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Marketing Generalist

Trullion
Full-time
On-site
New York, New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Generalist

πŸ”Ή Company: Trullion

πŸ”Ή Location: New York, NY

πŸ”Ή Job Type: Full-time, Hybrid (4 days on-site)

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 11, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site (4 days per week)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing experiential marketing initiatives and events
  • Leading end-to-end event logistics and on-site execution
  • Collaborating across teams to align marketing efforts with business objectives
  • Supporting broader brand and marketing initiatives
  • Fostering strong relationships with key stakeholders

ASSUMPTION: This role requires a proactive, organized, and adaptable marketing professional with a proven track record in B2B SaaS marketing and event management. The ideal candidate will thrive in a fast-paced environment and be comfortable working on-site in New York City for four days a week.

πŸ“‹ Key Responsibilities

βœ… Develop and execute engaging events, from concept to completion, ensuring seamless logistics and impactful audience engagement

βœ… Lead end-to-end event logistics, including venue selection, vendor coordination, branding, production, and on-site execution

βœ… Collaborate across marketing, sales, and product teams to ensure all campaigns support business goals such as pipeline growth, customer retention, and brand visibility

βœ… Support broader brand and marketing initiatives, contributing to campaign development, content creation, and consistent brand storytelling across channels

βœ… Foster strong relationships with key stakeholders, including C-suite executives and partners, while staying informed on industry trends and opportunities for innovation

ASSUMPTION: The responsibilities listed above are not exhaustive and may evolve based on the company's needs and the successful candidate's skills and interests.

🎯 Required Qualifications

Education: Bachelor's degree required

Experience: 2+ years of experience with B2B SaaS event management, programs, and broader marketing initiatives. Startup experience preferred.

Required Skills:

  • Proven track record in crafting and producing branded experiential activations that have driven measurable earned media attention and buzz
  • Strong organizational and project management skills to effectively lead multiple partners and projects with tight deadlines
  • Ability to manage client and vendor relationships
  • Excellent written and verbal communication skills
  • Ability to present data and information clearly

Preferred Skills:

  • Technical proficiency in Google Suite, Salesforce, and Hubspot

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and familiarity with marketing automation tools may also be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $85,000 - $100,000 USD per year. This range is determined by role, level, and location. Individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Get in touch with HR for more information.

Benefits:

  • Comprehensive benefits package
  • Personal development opportunities
  • Excellent work-life balance

Working Hours: Full-time, with a flexible work arrangement requiring on-site presence for four days per week.

ASSUMPTION: The salary range provided is an estimate based on the company's size, industry standards, and the role's requirements. The actual salary may vary based on the factors mentioned above.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Accounting technology

Company Size: 51-200 employees. This size allows for a more agile and innovative work environment, with ample opportunities for growth and impact.

Founded: 2020. Trullion is a relatively young company, which may present unique challenges and opportunities for growth.

Company Description:

  • Trullion is revolutionizing the accounting world with its AI-powered platform designed for finance teams, accountants, and auditors
  • The company aims to build accounting and audit technology that people love, making the industry more efficient, transparent, and human-oriented
  • Trullion is headquartered in New York, with offices in Tel Aviv and London, and is backed by prominent investors and global CFOs

Company Specialties:

  • Contract Intelligence
  • Artificial Intelligence
  • Machine Learning
  • NLP
  • Accounting
  • Audit
  • Accounting Technology
  • Lease Accounting
  • and Revenue Recognition

Company Website: trullion.com

ASSUMPTION: Trullion's focus on AI and innovation in the accounting industry presents an exciting opportunity for marketing professionals looking to make a significant impact in a growing field.

πŸ“Š Role Analysis

Career Level: Mid-level marketing professional with a focus on event management and broader marketing initiatives

Reporting Structure: This role reports directly to the Marketing Director and collaborates with various teams, including sales, product, and other marketing functions

Work Arrangement: Hybrid, with a requirement to be on-site in New York City for four days per week

Growth Opportunities:

  • Expanding event management responsibilities to include larger-scale events and conferences
  • Developing expertise in additional marketing channels and tactics
  • Potential career progression into a senior marketing role or management position

ASSUMPTION: Given Trullion's growth trajectory and the nature of this role, there are ample opportunities for the successful candidate to grow and make a significant impact on the company's marketing efforts.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace in New York City

Office Location(s): 154 West 14th Street, New York, NY 10011

Geographic Context:

  • New York City offers a vibrant and dynamic environment for marketing professionals, with numerous networking opportunities and industry events
  • The city's diverse population and cultural scene can inspire innovative marketing campaigns and strategies
  • New York City is a major hub for the accounting and finance industries, providing ample opportunities for collaboration and partnership

Work Schedule: Full-time, with a flexible work arrangement requiring on-site presence for four days per week

ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing for collaboration and in-person networking while also providing flexibility for remote work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • In-depth behavioral interview to discuss past experiences and problem-solving skills
  • Final interview with the Marketing Director or another senior team member to discuss the role's fit with the company's goals and the candidate's career aspirations

Key Assessment Areas:

  • Event management experience and success stories
  • Collaboration and teamwork skills
  • Adaptability and problem-solving abilities
  • Communication and presentation skills
  • Alignment with Trullion's core values

Application Tips:

  • Highlight specific event management experiences and achievements that demonstrate your ability to lead and execute successful events
  • Tailor your resume and cover letter to emphasize your relevant skills and experiences for this role
  • Prepare examples of your work, such as event recaps or marketing campaigns, to showcase during the interview

ATS Keywords: B2B SaaS marketing, event management, experiential marketing, pipeline growth, customer retention, brand visibility, stakeholder management, campaign development, content creation, project management, vendor coordination, creative direction, data presentation

ASSUMPTION: Trullion's hiring process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role and the company's long-term success.

πŸ› οΈ Tools & Technologies

  • Google Suite (Gmail, Google Drive, Google Docs, Google Sheets)
  • Salesforce
  • Hubspot
  • Microsoft Office Suite (optional, but beneficial)
  • Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: Familiarity with these tools is essential for this role, as they are used to manage projects, collaborate with teams, and execute marketing campaigns.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Think BIG: We are ambitious, proactive, and we love challenging the status quo.
  • We live by truth: We uphold the highest standards of accuracy and accountability.
  • On Your Side: We are on this journey together and want to collaborate and empower each other to succeed.
  • Committed: Committed to execution. Committed to delivery. Committed to excellence.

Work Style:

  • Collaborative and team-oriented
  • Adaptable and proactive
  • Focused on execution and delivery
  • Committed to continuous learning and improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment and enjoy working on multiple projects simultaneously?
  • Are you comfortable managing client and vendor relationships, and do you have strong communication skills?
  • Do you align with Trullion's core values, and are you committed to upholding them in your daily work?

ASSUMPTION: Trullion places a strong emphasis on cultural fit and seeks candidates who align with their core values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously may require strong organizational skills and time management
  • Working in a fast-paced, growing startup environment may present unique challenges and require adaptability
  • Collaborating with various teams and stakeholders may require strong communication and interpersonal skills
  • On-site presence in New York City for four days per week may present logistical challenges for some candidates

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to Trullion's core values.

πŸ“ˆ Similar Roles Comparison

  • Compared to traditional marketing roles, this position places a greater emphasis on event management and experiential marketing
  • In the B2B SaaS industry, this role may require more collaboration with sales and product teams to align marketing efforts with business objectives
  • Career progression in this role may involve expanding event management responsibilities or transitioning into a broader marketing or management position

ASSUMPTION: This role offers a unique blend of event management and broader marketing responsibilities, with ample opportunities for growth and development.

πŸ“ Sample Projects

  • Planning and executing a successful industry conference or trade show
  • Developing and implementing a targeted marketing campaign to drive pipeline growth
  • Managing a vendor relationship to ensure seamless event logistics and on-site execution

ASSUMPTION: These sample projects are designed to showcase the candidate's ability to lead and execute successful marketing initiatives, from concept to completion.

❓ Key Questions to Ask During Interview

  • How does this role fit into Trullion's overall marketing strategy and business objectives?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Trullion support the professional development and growth of its marketing team members?
  • What are the most challenging aspects of working in a fast-paced, growing startup environment?
  • How does Trullion foster a culture of innovation and continuous learning?

ASSUMPTION: These questions are designed to assess the role's fit with the company's goals and the candidate's career aspirations, as well as to gain insight into Trullion's work environment and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your work, such as event recaps or marketing campaigns, to showcase during the interview
  • Follow up with Trullion's HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.