📌 Core Information
🔹 Job Title: Marketing Executive - Ticketek NZ
🔹 Company: TEG
🔹 Location: Auckland, Auckland, New Zealand
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: June 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (with potential for hybrid work)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing tailored marketing strategies for Ticketek clients
- Analyzing ticket sales trends and optimizing digital campaigns
- Managing client communications and stakeholder relationships
- Collaborating with cross-functional teams to deliver successful campaigns
ASSUMPTION: This role requires a strong understanding of digital marketing and CRM systems, as well as excellent organizational skills and attention to detail.
📋 Key Responsibilities
✅ Develop and execute tailored marketing strategies for Ticketek clients to meet commercial objectives
✅ Analyze ticket sales trends and apply insights to maximize sales
✅ Execute eDM creation, delivery, and metrics tracking
✅ Manage delivery of materials as required
✅ Share marketing plans with TEG team and external stakeholders
✅ Be the key point of contact for clients, seeking direction, assets, and approvals as required
✅ Optimize digital campaigns and ensure content is maximized across own channels
✅ Prepare post-campaign reporting
ASSUMPTION: This role requires strong project management skills and the ability to work effectively under pressure and meet deadlines.
🎯 Required Qualifications
Education: Relevant degree and/or business qualification preferred
Experience: Minimum 2 years of marketing experience
Required Skills:
- Strong digital marketing skills
- CRM system understanding
- Excellent organizational skills
- Strong negotiation skills
- Commercial awareness
- Ability to multi-task and prioritize
- High attention to detail
- Self-motivated and proactive
- Passion for sport and live entertainment
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of the New Zealand live entertainment industry
ASSUMPTION: Candidates with experience in event marketing or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: NZD 65,000 - 80,000 per annum (based on experience and market rates for marketing executives in Auckland)
Benefits:
- Complimentary tickets to selected events
- Birthday Leave
- Volunteering Leave
- Flu Vaccinations
- Company Paid Parental Leave
- Free Advice and Support (EAP)
Working Hours: Full-time, Monday to Friday, with flexibility for event-specific work hours
ASSUMPTION: Salary range is based on market research and industry standards for marketing executives in Auckland with 2-5 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: Live entertainment and ticketing
Company Size: 51-200 employees
Founded: 1999 (as Ticketek, now part of TEG)
Company Description:
- TEG is a global leader in live entertainment, ticketing, digital, and data
- Owns and operates Ticketek, the leading ticketing platform in New Zealand
- Partners with iconic venues and leading sports and entertainment brands worldwide
Company Specialties:
- Live entertainment event promotion
- Ticketing and digital technology
- Data and analytics
Company Website: TEG Website
ASSUMPTION: TEG's global presence and diverse portfolio of brands offer opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level marketing role with potential for growth and progression
Reporting Structure: Reports to the Marketing Manager
Work Arrangement: On-site, with potential for hybrid work arrangements
Growth Opportunities:
- Progression to senior marketing roles within TEG or Ticketek
- Expansion into global markets and brands within the TEG portfolio
- Development of skills and expertise in digital marketing and event management
ASSUMPTION: This role offers opportunities for professional growth and development within the live entertainment and ticketing industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative office environment
Office Location(s): Auckland, New Zealand
Geographic Context:
- Auckland is New Zealand's largest city and economic hub
- Home to a diverse range of live entertainment events and venues
- Offers a vibrant cultural scene and high quality of life
Work Schedule: Standard business hours, with flexibility for event-specific work hours
ASSUMPTION: The Auckland office provides a dynamic and engaging work environment, with easy access to live entertainment events and cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening interview
- In-person or video interview with the hiring manager and/or team members
- Final interview with the Marketing Manager or a senior leader
Key Assessment Areas:
- Digital marketing skills and experience
- Organizational skills and attention to detail
- Communication and stakeholder management skills
- Commercial awareness and problem-solving abilities
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your passion for live entertainment and sport
- Prepare examples of successful marketing campaigns you've executed, focusing on digital channels and CRM systems
ATS Keywords: Marketing Executive, Ticketek NZ, TEG, Digital Marketing, CRM, Event Marketing, Campaign Management, Stakeholder Management, Commercial Awareness, Attention to Detail, Self-motivated
ASSUMPTION: The application process may vary depending on the volume of applicants and the hiring manager's availability.
🛠️ Tools & Technologies
- CRM systems (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Email marketing platforms (e.g., Mailchimp, Campaign Monitor)
- Social media management tools (e.g., Hootsuite, Buffer)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and the project.
👔 Cultural Fit Considerations
Company Values:
- Passionate about live entertainment
- Customer-focused and innovative
- Collaborative and inclusive
Work Style:
- Dynamic and fast-paced
- Results-driven and accountable
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have a genuine passion for live entertainment and sport?
- Are you comfortable working in a fast-paced, dynamic environment?
- Do you thrive in a collaborative, team-oriented work culture?
ASSUMPTION: TEG values a diverse and inclusive work environment, and encourages applicants from all backgrounds to apply.
⚠️ Potential Challenges
- Managing multiple events and client relationships simultaneously
- Working under pressure and meeting tight deadlines
- Adapting to changes in marketing strategies and priorities
- Navigating a large, global organization with diverse brands and markets
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Marketing Manager - Ticketek NZ (Senior to this role, responsible for team management and strategic planning)
- Event Marketing Coordinator - Ticketek NZ (Junior to this role, focused on event-specific marketing tasks)
- Marketing Executive - [Competing Ticketing Platform] (Similar role with different clients and market focus)
ASSUMPTION: This role offers a unique blend of strategic and tactical marketing responsibilities, with opportunities for growth and development within the live entertainment and ticketing industry.
📝 Sample Projects
- Developing and executing a targeted digital marketing campaign for a major sporting event
- Managing client communications and stakeholder relationships for a high-profile concert tour
- Analyzing ticket sales trends and optimizing marketing strategies for a series of theatre productions
ASSUMPTION: These sample projects demonstrate the range of marketing responsibilities and the diverse range of clients and events that the Marketing Executive may work with.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the broader marketing team and organization?
- What opportunities are there for professional development and growth within TEG or Ticketek?
- How does Ticketek support its employees in maintaining a healthy work-life balance?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role and the organization, and can help applicants make informed decisions about their application and career prospects.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the TEG careers portal
- Tailor your resume to highlight your relevant marketing experience and achievements
- Write a compelling cover letter that demonstrates your passion for live entertainment and sport, and your fit with TEG's company values
- Prepare examples of successful marketing campaigns you've executed, focusing on digital channels and CRM systems
- Follow up with the hiring manager or HR representative one week after submission, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
