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Marketing Head - ML

Roche
Full-time
On-site
Shanghai, Shanghai, China
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Head - ML

πŸ”Ή Company: Roche

πŸ”Ή Location: Shanghai, Shanghai, China

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-18

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing organizational-wide marketing strategies
  • Optimizing product positioning and driving sustainable revenue growth
  • Improving the organization’s competition position
  • Leading and mentoring a high-performing marketing team

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the molecular diagnostics and life sciences market.

πŸ“‹ Key Responsibilities

βœ… Developing and implementing marketing strategies to enhance market penetration and drive sustainable revenue growth

βœ… Leading, mentoring, and developing a high-performing marketing team

βœ… Establishing and maintaining a consistent, powerful brand image across all product lines

βœ… Conducting comprehensive market analysis and monitoring trends to identify new opportunities and emerging needs

βœ… Cultivating relationships with key strategic customers and thought leaders

βœ… Managing marketing budgets and optimizing resource allocation for maximum ROI

βœ… Collaborating with internal departments to ensure marketing strategies are seamlessly integrated and aligned with overall corporate objectives

ASSUMPTION: This role requires a strong focus on data-driven decision making, continuous learning, and adaptability to market changes.

🎯 Required Qualifications

Education: Bachelor of Science or Clinical Diagnostics or Business Administration, MBA preferred

Experience: 12 years working experience in a similar capacity and in a similar industry

Required Skills:

  • Proven expertise in marketing strategy and product positioning
  • Strong leadership and team management skills
  • Excellent analytical and problem-solving skills
  • Fluency in English, both spoken and written
  • Proficient in MS Office software applications

Preferred Skills:

  • Experience in the molecular diagnostics or life sciences industry
  • Bilingual or multilingual skills

ASSUMPTION: Candidates with relevant industry experience and a strong track record in driving marketing success will be most competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: Salaries for Marketing Heads in the molecular diagnostics industry in Shanghai typically range from CNY 500,000 to CNY 800,000 per year, depending on experience and performance. This estimate is based on industry standards and market data.

Benefits:

  • Health insurance and retirement plans
  • Performance-based bonuses
  • Opportunities for professional development and growth
  • Flexible working hours and remote work options

Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate and may vary based on individual performance, market conditions, and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Roche operates in the biotechnology and pharmaceuticals industry, focusing on advancing science to improve people’s lives through innovative medicines and diagnostics.

Company Size: Roche is a large, global organization with over 100,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and teams.

Founded: Roche was founded in 1896 and has since grown into a leader in personalized healthcare, with a strong focus on innovation and sustainability.

Company Description:

  • Roche is a global pioneer in pharmaceuticals and diagnostics, focused on advancing science to improve people’s lives.
  • The company is the leader in personalised healthcare, aiming to fit the right treatment to each patient in the best way possible.
  • Roche is the world’s largest biotech company, with truly differentiated medicines in oncology, immunology, infectious diseases, ophthalmology, and diseases of the central nervous system.

Company Specialties:

  • Biotechnology
  • Innovation
  • Personalized healthcare
  • Diagnostics
  • Pharmaceuticals
  • Research
  • Healthcare technology
  • Big data

Company Website: www.roche.com

ASSUMPTION: Roche's focus on innovation, personalized healthcare, and sustainability makes it an attractive employer for individuals seeking to make a global impact in the healthcare industry.

πŸ“Š Role Analysis

Career Level: This role is a senior-level position, reporting directly to the executive management team.

Reporting Structure: The Marketing Head - ML will lead and mentor a high-performing marketing team, with potential for further team expansion based on business needs.

Work Arrangement: This is an on-site position, with the possibility of flexible working hours and remote work options based on individual performance and team needs.

Growth Opportunities:

  • Potential for career advancement within the marketing department or related functions
  • Opportunities to work on high-impact projects with global significance
  • Exposure to diverse teams and cultures, fostering personal and professional growth

ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a tangible impact on the company's success and global healthcare initiatives.

🌍 Location & Work Environment

Office Type: Roche's Shanghai office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Shanghai, China

Geographic Context:

  • Shanghai is a major commercial and financial hub in China, offering a vibrant and dynamic work environment.
  • The city is known for its rich cultural heritage, modern infrastructure, and diverse culinary scene.
  • Shanghai's strategic location makes it an ideal base for driving marketing initiatives across the Asia-Pacific region.

Work Schedule: Standard office hours, Monday to Friday, with occasional overtime to meet project deadlines.

ASSUMPTION: Shanghai's dynamic business environment and cultural diversity make it an exciting location for marketing professionals seeking to make an impact in the Asia-Pacific region.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the hiring manager
  • In-depth interviews with cross-functional teams
  • Final interview with the executive management team

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Leadership and team management capabilities
  • Market analysis and trend identification skills
  • Communication and presentation skills

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Prepare examples of your market analysis and strategic planning skills
  • Demonstrate your understanding of the molecular diagnostics and life sciences market and Roche's business

ATS Keywords: Marketing strategy, product positioning, market analysis, team leadership, brand management, customer engagement, data-driven insights, collaboration, innovation, continuous improvement, financial acumen, contract negotiation, sustainable growth, strategic planning, performance management

ASSUMPTION: Roche's interview process is designed to assess candidates' strategic thinking, leadership skills, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
  • Customer relationship management (CRM) software (e.g., Salesforce)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Candidates should have proficiency in Microsoft Office Suite and be willing to learn and adapt to new marketing tools and technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Courage
  • Passion

Work Style:

  • Collaborative and team-oriented
  • Data-driven and results-focused
  • Innovative and adaptable

Self-Assessment Questions:

  • Do you demonstrate Roche's values of integrity, courage, and passion in your professional and personal life?
  • Are you comfortable working in a dynamic, collaborative team environment?
  • Do you thrive in data-driven decision-making processes and continuously seek to improve your skills and knowledge?

ASSUMPTION: Roche values candidates who align with their core values and are eager to contribute to their collaborative, innovative, and data-driven work culture.

⚠️ Potential Challenges

  • Managing a high-performing marketing team in a fast-paced, dynamic environment
  • Balancing strategic planning and day-to-day marketing activities
  • Adapting to market changes and evolving customer needs
  • Navigating a large, global organization with diverse teams and cultures

ASSUMPTION: Candidates should be prepared to face these challenges head-on, leveraging their leadership skills, strategic thinking, and adaptability to drive marketing success.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing head roles, this position offers a unique focus on the molecular diagnostics and life sciences market, with a global impact on healthcare initiatives
  • Industry-specific context: The molecular diagnostics and life sciences market is dynamic and competitive, requiring a strong understanding of market trends and customer needs
  • Career path comparison: This role offers significant growth opportunities, with the potential to advance within the marketing department or related functions

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and industry interests.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive marketing strategy for a new molecular diagnostics product launch
  • Conducting market analysis and customer segmentation to identify new growth opportunities in the Asia-Pacific region
  • Optimizing marketing spend and resource allocation to maximize ROI and drive sustainable revenue growth

ASSUMPTION: These sample projects illustrate the strategic, data-driven, and collaborative nature of the Marketing Head - ML role at Roche.

❓ Key Questions to Ask During Interview

  • Can you describe the current marketing strategies for Roche's Molecular Lab products and how this role would contribute to their evolution?
  • How does Roche support the professional growth and development of its marketing team members?
  • What are the key priorities for the Marketing Head - ML in the first 90 days in the role?
  • How does Roche foster a culture of innovation and adaptability in its marketing initiatives?
  • What are the most significant market trends and customer needs in the molecular diagnostics and life sciences market, and how does Roche plan to address them?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and the industry, while also providing valuable insights into the organization's priorities and culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Prepare examples of your market analysis and strategic planning skills
  • Demonstrate your understanding of the molecular diagnostics and life sciences market and Roche's business
  • Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.