🔹 Job Title: Marketing Lead - B2B Enterprise Solution
🔹 Company: Growthdesk
🔹 Location: Quezon City, Metro Manila, Philippines
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 6, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (Remote 4 days a week)
Key aspects of this role include:
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and execution to achieve marketing and sales targets. The ideal candidate will have experience in B2B technology or SaaS and a proven track record in driving inbound lead generation.
✅ Oversee and mentor a team of junior marketers across social media, content creation, newsletters, and other marketing activities
✅ Develop and implement comprehensive marketing strategies aligning with GrowthDesk's overall business objectives
✅ Foster a collaborative and high-performing team environment
✅ Drive the execution of overall marketing priorities with a strong focus on generating high-quality inbound prospects
✅ Lead initiatives to meet meeting and lead targets, directly supporting overall sales initiatives
✅ Identify and implement automation into workflows to enhance the efficiency and effectiveness of marketing and sales initiatives
✅ Optimize processes to ensure seamless lead nurturing and hand-off to the sales team
✅ Collaborate closely with creative and performance marketing teams to ensure cohesive campaigns and maximized results
✅ Work in partnership with sales leadership to align marketing efforts with sales goals and support the entire customer journey
✅ Monitor and meticulously track marketing budgets, actively allocating resources based on performance and ROI
✅ Continuously analyze campaign effectiveness and optimize spending for maximum impact
ASSUMPTION: This role requires a strong understanding of various marketing disciplines, marketing automation platforms, and CRM systems. The ideal candidate will have excellent analytical skills and a data-driven approach to decision-making and budget allocation.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 5-8 years of progressive experience in marketing leadership roles, preferably within B2B Technology, SaaS, or Agency
Required Skills:
Preferred Skills:
ASSUMPTION: The ideal candidate will have experience in B2B technology or SaaS and a proven track record in driving inbound lead generation. They will also possess strong analytical skills and a data-driven approach to decision-making and budget allocation.
Salary Range: PHP 1,500,000 - PHP 2,000,000 per year (Based on experience and market standards for marketing leadership roles in the Philippines)
Benefits:
Working Hours: 40 hours per week, with a remote work arrangement of 4 days a week
ASSUMPTION: The salary range is estimated based on market standards for marketing leadership roles in the Philippines, considering the candidate's experience level and the company's size. The benefits package is competitive and includes attractive remuneration, bonuses, and a collaborative work environment.
Industry: Technology, Information, and Internet. Growthdesk is a B2B enterprise solution focused on enabling FMCG, consumer, and real estate brands to activate shoppers, capture data, and re-engage shoppers to drive growth.
Company Size: 11-50 employees. As a mid-sized company, Growthdesk offers a collaborative and dynamic work environment with regional exposure and opportunities.
Founded: 2016. Growthdesk was founded in 2016 and has since grown to become a leading B2B enterprise solution provider.
Company Description:
Company Specialties:
Company Website: growthdesk.com
ASSUMPTION: Growthdesk is a well-established company in the B2B enterprise solution space, with a strong focus on enabling FMCG, consumer, and real estate brands to activate shoppers, capture data, and re-engage shoppers to drive growth. The company's specialties include marketing automation, sales automation, retail technology, real estate technology, AdTech, and MarTech.
Career Level: Mid-level to senior marketing leadership role, with the opportunity to grow within the company
Reporting Structure: The Marketing Lead will report directly to the CEO and work closely with the sales leadership team
Work Arrangement: Hybrid work arrangement, with remote work for 4 days a week and on-site work for 1 day a week
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities for the right candidate, including the potential to grow within the marketing team and take on more responsibilities as the company expands. The hybrid work arrangement provides flexibility and a good work-life balance.
Office Type: Hybrid office with remote work options
Office Location(s): Quezon City, Metro Manila, Philippines
Geographic Context:
Work Schedule: Standard office hours, with the option to work remotely for 4 days a week
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work flexibility. Quezon City provides a dynamic business environment with numerous opportunities for growth and expansion in the B2B enterprise solution space.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Marketing Leadership, Inbound Lead Generation, Marketing Strategy, Team Management, Analytical Skills, Data-Driven Decision Making, Communication Skills, Presentation Skills, B2B Technology, SaaS, Marketing Automation, CRM Systems
ASSUMPTION: The interview process will focus on assessing the candidate's marketing leadership skills, strategic thinking, and ability to drive inbound lead generation. The ideal candidate will have experience in B2B technology or SaaS and a proven track record in developing and executing successful marketing strategies.
ASSUMPTION: The ideal candidate will have experience with marketing automation platforms, CRM systems, and other relevant marketing tools. Familiarity with industry-standard tools such as HubSpot, Marketo, Pardot, Salesforce, and Mailchimp is preferred.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Growthdesk values innovation, collaboration, results-driven work, customer-centricity, and integrity. The ideal candidate will be comfortable working in a dynamic and fast-paced environment, with a strong focus on collaboration, data-driven decision-making, and results-focused goals.
ASSUMPTION: The Marketing Lead role presents several challenges, including managing a team of junior marketers, balancing strategic planning with day-to-day marketing activities, and adapting to a hybrid work arrangement. The ideal candidate will have experience in these areas and be comfortable navigating the unique cultural and business environment of the Philippines.
ASSUMPTION: This Marketing Lead role is unique in its focus on inbound prospect generation and driving sales success through marketing efforts. The ideal candidate will have experience in B2B technology or SaaS and a proven track record in driving inbound lead generation.
ASSUMPTION: The Marketing Lead role involves developing and executing comprehensive marketing strategies, implementing marketing automation workflows, and optimizing marketing budgets to maximize ROI and improve campaign performance. The ideal candidate will have experience in these areas and be comfortable working in a dynamic and fast-paced environment.
ASSUMPTION: The ideal candidate will ask insightful questions about the company's marketing strategy, team dynamics, priorities, and challenges to demonstrate their interest in the role and commitment to driving marketing success.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.