📌 Core Information
🔹 Job Title: Marketing Lead, Creative Services
🔹 Company: Ridgeline
🔹 Location: Reno, NV; San Ramon, CA; New York, NY; Remote, US
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 2, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (onsite and remote)
🚀 Job Overview
Key aspects of this role include:
- Owning and managing all creative services for Ridgeline
- Serving as the lead art director, evolving and safeguarding Ridgeline’s brand identity
- Collaborating cross-functionally to bring campaigns and initiatives to life
- Driving high standards for speed, quality, creativity, and craftsmanship
- Championing Ridgeline’s brand voice internally and externally
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on brand consistency and cross-functional collaboration.
📋 Key Responsibilities
✅ Own and manage all creative services for Ridgeline, including oversight of external agencies and in-house production for digital, video, event, and print assets
✅ Provide creative briefs and direction for internal and external design efforts, acting as reviewer and approver for cross-functional stakeholders
✅ Serve as the lead art director by evolving and safeguarding Ridgeline’s brand identity and visual standards
✅ Execute hands-on design work across websites, social media, digital ads, print collateral, and multimedia assets
✅ Collaborate with cross-functional teams across marketing, product, sales, and events to support go-to-market strategies
✅ Lead creative concepting for brand campaigns, product launches, and internal initiatives, proactively generating new ideas
✅ Develop and maintain the company’s visual identity, templates, and asset management processes to support scale
✅ Drive high standards for speed, quality, creativity, and craftsmanship while staying ahead of design trends and tools
✅ Manage vendor relationships, budgets, and production timelines, negotiating with partners to maximize value
✅ Champion Ridgeline’s brand voice internally and externally, mentoring colleagues on creative best practices
✅ Think creatively, own challenges, seek solutions, and communicate clearly throughout the process
✅ Contribute to a collaborative and transparent team culture that emphasizes learning and continuous improvement
ASSUMPTION: This role requires strong project management skills, adaptability, and the ability to thrive in a fast-changing environment.
🎯 Required Qualifications
Education: Bachelor's degree in Design, Marketing, or a related field
Experience: 5-7 years of experience in design, creative direction, or brand marketing (preferably in tech/SaaS or agency environments)
Required Skills:
- Expert-level proficiency in Adobe Creative Suite, Figma, and other digital design tools
- Demonstrated ability to lead and execute creative projects from concept to delivery under tight timelines
- Strong communication and cross-functional collaboration skills
- Strategic thinker who can translate business needs into compelling visual concepts
- Experience building or evolving brand guidelines for growing companies
- Strong project management skills and ability to prioritize across multiple initiatives
- Comfortable working in fast-changing environments and adapting to shifting priorities
- Enthusiasm for learning, storytelling, and working in a values-driven organization
- Willingness to learn about cutting-edge technologies while cultivating expertise in a business domain/problem space
- An aptitude for problem solving
- Ability to communicate effectively
- Serious interest in having fun at work
Preferred Skills:
- Experience in growth-stage SaaS or fintech brand environments
- Familiarity with UX/UI principles
- Basic motion graphics or animation skills
ASSUMPTION: Candidates with a strong portfolio of multi-channel design work and experience managing external vendors will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: $135,000 - $157,500 per year
Benefits:
- Unlimited Vacation
- Educational Reimbursements
- Wellness Reimbursements
- $0 Cost Employee Insurance Plans
- Company Stock Plan
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. Final compensation amounts are determined by multiple factors, including candidate experience and expertise.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on investment management
Company Size: 201-500 employees, large enough to offer significant growth opportunities but small enough for individual impact
Founded: 2018, with a growing campus in Reno and offices in New York, Lake Tahoe, and the Bay Area
Company Description:
- Ridgeline is the industry cloud platform for investment management, founded by visionary entrepreneur Dave Duffield
- Building an AI-powered platform in the public cloud, purpose-built for the investment management industry
- Recognized by Fast Company, LinkedIn, and The Software Report for its innovative workplace culture and growth
Company Specialties:
- Software Development
- AWS
- Investment management
- Fintech
- Software engineering and Business applications
Company Website: ridgelineapps.com
ASSUMPTION: Ridgeline’s focus on innovation, growth, and employee development makes it an attractive place for creative professionals seeking to make a significant impact.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Chief Marketing Officer and oversees external agencies and in-house creative resources
Work Arrangement: Hybrid, with onsite and remote work options available
Growth Opportunities:
- Potential to grow into a leadership role as the company scales
- Chance to work on high-impact projects and initiatives
- Opportunities to learn and develop skills in a fast-growing, innovative environment
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company’s brand and success.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspaces with a focus on employee well-being
Office Location(s): Reno, NV; San Ramon, CA; New York, NY
Geographic Context:
- Reno, NV: A growing tech hub with a high quality of life and outdoor recreation opportunities
- San Ramon, CA: A suburban city in the Bay Area with a family-friendly atmosphere
- New York, NY: A global financial capital with diverse cultural attractions
Work Schedule: Full-time (40 hours/week) with flexible scheduling and unlimited vacation time
ASSUMPTION: Ridgeline’s office locations offer a mix of urban and suburban environments, with opportunities for remote work to accommodate different lifestyle preferences.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- Creative challenge or case study presentation
- Final interview with key stakeholders
Key Assessment Areas:
- Portfolio and creative problem-solving skills
- Communication and collaboration abilities
- Alignment with Ridgeline’s brand and values
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a creative challenge or case study presentation that demonstrates your problem-solving skills and design thinking approach
- Research Ridgeline’s brand and values to ensure a strong cultural fit
- Follow up after the interview with a thank-you note and any additional information that supports your application
ATS Keywords: Marketing Lead, Creative Services, Brand Marketing, Design, Adobe Creative Suite, Figma, Project Management, Cross-Functional Collaboration, Brand Identity, Vendor Management, Problem Solving, Communication, Strategic Thinking, Adaptability, Team Collaboration
ASSUMPTION: Ridgeline’s interview process is designed to assess both technical skills and cultural fit, with a focus on creative problem-solving and collaboration.
🛠️ Tools & Technologies
- Adobe Creative Suite
- Figma
- Other digital design tools
- Project management software (e.g., Asana, Trello)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Ridgeline uses industry-standard design and project management tools, with a focus on streamlining processes and boosting creativity through AI platforms like ChatGPT.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Customer-centricity
- Continuous learning
Work Style:
- Fast-paced and dynamic, with a focus on adaptability and continuous improvement
- Collaborative and team-oriented, with a strong emphasis on cross-functional communication
- Focused on driving results and making a real impact on the business
Self-Assessment Questions:
- Do you thrive in fast-changing environments and embrace the challenge of adapting to shifting priorities?
- Are you comfortable working collaboratively with cross-functional teams to drive results?
- Do you share Ridgeline’s commitment to innovation, continuous learning, and making a real impact on the business?
ASSUMPTION: Ridgeline’s culture values adaptability, collaboration, and a strong commitment to driving results and continuous improvement.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing strategic thinking with hands-on execution
- Adapting to a fast-changing environment and shifting priorities
- Ensuring brand consistency across multiple channels and touchpoints
ASSUMPTION: This role requires strong project management skills, adaptability, and the ability to thrive in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- Compared to other marketing lead roles, this position places a stronger emphasis on hands-on design work and brand consistency
- In the investment management industry, Ridgeline’s focus on innovation and technology sets it apart from more traditional firms
- Career path opportunities may vary depending on the company’s size and growth trajectory
ASSUMPTION: This role offers a unique blend of strategic thinking, hands-on execution, and the opportunity to make a real impact on a growing, innovative company.
📝 Sample Projects
- Developing a comprehensive brand style guide and visual identity system
- Conceptualizing and executing a high-impact marketing campaign for a new product launch
- Managing the production of a series of animated explainer videos for the company’s website
ASSUMPTION: These sample projects illustrate the range of creative and strategic challenges this role may involve, from brand development to campaign execution and multimedia production.
❓ Key Questions to Ask During Interview
- How does this role fit into the company’s long-term growth plans, and what opportunities exist for advancement?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Ridgeline support the professional development and growth of its employees?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does Ridgeline foster a culture of innovation and continuous improvement?
ASSUMPTION: These questions are designed to help you better understand the role, the team, and the company’s growth trajectory, ensuring a strong fit for both parties.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and portfolio to highlight relevant skills and experiences for this role
- Prepare a creative challenge or case study presentation that demonstrates your problem-solving skills and design thinking approach
- Research Ridgeline’s brand and values to ensure a strong cultural fit
- Follow up after the interview with a thank-you note and any additional information that supports your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
