📌 Core Information
🔹 Job Title: Marketing Intern (Paid) - Mandarin Speaking
🔹 Company: HungryPanda
🔹 Location: Berkeley, California, United States
🔹 Job Type: Part-time, Internship, Temporary
🔹 Category: Marketing
🔹 Date Posted: July 6, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns to enhance brand awareness
- Developing and maintaining partnerships with university clubs and student associations
- Managing WeChat community and promotional activities
- Overseeing on-ground promoters and collecting campaign performance data
- Gaining hands-on marketing experience with professional training and growth opportunities
ASSUMPTION: This role is ideal for students or recent graduates looking to gain practical marketing experience in the food delivery industry, with a focus on the Chinese community.
📋 Key Responsibilities
✅ Assist the marketing team in planning and executing campaigns to enhance brand awareness
✅ Help develop and maintain partnerships with university clubs/student associations for campus promotions
✅ Support WeChat community management, engagement, and promotional activities to improve customer satisfaction
✅ Assist in managing on-ground promoters and collecting campaign performance data
✅ Complete other tasks assigned by the marketing team
ASSUMPTION: Responsibilities may evolve based on the team's needs and the intern's performance.
🎯 Required Qualifications
Education: Currently enrolled in or recently graduated from a university
Experience: No prior experience required, but familiarity with the US Chinese community is preferred
Required Skills:
- Strong communication and teamwork skills
- Creative and proactive mindset
- Familiarity with the US Chinese community and university networks
- Legal work authorization (OPT/CPT supported)
- Available to work from August to October, around 20 hours per week
Preferred Skills:
- Experience in Xiaohongshu (RED) operations or poster design
- Strong preference will be given to current students of SJSU, UCB, UCSF, and SCU
ASSUMPTION: Preferred skills are not strict requirements, but they can provide an advantage in the application process.
💰 Compensation & Benefits
Salary Range: $18.67 per hour
Benefits:
- Hands-on marketing experience with professional training
- A dynamic work environment with growth opportunities
- High-performing interns may receive full-time offers
- OPT/CPT sponsorship support
Working Hours: Around 20 hours per week
ASSUMPTION: The salary range is based on the provided information and industry standards for entry-level marketing internships in the Bay Area.
📌 Applicant Insights
🔍 Company Context
Industry: Food and Beverage Services
Company Size: 51-200 employees
Founded: 2012
Company Description:
- Headquartered in London, HungryPanda specializes in delivering authentic Chinese food and groceries to Chinese compatriots and students abroad
- The company aims to connect merchants to consumers via its online platform and industry-leading delivery service
- HungryPanda values open-mindedness, sharing, and supporting team members to work efficiently
Company Specialties:
- E-commerce
- Food delivery
- Online food ordering
Company Website: hungrypanda.co
ASSUMPTION: HungryPanda is a growing company with a focus on connecting the Chinese community with authentic food options.
📊 Role Analysis
Career Level: Entry-level (Intern)
Reporting Structure: This role reports directly to the marketing team
Work Arrangement: On-site, around 20 hours per week
Growth Opportunities:
- High-performing interns may receive full-time offers
- Gain hands-on marketing experience and professional training
- Develop skills in campaign planning, community management, and data collection
ASSUMPTION: This internship provides an excellent opportunity for personal and professional growth in the marketing field.
🌍 Location & Work Environment
Office Type: On-site, located in Berkeley, California
Office Location(s): 156 Tran Phu, ward 3, district 5, Ho Chi Minh, Vietnam (headquarters)
Geographic Context:
- The role is based in Berkeley, California, with a vibrant Chinese community and university networks
- The company's headquarters is in Ho Chi Minh, Vietnam, but this role is based in the United States
Work Schedule: Around 20 hours per week, with flexible scheduling
ASSUMPTION: The work environment is dynamic, with a focus on efficiency and open communication.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Background check and offer
Key Assessment Areas:
- Communication and teamwork skills
- Creativity and proactivity
- Familiarity with the US Chinese community and university networks
- Availability and work authorization
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of the US Chinese community and university networks
- Show enthusiasm for the role and the company's mission
ATS Keywords: Marketing, Campaign Planning, Community Management, Data Collection, WeChat, Xiaohongshu, University Partnerships, On-Ground Promoters
ASSUMPTION: The application process may vary, but typically involves multiple interviews and assessments to ensure the best fit for the role.
🛠️ Tools & Technologies
- WeChat (for community management)
- Xiaohongshu (RED) (for promotional activities)
- Microsoft Office Suite (for campaign planning and data collection)
ASSUMPTION: The tools and technologies required for this role may evolve based on the team's needs and the intern's skills.
👔 Cultural Fit Considerations
Company Values:
- Food lovers and curious to explore new opportunities
- Passionate about creating value for every stakeholder
- Encourage open-mindedness and sharing within the team
Work Style:
- Work hard, play hard
- Support team members to work efficiently rather than long hours
- Keep workforce fed and happy
Self-Assessment Questions:
- Do you enjoy working in a dynamic, fast-paced environment?
- Are you comfortable working with diverse teams and communities?
- Do you have a passion for authentic Chinese food and culture?
ASSUMPTION: HungryPanda values a work-life balance and fosters a collaborative and inclusive work environment.
⚠️ Potential Challenges
- Balancing internship responsibilities with academic commitments
- Adapting to a fast-paced, dynamic work environment
- Developing partnerships with university clubs and student associations
- Managing on-ground promoters and collecting campaign performance data
ASSUMPTION: These challenges can be overcome with strong communication, organization, and time management skills.
📈 Similar Roles Comparison
- Marketing Coordinator (entry-level, on-site, full-time)
- Social Media Intern (entry-level, remote/flexible, part-time)
- Community Manager (mid-level, on-site, full-time)
ASSUMPTION: This role is unique in its focus on the US Chinese community and university networks, as well as its hands-on marketing experience and professional training opportunities.
📝 Sample Projects
- Planning and executing a campus promotional event
- Managing WeChat community engagement for a marketing campaign
- Collecting and analyzing campaign performance data to optimize future campaigns
ASSUMPTION: Sample projects may vary based on the team's needs and the intern's skills and interests.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the company's long-term growth plans?
- What opportunities are there for professional development and growth within the marketing team?
- How does HungryPanda support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your previous marketing or community management work
- Follow up with the hiring manager within one week of submission
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
