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Marketing Intern

Lincoln Electric
Full-time
On-site
Mississauga, Ontario, Canada

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Intern

πŸ”Ή Company: Lincoln Electric

πŸ”Ή Location: Mississauga, Ontario, Canada

πŸ”Ή Job Type: Hourly Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-13

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creative digital asset development for website, advertising, and social media
  • Email communication creative asset development
  • Collaboration with marketing teams and occasionally sales teams
  • Meeting deadlines and adhering to branding guidelines
  • Providing creative insights for social media engagement and video editing

ASSUMPTION: This role is ideal for a recent graduate or student with graphic design and video editing skills looking to gain experience in B2B marketing.

πŸ“‹ Key Responsibilities

βœ… Collaborate with the Digital Marketing & Communications Specialist to develop creative digital assets for various platforms

βœ… Develop creative assets required for email communications

βœ… Collaborate primarily with the Canadian Marketing Team, occasionally with Canadian sales and America's Marketing Teams

βœ… Meet deadlines by providing final approved creative assets in a timely manner

βœ… Adhere to corporate branding guidelines and requirements

βœ… Provide creative insights and recommendations to better social media engagement

βœ… Create and edit videos, such as product overviews, case studies, and demonstrations

βœ… Report to the National Marketing Manager

ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.

🎯 Required Qualifications

Education: Degree, diploma/certificate or currently enrolled in a Marketing, Photography/Videography, Graphic Design, or comparable discipline

Experience: Graphic design and video editing experience required

Required Skills:

  • Graphic design experience (Adobe Suite, Indesign)
  • Video Editing experience (Premiere)
  • Proficient in MS Office software (Word, Excel, PowerPoint)
  • Proficient in Google, Facebook, and Instagram creative requirements
  • Familiarity with organizational, web content, design, and management
  • Exceptional communication skills, both written and verbal

Preferred Skills:

  • B2B marketing experience
  • Understanding of the welding industry, welding markets, and distribution

ASSUMPTION: While not required, having a basic understanding of the welding industry could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $15.00 - $18.00 CAD per hour (Estimated based on industry standards for marketing interns in Mississauga)

Benefits:

  • Competitive hourly wage
  • Potential for career growth within the company

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards for marketing interns in Mississauga. The actual salary may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Machinery Manufacturing, specifically focused on welding equipment and related services

Company Size: 10,001+ employees, providing a large and diverse work environment with ample opportunities for growth and learning

Founded: 1895, with a rich history and established reputation in the welding industry

Company Description:

  • Lincoln Electric is the world leader in arc welding, robotic welding systems, plasma and oxyfuel cutting equipment, and brazing and soldering alloys
  • The company has a worldwide network of manufacturing, distribution, sales, and technical support covering more than 160 countries
  • Lincoln Electric is committed to providing innovative, high-quality products and services to its customers

Company Specialties:

  • Welding Consumables
  • Plasma Cutting Equipment
  • Welding Education and Technical Training
  • Robotic Welding Automation
  • Weld Fume Control Solutions
  • Welding Safety Apparel
  • Welding Equipment
  • Welding Information Systems

Company Website: Lincoln Electric

ASSUMPTION: Lincoln Electric's extensive global presence and diverse product offerings provide numerous opportunities for interns to gain valuable experience and contribute to the company's success.

πŸ“Š Role Analysis

Career Level: Entry-level, with the opportunity for growth and advancement within the marketing department and the company as a whole

Reporting Structure: Reports directly to the National Marketing Manager, with collaboration with various marketing teams and occasionally sales teams

Work Arrangement: On-site, full-time position with a flexible work schedule that may require working on evenings and weekends as needed

Growth Opportunities:

  • Potential for full-time employment after the completion of the internship
  • Opportunities to work on diverse projects and gain experience in various aspects of marketing
  • Possibility to learn from and collaborate with experienced marketing professionals

ASSUMPTION: This internship provides a unique opportunity for individuals to gain practical experience in B2B marketing and contribute to the success of a global leader in the welding industry.

🌍 Location & Work Environment

Office Type: Corporate office environment with a collaborative and dynamic team

Office Location(s): Mississauga, Ontario, Canada

Geographic Context:

  • Mississauga is the sixth-largest city in Canada and the third-largest in the Greater Toronto Area (GTA)
  • The city offers a diverse and multicultural population, with a wide range of amenities and recreational opportunities
  • Mississauga is conveniently located near major highways and public transportation, making it easily accessible for commuters

Work Schedule: Full-time, 40 hours per week, with flexible hours and the possibility of working remotely on occasion

ASSUMPTION: The location of the office in Mississauga provides easy access to major transportation networks and a diverse range of amenities, making it an attractive option for interns.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the company's careers portal
  • Phone or video screening with the recruiter or hiring manager
  • In-person or virtual interview with the hiring manager and/or team members
  • Background check and reference check (if applicable)
  • Job offer and onboarding

Key Assessment Areas:

  • Graphic design and video editing skills
  • Communication and collaboration skills
  • Problem-solving and time management abilities
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Include a portfolio or samples of your work to showcase your graphic design and video editing skills
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
  • Research the company and the role to demonstrate your understanding of the industry and the company's products and services

ATS Keywords: Marketing Intern, Graphic Design, Video Editing, B2B Marketing, Adobe Suite, Indesign, Premiere, MS Office, Google, Facebook, Instagram, Social Media Engagement, Branding Guidelines, Welding Industry

ASSUMPTION: The application process for this role may involve multiple rounds of interviews and assessments to ensure the best fit for the company and the candidate.

πŸ› οΈ Tools & Technologies

  • Adobe Suite (Indesign, Photoshop, Illustrator)
  • Premiere Pro
  • MS Office (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs)
  • Social media platforms (Facebook, Instagram)
  • Project management tools (Asana, Trello, JIRA)

ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in marketing and graphic design professions.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Safety: Prioritizing the safety of employees, customers, and the environment
  • Integrity: Upholding ethical standards and acting with honesty and transparency
  • Excellence: Striving for continuous improvement and delivering high-quality products and services
  • Innovation: Encouraging creativity, curiosity, and a passion for learning
  • Teamwork: Collaborating and supporting one another to achieve common goals

Work Style:

  • Fast-paced and dynamic, with a focus on meeting deadlines and delivering results
  • Collaborative and supportive, with a strong emphasis on teamwork and communication
  • Opportunities for growth and learning, with a focus on continuous professional development

Self-Assessment Questions:

  • Do you have a strong commitment to safety and a willingness to prioritize it in your work?
  • Are you comfortable working in a fast-paced, dynamic environment with tight deadlines?
  • Do you possess strong communication and collaboration skills, and are you able to work effectively in a team?
  • Are you proactive, self-motivated, and able to manage your time effectively?
  • Do you have a passion for learning and a commitment to continuous professional development?

ASSUMPTION: Lincoln Electric values a diverse and inclusive work environment, and encourages applicants from all backgrounds to apply.

⚠️ Potential Challenges

  • The role may involve working on multiple projects simultaneously, requiring strong organizational skills and time management
  • The fast-paced nature of the role may require working evenings and weekends as needed
  • The role may involve collaborating with various teams and stakeholders, requiring strong communication and interpersonal skills
  • The role may require working with tight deadlines and demanding clients, requiring resilience and adaptability

ASSUMPTION: While this role presents unique opportunities for growth and learning, it also comes with its own set of challenges that candidates should be prepared to face.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing internships, this role offers a unique opportunity to work with a global leader in the welding industry and gain experience in B2B marketing
  • Unlike other marketing roles, this internship focuses on creative asset development for various platforms, providing a well-rounded experience in digital marketing
  • Career paths for marketing professionals may vary depending on the industry and the specific role, but this internship provides a strong foundation for a career in marketing

ASSUMPTION: This role offers a unique opportunity to gain experience in B2B marketing with a global leader in the welding industry, providing a strong foundation for a career in marketing.

πŸ“ Sample Projects

  • Developing a social media campaign to promote a new welding product launch
  • Creating a series of videos showcasing the features and benefits of the company's welding equipment
  • Designing email templates for a marketing campaign targeting welding industry professionals
  • Collaborating with the sales team to create sales enablement materials, such as product overviews and case studies

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities that may be involved in this role, but the actual projects may vary depending on the company's current needs and priorities.

❓ Key Questions to Ask During Interview

  • What are the most important qualities and skills you're looking for in a candidate for this role?
  • How does this role fit into the overall marketing strategy for the company?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • What opportunities are there for growth and learning within the marketing department and the company as a whole?
  • How does the company support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Lincoln Electric careers portal
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Include a portfolio or samples of your work to showcase your graphic design and video editing skills
  • Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
  • Follow up with the recruiter or hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.