📌 Core Information
🔹 Job Title: Marketing Intern
🔹 Company: Deerwood Bank
🔹 Location: Mendota Heights, MN
🔹 Job Type: Internship
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Hybrid (Mendota Heights/Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Assisting with content creation for social media channels
- Capturing and editing photography and video for marketing materials
- Helping manage and update website content
- Collaborating on digital ad campaigns and email marketing efforts
- Designing graphics and visuals for print and digital use
- Participating in brainstorming sessions and campaign planning
- Supporting internal communications and community-based marketing initiatives
- Monitoring social media trends and contributing fresh ideas
ASSUMPTION: This role is ideal for a college student studying marketing, communications, digital media, or a related field, who's eager to gain hands-on experience in digital marketing.
📋 Key Responsibilities
✅ Assist with content creation for Deerwood Bank’s social media channels (Instagram, Facebook, LinkedIn, etc.)
✅ Capture and edit photography and video for use in marketing materials and digital platforms, including traveling between bank locations
✅ Help manage and update website content
✅ Collaborate on digital ad campaigns and email marketing efforts
✅ Design graphics and visuals for print and digital use
✅ Participate in brainstorming sessions and campaign planning
✅ Support internal communications and community-based marketing initiatives
✅ Monitor social media trends and contribute fresh ideas to help strengthen the digital presence
ASSUMPTION: The role requires a balance of creative and technical skills, as well as the ability to work both independently and collaboratively in a fast-paced environment.
🎯 Required Qualifications
Education: Current college student pursuing a degree in Marketing, Communications, Digital Media, or a related field
Experience: No formal experience required, but relevant coursework or projects are a plus
Required Skills:
- Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva
- Experience with video editing tools (Premiere Pro, Final Cut Pro, CapCut, etc.)
- Familiarity with social media platforms and digital content trends
- Organized, detail-oriented, and a strong communicator
- Able to work independently and collaboratively in a creative, fast-paced environment
Preferred Skills:
- Photography and/or videography experience
- Knowledge of WordPress or other website CMS platforms
ASSUMPTION: While not all skills are required, a strong passion for digital marketing and a willingness to learn are essential for this role.
💰 Compensation & Benefits
Salary Range: $18.00 - $23.00 per hour
Benefits:
- MN Earned Sick and Safe Time
Working Hours: Average 24-30 hours per week, schedule to be arranged upon hire
ASSUMPTION: The salary range is competitive for an internship in the marketing field and reflects the entry-level nature of the role.
📌 Applicant Insights
🔍 Company Context
Industry: Banking
Company Size: 51-200 employees
Founded: 1910
Company Description:
- Deerwood Bank has been a partner in Northern Minnesota's progress since 1910
- They provide superior services to their customers and search for creative solutions to meet their unique needs
- Their goal is to help businesses grow and prosper by providing exceptional customer service and superior products and technology
Company Specialties:
- Local Mortgage Servicing
- Custom Personal Account Options
- Business Banking
- Exceptional Customer Service
- Superior products and technology
Company Website: http://www.deerwoodbank.com
ASSUMPTION: Deerwood Bank is a well-established financial institution with a strong focus on customer service and community involvement.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role reports directly to the Marketing team
Work Arrangement: Hybrid (Mendota Heights/Hybrid) with an average of 24-30 hours per week
Growth Opportunities:
- Portfolio-building opportunities across social, video, graphic, and web
- Mentorship and collaboration with experienced marketers
- Exposure to real-world marketing in the banking and financial sector
- Potential for full-time employment after the internship, depending on performance and business needs
ASSUMPTION: This internship offers valuable experience and the opportunity to grow both personally and professionally within the marketing field.
🌍 Location & Work Environment
Office Type: Hybrid (Mendota Heights/Hybrid)
Office Location(s): Mendota Heights, MN
Geographic Context:
- Mendota Heights is a suburb of Saint Paul, Minnesota
- The area offers a mix of urban and suburban living with easy access to amenities and outdoor recreation
- The Twin Cities metropolitan area has a vibrant arts and culture scene, as well as a strong job market
Work Schedule: Average 24-30 hours per week, schedule to be arranged upon hire
ASSUMPTION: The hybrid work arrangement offers flexibility for students balancing their internship with academic responsibilities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing team
- Final decision and offer
Key Assessment Areas:
- Creativity and innovation in marketing ideas
- Technical proficiency with Adobe Creative Suite and video editing tools
- Communication and collaboration skills
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Include a portfolio or samples of your work, if available
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: Digital Marketing, Content Creation, Social Media, Photography, Videography, Adobe Creative Suite, Video Editing, Graphic Design, Collaboration, Communication, Organization, Detail-Oriented, Brainstorming, Email Marketing, Website Management, Digital Advertising
ASSUMPTION: Applicants should tailor their application materials to highlight the skills and experiences most relevant to this role and the company's needs.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Video editing tools (Premiere Pro, Final Cut Pro, CapCut, etc.)
- Social media platforms (Instagram, Facebook, LinkedIn, etc.)
- WordPress or other website CMS platforms
ASSUMPTION: Proficiency with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Exceptional Customer Service
- Superior Products and Technology
- Custom Personal Account Options
- Business Banking
- Local Mortgage Servicing
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Detail-oriented and organized
- Adaptable and willing to learn
Self-Assessment Questions:
- How do you approach brainstorming sessions and campaign planning?
- Can you describe a time when you had to adapt to a new tool or technology in a short period?
- How do you ensure the quality and consistency of your work when managing multiple projects?
ASSUMPTION: Applicants should consider how their personal values and work style align with those of Deerwood Bank.
⚠️ Potential Challenges
- The role may require working non-standard hours to capture events or content
- Applicants may face competition from other marketing students and recent graduates
- The internship is for a fixed duration, which may not suit candidates seeking long-term employment
- Working in a hybrid environment may present unique challenges in terms of communication and collaboration
ASSUMPTION: Applicants should carefully consider these potential challenges and how they might navigate them successfully.
📈 Similar Roles Comparison
- This role differs from other marketing internships in its focus on the banking and financial sector
- Deerwood Bank's size and structure may offer more opportunities for growth and mentorship than smaller organizations
- This internship provides a unique opportunity to gain experience in both digital and traditional marketing channels
ASSUMPTION: Applicants should research similar roles and companies to better understand the unique aspects of this opportunity.
📝 Sample Projects
- Creating a social media campaign to promote a new banking product or service
- Designing graphics and visuals for a marketing brochure or email newsletter
- Editing and optimizing a video for use on the company's website or social media channels
ASSUMPTION: These sample projects illustrate the diverse range of tasks the intern may undertake during their time at Deerwood Bank.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team currently, and how can this internship help address them?
- How does this internship fit into the team's long-term goals and plans for growth?
- What opportunities are there for the intern to take on additional responsibilities or projects throughout the summer?
- How does Deerwood Bank support the professional development of its interns?
- What are the key performance indicators (KPIs) for this role, and how will the intern's progress be measured?
ASSUMPTION: Applicants should use the interview to gain a deeper understanding of the role, the team, and the company's goals and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio or samples of your work, if available
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
- Follow up with the hiring manager one week after submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
