📌 Core Information
🔹 Job Title: Marketing Intern (Paid) - Mandarin Speaking
🔹 Company: HungryPanda
🔹 Location: Boston, MA, USA
🔹 Job Type: Part-time, Temporary
🔹 Category: Marketing
🔹 Date Posted: May 16, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns to enhance brand awareness
- Developing and maintaining partnerships with university clubs/student associations
- Managing WeChat community and promotional activities
- Overseeing on-ground promoters and collecting campaign performance data
- Gaining hands-on marketing experience with professional training
ASSUMPTION: This role is designed for students or recent graduates looking to gain practical marketing experience in the food industry, with a focus on the Chinese community.
📋 Key Responsibilities
✅ Assist the marketing team in planning and executing campaigns to enhance brand awareness
✅ Help develop and maintain partnerships with university clubs/student associations for campus promotions
✅ Support WeChat community management, engagement, and promotional activities to improve customer satisfaction
✅ Assist in managing on-ground promoters and collecting campaign performance data
✅ Complete other tasks assigned by the marketing team
ASSUMPTION: Responsibilities may vary based on the team's needs and the intern's performance.
🎯 Required Qualifications
Education: Currently enrolled in or recently graduated from a university program
Experience: No prior work experience required, but familiarity with the US Chinese community and university networks is preferred
Required Skills:
- Outgoing and proactive personality
- Strong communication, execution, and teamwork skills
- Creativity and willingness to experiment
- Familiarity with Xiaohongshu (RED) operations or poster design is a plus
- Legal work authorization (OPT/CPT supported)
Preferred Skills:
- Previous marketing or community management experience
- Bilingual in English and Mandarin
ASSUMPTION: While not explicitly stated, proficiency in Mandarin is highly preferred due to the role's focus on the Chinese community and WeChat management.
💰 Compensation & Benefits
Salary Range: $15 per hour
Benefits:
- Hands-on marketing experience with professional training
- Dynamic work environment with growth opportunities
- High-performing interns may receive full-time offers
- OPT/CPT sponsorship support
Working Hours: Part-time, with flexible scheduling
ASSUMPTION: The salary range is based on industry standards for entry-level marketing internships in the Boston area.
📌 Applicant Insights
🔍 Company Context
Industry: Food and Beverage Services, specifically focusing on Chinese cuisine and groceries
Company Size: Small to medium-sized (51-200 employees), allowing for closer collaboration and growth opportunities
Founded: 2012, with a strong focus on connecting Chinese businesses and consumers abroad
Company Description:
- HungryPanda is a specialist food delivery platform providing authentic Chinese food and groceries to Chinese compatriots and students abroad
- The company aims to become the global market leading platform that enables overseas Chinese business in the food industry and connects Chinese food to all consumers who enjoy it
- HungryPanda values open-mindedness, sharing, and supporting team members to work efficiently rather than long hours
Company Specialties:
- E-commerce and online food ordering
- Food delivery
Company Website: https://www.hungrypanda.co/
ASSUMPTION: HungryPanda's focus on the Chinese community and international expansion presents unique opportunities for growth and learning.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and potential full-time offers
Reporting Structure: This role reports directly to the marketing team
Work Arrangement: Part-time, on-site, with flexible scheduling
Growth Opportunities:
- Hands-on marketing experience and professional training
- Potential full-time offers for high-performing interns
- Exposure to various aspects of marketing and community management
ASSUMPTION: This role offers a unique opportunity for students to gain practical experience and potentially advance their careers within the company.
🌍 Location & Work Environment
Office Type: On-site, with a dynamic and collaborative work environment
Office Location(s): Boston, MA, USA
Geographic Context:
- Boston is a major hub for higher education, with a significant Chinese student population
- The city offers a diverse range of cultural experiences and opportunities for networking
- Boston's vibrant food scene provides ample opportunities for marketing and promotion
Work Schedule: Part-time, with flexible scheduling to accommodate university classes and other commitments
ASSUMPTION: The location and work environment provide unique opportunities for applicants to engage with the local Chinese community and gain valuable marketing experience.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the marketing team
- Background check and onboarding
Key Assessment Areas:
- Communication and interpersonal skills
- Creativity and problem-solving abilities
- Understanding of the Chinese community and university networks
- Adaptability and willingness to learn
Application Tips:
- Highlight relevant experience, such as previous marketing or community management roles, or involvement in university clubs/student associations
- Tailor your resume and cover letter to emphasize your familiarity with the US Chinese community and university networks
- Prepare examples of marketing campaigns or promotional materials you've created or contributed to
ATS Keywords: Marketing, campaigns, brand awareness, partnerships, WeChat, community management, data collection, university networks, Chinese community
ASSUMPTION: The application process may vary based on the team's needs and the number of applicants.
🛠️ Tools & Technologies
- WeChat (for community management and promotional activities)
- Social media platforms (for marketing campaigns)
- Project management tools (for task organization and collaboration)
ASSUMPTION: The tools and technologies required for this role may vary based on the team's needs and the specific marketing campaigns being executed.
👔 Cultural Fit Considerations
Company Values:
- Food lovers and curious to explore new opportunities
- Passionate about creating value for every stakeholder in the ecosystem
- Open-minded and supportive of team members working efficiently
Work Style:
- Dynamic and collaborative
- Supportive of team members' growth and development
- Focused on delivering quality authentic oriental food
Self-Assessment Questions:
- Do you have a passion for marketing and a strong understanding of the Chinese community?
- Are you open to learning and adapting in a dynamic work environment?
- Do you enjoy working collaboratively and supporting the growth of your team members?
ASSUMPTION: Cultural fit is essential for success in this role, as it involves working closely with the marketing team and engaging with the local Chinese community.
⚠️ Potential Challenges
- Managing multiple tasks and priorities in a dynamic work environment
- Balancing university commitments with part-time work
- Adapting to the unique cultural nuances of the Chinese community
- Gaining experience in a new industry or role
ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills.
📈 Similar Roles Comparison
- This role differs from full-time marketing positions in its part-time nature and focus on internship experience
- Compared to other marketing internships, this role offers unique exposure to the Chinese community and WeChat management
- Career paths may include progression to full-time marketing roles, either within HungryPanda or other organizations
ASSUMPTION: Applicants should consider their long-term career goals and the specific opportunities offered by this role when comparing it to other positions.
📝 Sample Projects
- Planning and executing a campus promotion event in collaboration with university clubs/student associations
- Managing WeChat community engagement and promotional activities for a specific campaign
- Analyzing campaign performance data and providing insights to the marketing team
ASSUMPTION: Sample projects may vary based on the team's needs and the specific marketing campaigns being executed.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role support the overall marketing strategy for HungryPanda?
- What opportunities are there for growth and learning within the marketing team?
- How does HungryPanda support work-life balance for part-time employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your familiarity with the US Chinese community and university networks
- Prepare examples of marketing campaigns or promotional materials you've created or contributed to
- Follow up with the hiring manager one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
