Marketing Lead (Hybrid) - Bilingual (English/Korean)

📌 Core Information

🔹 Job Title: Marketing Lead (Hybrid) - Bilingual (English/Korean)

🔹 Company: Woongjin, Inc

🔹 Location: Buena Park, California, United States

🔹 Job Type: Contract

🔹 Category: Marketing

🔹 Date Posted: April 18, 2025

🔹 Experience Level: 6+ years

🔹 Remote Status: Hybrid (Buena Park, CA)

🚀 Job Overview

Key aspects of this role include:

• Managing day-to-day business for global accounts and assisting with new business
• Running projects autonomously and knowing when to uplevel as needed
• Collaborating with various teams, including project management, media, finance, creative, experiential, and production
• Providing education and onboarding to clients as needed
• Being a proactive thought leader with great relationship and management skills, and in-depth knowledge of agency processes

ASSUMPTION: This role requires a high level of autonomy and strong organizational skills to manage multiple projects and client relationships simultaneously.

📋 Key Responsibilities

✅ Manage daily contact and relationship building with clients and departments within clients' businesses

✅ Provide agency coverage and client support at experiential events

✅ Organize project timelines, budgets, and team workflow delegation with the project management team

✅ Interface with marketing partners to facilitate content delivery, production, and strategy

✅ Manage finance processes on both the agency and client sides, including billing and job tracking

✅ Facilitate internal creative development, including kick-offs, working with strategists on briefs, meeting facilitation, client feedback, product & legal reviews

✅ Oversee client billing

✅ Maintain project status documents and hold check-ins to gauge progress

✅ Interface with business affairs to ensure all content licensing is vetted

ASSUMPTION: This role requires strong communication, project management, and organizational skills to manage multiple projects and client relationships effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 6+ years of account management experience, with a strong preference for experience in account management for global brands and social media account management

Required Skills:

• Bilingual (Korean) is required
• Strong understanding of and passion for the automotive industry
• Ability to think strategically, time manage, meet deadlines, and multi-task
• Comfortable presenting and communicating with clients and internal teams
• Exceptional organizational skills, attention to detail, diligence, and sense of ownership
• Proactive thinker, communicator, and problem-solver
• Knowledgeable in MS software (Word, PowerPoint, and Excel), Google Docs, and highly skilled in presentation deck development

Preferred Skills:

• Prior experience in account management for global brands
• Social media account management experience

ASSUMPTION: Candidates must be bilingual in Korean and have at least 6 years of account management experience. A strong understanding of the automotive industry and social media account management is preferred.

💰 Compensation & Benefits

Salary Range: $100,000 per year (as stated in the job description)

Benefits:

• All information will be kept confidential according to EEO guidelines

Working Hours: Full-time (40 hours/week), with up to 20% travel required for events, production, and client business

ASSUMPTION: The salary range provided is based on the job description and is typical for a marketing lead role with the required experience level in the United States.

📌 Applicant Insights

🔍 Company Context

Industry: Woongjin, Inc. specializes in staffing and recruiting, IT consulting, and software solutions. They assist clients all over the US with their needs and provide value to clients, candidates, and customers by offering the best suitable talents.

Company Size: Woongjin, Inc. has 51-200 employees, which means applicants can expect a mid-sized company culture with opportunities for growth and collaboration.

Founded: Woongjin, Inc. was founded in 2001, and they have since grown to become a trusted partner for various clients in the staffing and recruiting industry.

Company Description:

• Woongjin, Inc. cultivates relationships into partnerships, creating a dynamic culture based on love, trust, and respect
• Their priority is to value their talent with the deepest gratitude, fostering a positive work environment
• They are committed to providing the best suitable talents to their clients and continuously innovating to respond to rapidly changing job markets

Company Specialties:

• Staffing and Recruiting
• IT Consultation and Software Solutions

Company Website: http://www.woongjininc.com/

ASSUMPTION: Woongjin, Inc. is a well-established company in the staffing and recruiting industry, with a strong focus on providing value to their clients and fostering a positive work environment for their employees.

📊 Role Analysis

Career Level: This role is a mid-level marketing position, requiring a balance of strategic thinking, project management, and client relationship skills.

Reporting Structure: The Marketing Lead will report to the VP, Group Account Director and manage the day-to-day business of global accounts.

Work Arrangement: This is a hybrid role, requiring on-site work in Buena Park, CA, with up to 20% travel for events, production, and client business.

Growth Opportunities:

• As a mid-sized company, Woongjin, Inc. offers opportunities for career growth and advancement within the organization
• This role provides experience in managing global accounts and collaborating with various teams, which can lead to future leadership or specialized roles

ASSUMPTION: This role offers growth opportunities within the company, as well as the chance to gain experience in managing global accounts and collaborating with various teams.

🌍 Location & Work Environment

Office Type: Woongjin, Inc. has an on-site office in Buena Park, CA, where this hybrid role will be based.

Office Location(s): 4201 W Commonwealth Ave, Buena Park, CA 90621, USA

Geographic Context:

• Buena Park is located in Orange County, California, offering a mix of urban and suburban living
• The area has a Mediterranean climate, with mild winters and warm summers
• Buena Park is home to numerous attractions, including Knott's Berry Farm and the Los Angeles Angels baseball team

Work Schedule: Full-time (40 hours/week), with up to 20% travel required for events, production, and client business

ASSUMPTION: The work environment at Woongjin, Inc. is likely to be collaborative and dynamic, with a focus on fostering relationships and providing value to clients.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Final interview with the VP, Group Account Director
• Background check and offer extension

Key Assessment Areas:

• Language proficiency in Korean and English
• Account management experience and client relationship skills
• Project management and organizational skills
• Strategic thinking and problem-solving abilities

Application Tips:

• Highlight your bilingual skills and relevant account management experience in your resume
• Tailor your cover letter to demonstrate your understanding of the automotive industry and social media account management
• Prepare examples of your presentation deck development skills for the interview

ATS Keywords: Bilingual, Account Management, Relationship Management, Project Management, Strategic Thinking, Time Management, Multi-tasking, Presentation Skills, Organizational Skills, Attention to Detail, Problem-solving, MS Software Proficiency, Google Docs Proficiency, Social Media Management, Automotive Knowledge, Client Support

ASSUMPTION: The application process at Woongjin, Inc. is likely to be competitive, with a focus on assessing candidates' language proficiency, account management experience, and strategic thinking skills.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, PowerPoint, Excel)
• Google Docs
• Project management tools (e.g., Asana, Trello, Jira)
• Social media management platforms (e.g., Hootsuite, Sprout Social)

ASSUMPTION: The tools and technologies required for this role are standard for the marketing industry and can be learned or improved upon with experience.

👔 Cultural Fit Considerations

Company Values:

• Honesty
• Passion
• Creativity

Work Style:

• Collaborative
• Dynamic
• Client-focused

Self-Assessment Questions:

• Do you have a strong passion for the automotive industry and a desire to learn about global brands?
• Are you comfortable working in a fast-paced, collaborative environment and managing multiple projects simultaneously?
• Do you have strong communication skills and the ability to build and maintain client relationships?

ASSUMPTION: Woongjin, Inc. values honesty, passion, and creativity in their employees, and they foster a collaborative and dynamic work environment.

⚠️ Potential Challenges

• Managing multiple global accounts and projects simultaneously may be challenging for less experienced candidates
• Travel requirements (up to 20%) may impact work-life balance for some applicants
• The competitive nature of the staffing and recruiting industry may present challenges in securing and retaining clients
• Language barriers may arise when communicating with clients or team members who speak Korean as their primary language

ASSUMPTION: This role presents challenges related to project management, travel requirements, industry competition, and language barriers, which candidates should be prepared to address.

📈 Similar Roles Comparison

• This role is similar to a Marketing Manager or Account Director position in an advertising or marketing agency, with a focus on global accounts and client relationship management
• However, this role requires bilingual language proficiency in Korean and English, which may not be required in similar roles
• Career paths for this role may include advancement to a senior marketing or account leadership position within the agency or transition to an in-house marketing role within a global brand

ASSUMPTION: This role is similar to marketing manager or account director positions in agencies, but requires bilingual language proficiency and offers career growth opportunities within the agency or in-house marketing roles.

📝 Sample Projects

• Managing a global marketing campaign for an automotive client, including event planning, content delivery, and project timelines
• Collaborating with cross-functional teams to develop and execute a social media strategy for a global brand
• Overseeing client billing and ensuring accurate job tracking for multiple accounts

ASSUMPTION: Sample projects for this role may include managing global marketing campaigns, developing social media strategies, and overseeing client billing for multiple accounts.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for the agency?
• What are the most challenging aspects of managing global accounts, and how can I best prepare for them?
• How does Woongjin, Inc. support the professional development and growth of its employees?
• What are the expectations for travel in this role, and how is it managed?
• How does the company foster a collaborative and dynamic work environment?

ASSUMPTION: Key questions to ask during the interview should focus on the role's fit within the agency, challenges related to global account management, professional development opportunities, travel expectations, and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your bilingual skills, account management experience, and relevant industry knowledge
• Write a cover letter that demonstrates your understanding of the automotive industry and social media account management
• Prepare examples of your presentation deck development skills for the interview
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.