (100%)

πŸš€ Job Overview

Key aspects of this role include:

  • Driving marketing-generated leads and web signups through demand generation
  • Managing and improving inbound leads and nurturing them for better conversion
  • Planning and executing social campaigns across multiple platforms
  • Optimizing campaigns for success with optimal targeting and achieving monthly signup and lead targets
  • Drawing meaningful insights from campaign data to improve ROI

ASSUMPTION: This role requires a strong focus on digital marketing strategies and a solid understanding of various paid media channels to drive successful campaigns and meet targets.

πŸ“‹ Key Responsibilities

βœ… Manage and improve inbound leads and nurture them for better conversion across digital channels, especially with retargeting and drip email campaigns

βœ… Plan and execute social campaigns across LinkedIn, Facebook, Twitter, Quora, and Reddit for multiple business and product lines

βœ… Focus on setting the campaign for success with optimal targeting, optimization to achieve monthly signup and lead targets for each product line across regions

βœ… Draw meaningful insights from campaign data and identify potential opportunities for improving campaign ROI (key metrics - CPL, CTR, Form Fills)

βœ… Manage third-party listings and company profile across business directories

βœ… Manage Agile CRM for campaigns and lead tracking

βœ… Support and co-work with team members on digital marketing initiatives including SEO, webpage development, short-form content development

ASSUMPTION: This role requires a high level of self-motivation, initiative, and the ability to thrive in a fast-paced environment. Strong communication and collaboration skills are essential for working with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2 to 4 years of experience in digital marketing and advertising, preferably in B2B or SaaS

Required Skills:

  • Proven experience with digital paid media strategies (Google Search & Display, Paid Social - LinkedIn, Facebook, and Twitter. Knowledge on Quora, and Reddit will be an advantage)
  • Demonstrable experience with email marketing, lead generation, and SEM
  • Understanding of analytics tools and the ability to set up tracking/reporting mechanisms to capture key metrics
  • Familiarity with web design and WordPress

Preferred Skills:

  • Having your own blog/website

ASSUMPTION: While a degree in Marketing or a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: INR 8-12 lakhs per annum (Estimated based on industry standards for the role and experience level)

Benefits:

  • An environment where each employee is celebrated
  • One-time home office setup allowance, monthly allowances for internet bills, child care allowance for new mothers/single parents
  • Half-yearly performance appraisals
  • Flexible working hours
  • Competitive salary

Working Hours: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary based on the candidate's skills, experience, and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: IT Services and IT Consulting

Company Size: 51-200 employees (Small to mid-sized company, offering a more agile and collaborative work environment)

Founded: 2009 (Over 15 years of experience in the industry)

Company Description:

  • Promptcloud is a Data as a Service company that helps businesses harness the power of data
  • Their technology fuels some of the most interesting big data projects in the world
  • They strive to create a unique and thriving workplace where work is designed around people

Company Specialties:

  • Big Data Solutions
  • Deep Crawl & Refresh Crawl
  • Cloud Computing Solution
  • Low Latency Crawls
  • Hosted Indexing
  • Hosted Web Extraction Solution
  • Web crawling service
  • Site-specific Crawl
  • Web scraping service
  • Web data extraction service
  • Custom Crawling Solutions
  • Social media crawl

Company Website: https://www.promptcloud.com

ASSUMPTION: Promptcloud is a well-established company in the IT Services and IT Consulting industry, with a strong focus on data-driven solutions. Their remote work culture and emphasis on employee growth make them an attractive employer for digital marketing professionals.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: 100% remote work, with flexible working hours

Growth Opportunities:

  • Clear growth paths for every role and level in the organization
  • Half-yearly performance appraisals to track progress and identify areas for improvement
  • Learning and growth opportunities through working on diverse projects and collaborating with various teams

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path for career progression and a strong focus on employee development.

🌍 Location & Work Environment

Office Type: Remote (100%)

Office Location(s): Bangalore, Karnataka, India

Geographic Context:

  • Bangalore is the capital of the Indian state of Karnataka
  • It is known as the "Silicon Valley of India" due to its thriving tech industry
  • The city offers a mix of traditional and modern culture, with a vibrant food scene and numerous historical sites

Work Schedule: Full-time (40 hours per week) with flexible working hours

ASSUMPTION: Bangalore offers a dynamic work environment with a strong tech industry presence, making it an ideal location for digital marketing professionals.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Technical assessment (digital marketing case study or project)
  • Final round interview with the Marketing Manager

Key Assessment Areas:

  • Digital marketing skills and experience
  • Campaign planning and execution
  • Data analysis and interpretation
  • Communication and collaboration skills

Application Tips:

  • Highlight relevant digital marketing experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare a digital marketing case study or project to showcase your skills and experience

ATS Keywords: Digital Marketing, Demand Generation, Lead Generation, Social Media Marketing, Paid Media, Campaign Management, Analytics, Web Design, WordPress, SEO, B2B Marketing, SaaS Marketing

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on digital marketing skills and experience. Applicants should be prepared to demonstrate their expertise through case studies or projects.

πŸ› οΈ Tools & Technologies

  • Agile CRM
  • Google Analytics
  • Social media platforms (LinkedIn, Facebook, Twitter, Quora, Reddit)
  • Google Adwords
  • WordPress

ASSUMPTION: This role requires proficiency in various digital marketing tools and platforms, as well as familiarity with web design and analytics tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Great Culture
  • Great Colleagues
  • Learning and Growth

Work Style:

  • Remote work with flexible hours
  • Collaborative and agile work environment
  • Focus on employee growth and development

Self-Assessment Questions:

  • Do you thrive in a fast-paced, remote work environment?
  • Are you comfortable working collaboratively with various teams and stakeholders?
  • Do you have a strong desire to learn and grow professionally?

ASSUMPTION: Promptcloud values a strong company culture, with a focus on employee growth and development. Applicants should be self-driven, collaborative, and eager to learn and grow in a fast-paced environment.

⚠️ Potential Challenges

  • Managing multiple campaigns and meeting monthly targets may be challenging
  • Working remotely may require strong self-motivation and time management skills
  • Collaborating with various teams and stakeholders may present communication challenges
  • Keeping up with the latest digital marketing trends and best practices may require continuous learning and adaptation

ASSUMPTION: This role presents several challenges, including managing multiple campaigns, working remotely, and collaborating with various teams. Applicants should be prepared to demonstrate strong self-motivation, time management, and communication skills.

πŸ“ˆ Similar Roles Comparison

  • This role focuses more on demand generation and lead nurturing than brand awareness or product marketing
  • It requires a strong understanding of various paid media channels and campaign management
  • Career progression may involve moving into a marketing management role or specializing in a specific marketing channel

ASSUMPTION: This role is similar to other digital marketing roles, with a focus on demand generation and lead nurturing. Applicants should have a strong understanding of various paid media channels and campaign management.

πŸ“ Sample Projects

  • Developing and executing a successful social media campaign for a new product launch
  • Implementing a retargeting strategy to improve conversion rates for a B2B website
  • Analyzing campaign data to identify trends and optimize performance for a SaaS product

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, including campaign planning and execution, data analysis, and optimization.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the marketing department?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Promptcloud support the growth and development of its employees?
  • What are the key challenges facing the marketing department, and how can this role help address them?
  • What are the most important qualities and skills for success in this role?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the team, and the company culture. They should provide valuable insights into the expectations and requirements for success in this role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the application link
  • Tailor your resume to highlight your digital marketing experience and achievements
  • Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
  • Prepare a digital marketing case study or project to showcase your skills and experience
  • Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.