📌 Core Information
🔹 Job Title: Marketing Lead
🔹 Company: Gain Grounds
🔹 Location: United Kingdom (Hybrid remote)
🔹 Job Type: Part-time, Fixed term contract
🔹 Category: Marketing
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (Remote in UK, W1T 6EB)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive marketing campaigns across various channels
- Managing and analyzing marketing initiative performance to optimize effectiveness
- Collaborating with cross-functional teams to ensure project alignment
- Utilizing Google Ads for targeted advertising campaigns
- Creating engaging content using Adobe tools for marketing materials
- Monitoring market trends and competitor activities for growth opportunities
- Effective time management to handle multiple projects in a fast-paced environment
ASSUMPTION: This role requires a blend of analytical skills and creativity, with a strong focus on email marketing, project management, and digital advertising. The ideal candidate will be results-driven and passionate about marketing.
📋 Key Responsibilities
✅ Developing and executing comprehensive marketing campaigns across various channels, including email marketing and social media
✅ Managing and analyzing the performance of marketing initiatives to optimize effectiveness and achieve business objectives
✅ Collaborating with cross-functional teams to ensure alignment on project goals and timelines
✅ Utilizing Google Ads to create targeted advertising campaigns that enhance visibility and drive traffic
✅ Creating engaging content using Adobe tools for various marketing materials, ensuring consistency in brand messaging
✅ Monitoring market trends and competitor activities to identify opportunities for growth and improvement
✅ Maintaining effective time management skills to prioritize tasks and meet deadlines in a fast-paced environment
ASSUMPTION: The role involves a mix of strategic planning, creative execution, and data-driven analysis to maximize marketing impact.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: Proven experience in marketing, with a focus on email marketing, project management, and digital advertising
Required Skills:
- Proficiency in email marketing strategies and tools
- Strong time management abilities to handle multiple projects simultaneously
- Excellent project management skills to oversee marketing initiatives from conception to execution
- Solid understanding of general marketing principles and practices
- Ability to manage budgets effectively while maximizing return on investment
- Analytical mindset with the capability to analyze data from Google Ads and other platforms to inform decision-making
- Proficient in Adobe Creative Suite for designing marketing collateral
- Excellent command of English, both written and verbal, with strong communication skills
Preferred Skills:
- Experience with social media management and content creation
- Basic knowledge of paid ad campaigns and performance tracking
- Familiarity with analytics tools (Meta Insights, Google Analytics, etc.)
- Organized, proactive, and able to manage a content calendar
ASSUMPTION: Candidates with a proven track record in marketing, along with strong analytical and creative skills, will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: £20.00-£40.00 per hour (Based on experience and industry standards for marketing roles in the UK)
Benefits:
- Flexible work arrangement (Hybrid remote)
- Opportunity to work with a dynamic team in a growing company
Working Hours: 25 hours per week, Monday to Friday
ASSUMPTION: The salary range is estimated based on industry standards for marketing roles in the UK, considering the experience level and job requirements.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services
Company Size: 2-10 employees (Small, agile team with the opportunity to make a significant impact)
Founded: Not specified (Growing company with a focus on simple, effective marketing solutions)
Company Description:
- Gain Grounds is a marketing services company specializing in simple, effective solutions
- They focus on helping businesses grow through strategic marketing campaigns
- Their team-driven approach ensures that clients receive personalized attention and tailored strategies
Company Specialties:
- Email Marketing
- Digital Advertising
- Project Management
- Content Creation
Company Website: www.gaingrounds.co.uk
ASSUMPTION: Gain Grounds is a small, growing marketing services company that values simplicity and effectiveness in their approach to marketing.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the company's leadership team
Work Arrangement: Hybrid (Remote in UK, W1T 6EB) - 25 hours per week, Monday to Friday
Growth Opportunities:
- Potential to take on more responsibilities as the company grows
- Opportunity to work on diverse marketing projects and campaigns
- Possibility to collaborate with and learn from experienced marketing professionals
ASSUMPTION: This role offers growth opportunities as the company expands, allowing the successful candidate to develop their skills and take on more responsibilities over time.
🌍 Location & Work Environment
Office Type: Hybrid (Remote in UK, W1T 6EB)
Office Location(s): United Kingdom (W1T 6EB)
Geographic Context:
- The United Kingdom has a vibrant marketing industry with numerous opportunities for growth and collaboration
- Gain Grounds' hybrid work arrangement allows for flexibility and a better work-life balance
- The company's central London location provides easy access to public transportation and amenities
Work Schedule: 25 hours per week, Monday to Friday
ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing employees to work remotely while still having the opportunity to collaborate and connect with the team in person.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interview with the leadership team
- Final decision and offer
Key Assessment Areas:
- Marketing expertise and experience
- Analytical and problem-solving skills
- Creativity and innovation
- Communication and collaboration skills
Application Tips:
- Highlight your relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Gain Grounds' mission and values
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
ATS Keywords: Email Marketing, Project Management, Digital Advertising, Google Ads, Adobe Creative Suite, Marketing Campaigns, Market Research, Analytics, Time Management, Budget Management, Communication Skills
ASSUMPTION: Gain Grounds' hiring process is designed to assess candidates' marketing expertise, analytical skills, creativity, and communication skills, ensuring they are a strong fit for the role and the company's culture.
🛠️ Tools & Technologies
- Adobe Creative Suite
- Google Ads
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Social media management tools (e.g., Hootsuite, Buffer)
- Analytics tools (e.g., Google Analytics, Meta Insights)
ASSUMPTION: The successful candidate will be proficient in using relevant marketing tools and technologies to create, execute, and analyze marketing campaigns.
👔 Cultural Fit Considerations
Company Values:
- Simple
- Effective
- Collaborative
Work Style:
- Agile and adaptable
- Results-driven
- Collaborative and team-oriented
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working both independently and collaboratively?
- Do you have a strong attention to detail and a commitment to delivering high-quality work?
ASSUMPTION: Gain Grounds values candidates who are simple, effective, and collaborative in their approach to marketing. They seek individuals who can thrive in a fast-paced environment and work well both independently and as part of a team.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the unique needs and preferences of diverse clients
- Staying up-to-date with the latest marketing trends and best practices
- Balancing remote work and in-person collaboration in a hybrid work arrangement
ASSUMPTION: The successful candidate will be able to manage their time effectively, adapt to diverse client needs, stay current with marketing trends, and balance remote work and in-person collaboration.
📈 Similar Roles Comparison
- This role focuses more on email marketing and project management than other marketing roles, which may have a broader focus on various marketing channels
- Gain Grounds' small team size allows for more direct impact and responsibility than larger marketing agencies
- Career progression in this role may involve taking on more responsibilities as the company grows, rather than moving into a management or leadership position
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities, allowing the successful candidate to make a significant impact in a small, growing company.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to increase open rates and conversions
- Creating engaging social media content and managing paid ad campaigns to boost brand awareness and drive traffic
- Analyzing market trends and competitor activities to inform strategic marketing decisions and improve campaign performance
ASSUMPTION: The successful candidate will have experience working on similar marketing projects and be able to provide examples of their achievements during the interview process.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the company's marketing efforts, and how can this role address them?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to collaboration and communication, both internally and with clients?
- How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) does it track?
- What opportunities exist for the successful candidate to contribute to the company's growth and expansion?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and the company, as well as their commitment to driving marketing success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Follow up with Gain Grounds one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
