F

Marketing Lead

FHH
Full-time
On-site
Egypt
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Lead

πŸ”Ή Company: Fine Hygienic Holding (FHH)

πŸ”Ή Location: Egypt

πŸ”Ή Job Type: Full time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 13, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving customer engagement, retention, and growth through tailored marketing programs
  • Collaborating cross-functionally to ensure seamless product launches and impactful customer communication
  • Managing events, trade shows, and sponsorship activations to maximize brand visibility
  • Creating promotional campaigns, customer use cases, and success stories to highlight product benefits
  • Acting as the voice of the local market and collaborating with regional marketing teams

ASSUMPTION: This role requires a strong background in marketing, event management, and customer engagement. Proficiency in Arabic is likely beneficial for this Egypt-based role, although not explicitly stated.

πŸ“‹ Key Responsibilities

βœ… Create and finalize product labels, ensuring compliance with brand guidelines and regulatory requirements

βœ… Collaborate with cross-functional teams to ensure a seamless product launch and impactful communication to customers

βœ… Develop and manage JVC initiatives with key customers to create mutual business value

βœ… Design and execute tailored marketing programs to drive customer engagement, retention, and growth

βœ… Create promotional campaigns, customer use cases, and success stories to highlight product benefits and value propositions

βœ… Plan and manage Fine Solutions’ participation in industry events, exhibitions, and trade shows

βœ… Ensure post-event reporting and ROI analysis for continuous improvement

βœ… Activate deliverables tied to strategic sponsorship agreements, ensuring maximum brand exposure

βœ… Collaborate with partners to co-create impactful campaigns, co-branded materials, and joint promotions

βœ… Act as the voice of the local market by collaborating with the regional marketing team

βœ… Develop and share case studies, customer testimonials, and success stories

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to work independently and in a team.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in marketing, event management, or a related role

Required Skills:

  • Proven experience in marketing, event management, or a related field
  • Strong communication and interpersonal skills
  • Excellent organizational skills and attention to detail
  • Ability to work independently and in a team
  • Fluency in English; proficiency in Arabic is a plus
  • Strong analytical and problem-solving skills
  • Experience with CRM software and marketing automation tools

Preferred Skills:

  • Experience in the manufacturing or hygiene industry
  • Familiarity with the Middle East and North Africa (MENA) region
  • Bilingual or multilingual skills

ASSUMPTION: This role requires a well-rounded marketing professional with experience in various aspects of marketing, event management, and customer engagement.

πŸ’° Compensation & Benefits

Salary Range: Industry standards for a Marketing Lead role in Egypt range from EGP 25,000 to EGP 40,000 per month, based on experience and qualifications. The final salary will be determined based on the candidate's skills and experience.

Benefits:

  • Health insurance
  • Retirement plan
  • Employee discounts on Fine Hygienic Holding products
  • Opportunities for professional development and growth

Working Hours: Full-time position with standard office hours, Monday to Friday. Occasional work on weekends may be required for events and trade shows.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Fine Hygienic Holding operates in the manufacturing industry, specifically focusing on hygiene and paper products for businesses and institutions.

Company Size: FHH has 1,001-5,000 employees globally, making it a mid-sized company. This size offers opportunities for career growth and exposure to diverse teams and projects.

Founded: 1958, with a rich history and extensive experience in the hygiene industry.

Company Description:

  • Fine Solutions is the away-from-home division of Fine Hygienic Holding, providing businesses and institutions with hygiene solutions
  • Committed to continuous innovation, operational excellence, and raising industry standards
  • Serves markets in more than 70 countries throughout EMEA, with state-of-the-art facilities in Jordan, Saudi Arabia, the UAE, Morocco, and Egypt

Company Specialties:

  • Manufacturing and distribution of hygienic paper products
  • Specialized services for businesses and institutions
  • Event management and sponsorship activations

Company Website: http://www.finestore.com

ASSUMPTION: Fine Hygienic Holding is a well-established company with a strong presence in the EMEA region, offering opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level career stage, requiring a balance of experience and growth opportunities.

Reporting Structure: The Marketing Lead reports directly to the Marketing Manager and works closely with cross-functional teams, including sales, product management, and customer service.

Work Arrangement: This is an on-site role, with occasional remote work possible for events and trade shows.

Growth Opportunities:

  • Potential advancement to a senior marketing role within the company
  • Expansion of responsibilities based on performance and company growth
  • Opportunities to work on regional or global projects, gaining international experience

ASSUMPTION: This role offers growth opportunities based on individual performance, company growth, and the candidate's interest in expanding their responsibilities.

🌍 Location & Work Environment

Office Type: Fine Hygienic Holding's office in Egypt is a modern, professional environment with state-of-the-art facilities.

Office Location(s): Jebel Ali, Dubai, Jebel Ali 133506, AE

Geographic Context:

  • Egypt has a growing market for hygiene and paper products, with opportunities for business expansion
  • The office is located in a bustling business district, offering easy access to amenities and public transportation
  • Egypt's strategic location in the Middle East and North Africa region provides opportunities for regional travel and collaboration

Work Schedule: Standard office hours, Monday to Friday, with occasional weekend work for events and trade shows.

ASSUMPTION: The work environment at Fine Hygienic Holding is professional and collaborative, with opportunities for growth and development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Marketing and event management skills
  • Communication and interpersonal skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing, event management, and customer engagement experience
  • Prepare examples of successful marketing campaigns, events, or customer engagement initiatives you've led
  • Research Fine Hygienic Holding and the hygiene industry to demonstrate your understanding of the business

ATS Keywords: Marketing, Event Management, Customer Engagement, Brand Visibility, Product Launch, Cross-Functional Collaboration, ROI Analysis, Strategic Sponsorship Activation, Co-Creation, Market Collaboration, Case Studies Development, Customer Testimonials, Success Stories

ASSUMPTION: The application process at Fine Hygienic Holding is competitive, and candidates should prepare thoroughly to demonstrate their qualifications and fit for the role.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Event management software (e.g., Eventbrite, Cvent)
  • Design tools (e.g., Adobe Creative Suite, Canva)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with relevant marketing, event management, and design tools is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer focus
  • Collaboration
  • Integrity
  • Excellence

Work Style:

  • Dynamic and fast-paced
  • Collaborative and cross-functional
  • Focused on continuous improvement and growth

Self-Assessment Questions:

  • How do you demonstrate innovation in your marketing strategies?
  • Can you provide an example of a successful cross-functional collaboration in a previous role?
  • How do you approach continuous learning and professional development?

ASSUMPTION: Candidates should assess their fit with Fine Hygienic Holding's values and work style to ensure a successful and fulfilling career.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working in a fast-paced, dynamic environment with changing priorities
  • Occasional travel for events and trade shows
  • Adapting to a multicultural work environment with diverse perspectives

ASSUMPTION: Candidates should be prepared to manage multiple priorities, work in a fast-paced environment, and adapt to a multicultural work environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing Manager: Responsible for overall marketing strategy and team management, while the Marketing Lead focuses on tactical execution and customer engagement
  • Event Coordinator: Focuses on event logistics and execution, whereas the Marketing Lead oversees the entire marketing mix, including events
  • Customer Success Manager: Primarily responsible for customer retention and growth, while the Marketing Lead drives customer engagement through various marketing channels

ASSUMPTION: This role is distinct from similar marketing positions, with a focus on customer engagement, event management, and strategic sponsorship activations.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to launch a new product line
  • Managing Fine Solutions' participation in a major industry event, including booth design, logistics, and post-event reporting
  • Creating a customer success story highlighting the benefits of a Fine Solutions product or service

ASSUMPTION: These sample projects provide insight into the day-to-day responsibilities and deliverables of the Marketing Lead role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the overall marketing strategy for Fine Solutions?
  • Can you describe the team structure and how this role fits within it?
  • What are the key priorities for this role in the first 90 days?
  • How does Fine Hygienic Holding support the professional development and growth of its employees?
  • What are the most challenging aspects of working in the hygiene industry, and how does this role address them?

ASSUMPTION: Asking insightful questions demonstrates the candidate's interest in the role and their understanding of the business.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing, event management, and customer engagement experience
  • Prepare examples of successful marketing campaigns, events, or customer engagement initiatives you've led
  • Research Fine Hygienic Holding and the hygiene industry to demonstrate your understanding of the business
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.