π Core Information
πΉ Job Title: Marketing Intern
πΉ Company: Lincoln Electric
πΉ Location: Mississauga, Ontario, Canada
πΉ Job Type: Hourly Full-Time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-13
πΉ Experience Level: Entry Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creative digital asset development for website, advertising, and social media
- Email communication creative asset development
- Collaboration with marketing teams and occasionally sales teams
- Meeting deadlines and adhering to branding guidelines
- Providing creative insights for social media engagement and video editing
ASSUMPTION: This role is ideal for a recent graduate or student with graphic design and video editing skills looking to gain experience in B2B marketing.
π Key Responsibilities
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Collaborate with the Digital Marketing & Communications Specialist to develop creative digital assets for various platforms
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Develop creative assets required for email communications
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Collaborate primarily with the Canadian Marketing Team, occasionally with Canadian sales and America's Marketing Teams
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Meet deadlines by providing final approved creative assets in a timely manner
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Adhere to corporate branding guidelines and requirements
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Provide creative insights and recommendations to better social media engagement
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Create and edit videos, such as product overviews, case studies, and demonstrations
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Report to the National Marketing Manager
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
π― Required Qualifications
Education: Degree, diploma/certificate or currently enrolled in a Marketing, Photography/Videography, Graphic Design, or comparable discipline
Experience: Graphic design and video editing experience required
Required Skills:
- Graphic design experience (Adobe Suite, Indesign)
- Video Editing experience (Premiere)
- Proficient in MS Office software (Word, Excel, PowerPoint)
- Proficient in Google, Facebook, and Instagram creative requirements
- Familiarity with organizational, web content, design, and management
- Exceptional communication skills, both written and verbal
Preferred Skills:
- B2B marketing experience
- Understanding of the welding industry, welding markets, and distribution
ASSUMPTION: While not required, having a basic understanding of the welding industry could be beneficial for this role.
π° Compensation & Benefits
Salary Range: $15.00 - $18.00 CAD per hour (Estimated based on industry standards for marketing interns in Mississauga)
Benefits:
- Competitive hourly wage
- Potential for career growth within the company
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards for marketing interns in Mississauga. The actual salary may vary depending on the candidate's skills and experience.
π Applicant Insights
π Company Context
Industry: Machinery Manufacturing, specifically focused on welding equipment and related services
Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and learning
Founded: 1895, with a rich history and established reputation in the welding industry
Company Description:
- Lincoln Electric is the world leader in arc welding, robotic welding systems, plasma and oxyfuel cutting equipment, and brazing and soldering alloys
- The company has a worldwide network of manufacturing, distribution, sales, and technical support covering more than 160 countries
- Lincoln Electric is committed to providing innovative, high-quality products and services to its customers
Company Specialties:
- Welding Consumables
- Plasma Cutting Equipment
- Welding Education and Technical Training
- Robotic Welding Automation
- Weld Fume Control Solutions
- Welding Safety Apparel
- Welding Equipment
- Welding Information Systems
Company Website: Lincoln Electric
ASSUMPTION: Lincoln Electric's extensive global presence and diverse product offerings provide numerous opportunities for interns to gain valuable experience and contribute to the company's success.
π Role Analysis
Career Level: Entry-level, with the opportunity for growth and advancement within the marketing department and the company as a whole
Reporting Structure: Reports directly to the National Marketing Manager, with collaboration with various marketing teams and occasionally sales teams
Work Arrangement: On-site, full-time position with a flexible work schedule that may require working on evenings and weekends as needed
Growth Opportunities:
- Potential for full-time employment after the completion of the internship
- Opportunities to work on diverse projects and gain experience in various aspects of marketing
- Possibility to learn from and collaborate with experienced marketing professionals
ASSUMPTION: This internship provides a unique opportunity for individuals to gain practical experience in B2B marketing and contribute to the success of a global leader in the welding industry.
π Location & Work Environment
Office Type: Corporate office environment with a collaborative and dynamic team
Office Location(s): Mississauga, Ontario, Canada
Geographic Context:
- Mississauga is the sixth-largest city in Canada and the third-largest in the Greater Toronto Area (GTA)
- The city offers a diverse and multicultural population, with a wide range of amenities and recreational opportunities
- Mississauga is conveniently located near major highways and public transportation, making it easily accessible for commuters
Work Schedule: Full-time, 40 hours per week, with flexible hours and the possibility of working remotely on occasion
ASSUMPTION: The location of the office in Mississauga provides easy access to major transportation networks and a diverse range of amenities, making it an attractive option for interns.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the company's careers portal
- Phone or video screening with the recruiter or hiring manager
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Graphic design and video editing skills
- Communication and collaboration skills
- Problem-solving and time management abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include a portfolio or samples of your work to showcase your graphic design and video editing skills
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
- Research the company and the role to demonstrate your understanding of the industry and the company's products and services
ATS Keywords: Marketing Intern, Graphic Design, Video Editing, B2B Marketing, Adobe Suite, Indesign, Premiere, MS Office, Google, Facebook, Instagram, Social Media Engagement, Branding Guidelines, Welding Industry
ASSUMPTION: The application process for this role may involve multiple rounds of interviews and assessments to ensure the best fit for the company and the candidate.
π οΈ Tools & Technologies
- Adobe Suite (Indesign, Photoshop, Illustrator)
- Premiere Pro
- MS Office (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Social media platforms (Facebook, Instagram)
- Project management tools (Asana, Trello, JIRA)
ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in marketing and graphic design professions.
π Cultural Fit Considerations
Company Values:
- Safety: Prioritizing the safety of employees, customers, and the environment
- Integrity: Upholding ethical standards and acting with honesty and transparency
- Excellence: Striving for continuous improvement and delivering high-quality products and services
- Innovation: Encouraging creativity, curiosity, and a passion for learning
- Teamwork: Collaborating and supporting one another to achieve common goals
Work Style:
- Fast-paced and dynamic, with a focus on meeting deadlines and delivering results
- Collaborative and supportive, with a strong emphasis on teamwork and communication
- Opportunities for growth and learning, with a focus on continuous professional development
Self-Assessment Questions:
- Do you have a strong commitment to safety and a willingness to prioritize it in your work?
- Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
- Do you possess strong communication and collaboration skills, and are you able to work effectively in a team?
- Are you proactive, self-motivated, and able to manage your time effectively?
- Do you have a passion for learning and a commitment to continuous professional development?
ASSUMPTION: Lincoln Electric values a diverse and inclusive work environment, and encourages applicants from all backgrounds to apply.
β οΈ Potential Challenges
- The role may involve working on multiple projects simultaneously, requiring strong organizational skills and time management
- The fast-paced nature of the role may require working evenings and weekends as needed
- The role may involve collaborating with various teams and stakeholders, requiring strong communication and interpersonal skills
- The role may require working with tight deadlines and demanding clients, requiring resilience and adaptability
ASSUMPTION: While this role presents unique opportunities for growth and learning, it also comes with its own set of challenges that candidates should be prepared to face.
π Similar Roles Comparison
- Compared to other marketing internships, this role offers a unique opportunity to work with a global leader in the welding industry and gain experience in B2B marketing
- Unlike other marketing roles, this internship focuses on creative asset development for various platforms, providing a well-rounded experience in digital marketing
- Career paths for marketing professionals may vary depending on the industry and the specific role, but this internship provides a strong foundation for a career in marketing
ASSUMPTION: This role offers a unique opportunity to gain experience in B2B marketing with a global leader in the welding industry, providing a strong foundation for a career in marketing.
π Sample Projects
- Developing a social media campaign to promote a new welding product launch
- Creating a series of videos showcasing the features and benefits of the company's welding equipment
- Designing email templates for a marketing campaign targeting welding industry professionals
- Collaborating with the sales team to create sales enablement materials, such as product overviews and case studies
ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities that may be involved in this role, but the actual projects may vary depending on the company's current needs and priorities.
β Key Questions to Ask During Interview
- What are the most important qualities and skills you're looking for in a candidate for this role?
- How does this role fit into the overall marketing strategy for the company?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- What opportunities are there for growth and learning within the marketing department and the company as a whole?
- How does the company support work-life balance for its employees?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Lincoln Electric careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Include a portfolio or samples of your work to showcase your graphic design and video editing skills
- Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
- Follow up with the recruiter or hiring manager one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.