📌 Core Information
🔹 Job Title: Marketing Intelligence Director
🔹 Company: Omnicom Media Group UK
🔹 Location: London
🔹 Job Type: Full-time, Hybrid (3 days in office, 2 remote)
🔹 Category: Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Leading global data operations and reporting workstreams for a Tier 1 client
- Collaborating with global teams to ensure successful project delivery
- Defining and implementing data operations and reporting processes
- Driving best practices and innovation across agencies and teams
- Working with EMEA country-specific teams to standardize reporting services
ASSUMPTION: This role requires a high level of coordination and communication skills to manage global teams and client relationships effectively.
📋 Key Responsibilities
✅ Lead all data operations and reporting workstreams globally for a Tier 1 global Omnicom client, ensuring successful scoping, execution, and delivery of projects
✅ Partner with Annalect’s global performance reporting team to ensure all projects are appropriately priced, resourced, and the project teams are onboarded in a timely manner
✅ Ensure clear communication and alignment between the client, client teams, and Annalect India team, and be responsible for identifying and removing any blockers or risks in the projects
✅ Oversee and ensure all projects conform to the Taxonomy, naming conventions, and governance best practices set by the global performance reporting team
✅ Design functional solutions of data pipelines, data operations, reporting, and underlying data infrastructure as part of project scoping
✅ Be responsible for creating and communicating EMEA standards and best practices for data operations and reporting
✅ Work with EMEA country-specific teams to identify their current state of data ops and performance reporting and establish action plans towards a standardised and harmonised way of providing reporting services to Omnicom clients in EMEA
✅ Participate in running a community of data ops and performance reporting experts across the EMEA region
ASSUMPTION: This role involves a high degree of cross-functional collaboration and stakeholder management, requiring strong communication and interpersonal skills.
🎯 Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, Statistics, or a related discipline)
Experience: Minimum 5 years of experience in running a data operations, media operations, reporting, dashboarding, or a related business intelligence practice
Required Skills:
- Strong commercial acumen with experience writing proposals with a variety of pricing components
- Proven track record of selling packaged reporting solutions
- Strong functional understanding of data and data infrastructure
- Strong coordination and operational skills
- Ability to define and operationalise processes and best practices
- Ability to coordinate and effectively communicate across a wide range of geographically distributed teams
- Extensive experience with one or more of Tableau, Power BI, or MCI (Datorama)
- Practical experience with Alteryx, GCP, or SQL
Preferred Skills:
- Experience in campaign performance reporting or programmatic performance reporting
- Experience working in marketing communication companies
ASSUMPTION: Given the global nature of this role, candidates with experience working in multinational teams and across different time zones are highly desirable.
💰 Compensation & Benefits
Salary Range: £80,000 - £120,000 per annum (Based on industry standards for a Director-level role in London)
Benefits:
- Flexible working hours and hybrid work arrangement
- Competitive pension scheme
- Private medical insurance
- Life assurance
- Income protection
- Employee assistance program
- Generous holiday allowance
- Season ticket loan
- Cycle to work scheme
Working Hours: Standard hours are 9:30 – 17:30, with the ability to flex around core hours of 10:30 – 16:30
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in London. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 5,001-10,000 employees
Founded: 1986 (Omnicom Group Inc.)
Company Description:
- Omnicom Media Group UK (OMG UK) delivers transformational experiences for consumers, clients, and talent
- Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities across its full-service media agencies
- Committed to providing a truly inclusive environment where everyone is able to bring their true selves to work
Company Specialties:
- Planning and buying advertising space
- Advertising, digital, econometrics, and investment planning
- Data analysis and media targeting
- Branded content, sponsorship, direct response, consumer insight, search, social media, mobile, VOD, sports marketing, barter, and ethnic marketing
Company Website: https://www.omnicommediagroup.com/category/news/united-kingdom/
ASSUMPTION: OMG UK is part of the Omnicom Group Inc., a global leader in advertising, marketing, and corporate communications, with a strong presence in the UK.
📊 Role Analysis
Career Level: Director
Reporting Structure: Reports directly to the Head of Annalect EMEA
Work Arrangement: Hybrid (3 days in the office, 2 days remote)
Growth Opportunities:
- Potential to drive best practices and innovation across agencies and teams
- Opportunity to work on global projects and collaborate with international teams
- Possibility to progress to a regional or global role within the Annalect team
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the global stage.
🌍 Location & Work Environment
Office Type: Hybrid (3 days in the office, 2 days remote)
Office Location(s): Bankside 2, 90-100 Southwark Street, London, SE1 0SW, GB
Geographic Context:
- London is a major global hub for advertising, marketing, and media
- OMG UK's office is located in the Bankside area, close to the River Thames and numerous amenities
- The office offers a modern, collaborative work environment with state-of-the-art facilities
Work Schedule: Standard hours are 9:30 – 17:30, with the ability to flex around core hours of 10:30 – 16:30
ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- On-site or virtual interview with a panel of stakeholders
- Final interview with the Head of Annalect EMEA
Key Assessment Areas:
- Data operations and reporting expertise
- Global project management skills
- Stakeholder management and communication skills
- Cultural fit with OMG UK and the Annalect team
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of the role and the company by researching OMG UK and the Annalect team
- Prepare examples of your data operations and reporting work to showcase during the interview
ATS Keywords: Data Operations, Reporting, Dashboarding, Business Intelligence, Global Project Management, Stakeholder Management, Marketing Intelligence, Annalect, OMG UK
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, global experience, and cultural fit with the company and team.
🛠️ Tools & Technologies
- Tableau
- Power BI
- MCI (Datorama)
- Alteryx
- Google Cloud Platform (GCP)
- SQL
ASSUMPTION: Proficiency in these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Innovation
- Collaboration
- Excellence
- Diversity, Equity, and Inclusion
Work Style:
- Data-driven and analytical
- Global and collaborative
- Agile and adaptable
- Results-oriented
Self-Assessment Questions:
- Do you thrive in a global, collaborative work environment?
- Are you comfortable managing multiple stakeholders and projects simultaneously?
- Do you have a strong data-driven mindset and a passion for telling stories through creative representation of data?
ASSUMPTION: Candidates who align with OMG UK's values and work style, and who are comfortable working in a global, collaborative environment, will be well-suited to this role.
⚠️ Potential Challenges
- Managing global teams and client relationships across different time zones
- Balancing the demands of multiple projects and stakeholders
- Keeping up with the latest data operations and reporting tools and technologies
- Navigating a large, multinational organization
ASSUMPTION: These challenges can be mitigated by strong project management skills, effective communication, and a proactive approach to staying up-to-date with industry trends and best practices.
📈 Similar Roles Comparison
- This role is unique in its global scope and focus on driving best practices and innovation across agencies and teams
- Similar roles in other organizations may have a more regional or local focus, or may not offer the same level of growth potential
- Career progression in this role could lead to regional or global leadership positions within the Annalect team
ASSUMPTION: This role offers a unique opportunity to make a significant impact on a global scale and drive innovation in the data operations and reporting space.
📝 Sample Projects
- Leading a global team to implement a standardized data operations and reporting framework for a Tier 1 client
- Developing and presenting a proposal for a packaged reporting solution to a potential client, demonstrating value and competitive advantage
- Collaborating with a cross-functional team to design and build a data pipeline for a complex marketing dataset
ASSUMPTION: These sample projects illustrate the global, collaborative, and innovative nature of the role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader organizational structure and strategy for the Annalect team?
- What opportunities are there for professional development and growth within the Annalect team?
- How does OMG UK support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion, and how is this reflected in the day-to-day work environment?
ASSUMPTION: Asking these questions will help you better understand the role, the team, and the company culture, and make an informed decision about your fit with the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your data operations and reporting work to showcase during the interview
- Research OMG UK and the Annalect team to demonstrate your understanding of the role and the company
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
