R

Marketing Lead - Product

RS Group
Full-time
On-site
Corby, Northamptonshire, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Lead - Product

πŸ”Ή Company: RS Group

πŸ”Ή Location: Corby, Northamptonshire, United Kingdom

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-16

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing promotional marketing and supplier marketing plans
  • Securing funding from suppliers and managing marketing activities end-to-end
  • Collaborating with cross-functional teams to drive category growth
  • Acting as the local marketing product and brand subject matter expert

ASSUMPTION: This role requires a strategic mindset and strong project management skills to successfully coordinate multiple marketing activities and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Develop and deploy promotional marketing and supplier marketing plans and budgets

βœ… Secure funding from suppliers against an annual target of circa Β£2.0m

βœ… Act as the local marketing product and brand subject matter expert

βœ… Collaborate with UK & Ireland Product & Supplier Management (P&SM) team to secure supplier funding

βœ… Work with channel owners to execute product marketing activities

βœ… Provide oversight of supplier marketing plan progress and report on supplier marketing activity

ASSUMPION: This role involves a high degree of cross-functional collaboration and stakeholder management, requiring strong communication and influencing skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or a related field

Experience: Proven experience in product marketing, with a focus on B2B marketing

Required Skills:

  • Broad product marketing experience, with awareness of both offline and online marketing channels
  • Experience in a larger or multi-national organization, ideally with matrix working
  • Self-starter with a drive to deliver on-time work and manage multiple tasks in parallel
  • Strong analytical skills and comfort with data and analytics
  • Commercial proficiency with a focus on maximizing product sales
  • Effective communication and influencing skills

Preferred Skills:

  • Experience with multi-channel marketing programs combining both products and services
  • Familiarity with defining target audiences and devising effective marketing programs for those audiences

ASSUMPTION: Candidates with experience in the industrial or electronics sector may have an advantage, but relevant transferable skills from other industries will also be considered.

πŸ’° Compensation & Benefits

Salary Range: Β£45,000 - Β£60,000 per annum (Based on industry standards for a Marketing Lead role in the UK with 5-10 years of experience)

Benefits:

  • Annual Performance Bonus
  • Private Healthcare
  • Generous Holiday
  • Help for people to take control of ongoing health conditions
  • Support for neurodiverse colleagues and families
  • Support for women at different life stages
  • Support for LGBTQ+ community

Working Hours: Full-time, 37.5 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Transportation, Logistics, Supply Chain and Storage

Company Size: 5,001-10,000 employees (Large enterprise with significant resources and a global presence)

Founded: 1937 (Over 80 years of experience in the industry)

Company Description:

  • Global omni-channel provider of product and service solutions for designers, builders, and maintainers of industrial equipment and operations
  • Offers an unrivaled choice of industrial and electronic products, innovative solutions, and best-in-class customer service
  • Serves over 1.2 million customers in 130 countries, sending out a parcel every 2 seconds

Company Specialties:

  • Industrial
  • Electronics
  • Solutions
  • IIoT
  • Procurement
  • Maintenance
  • and B2B

Company Website: www.rsgroup.com

ASSUMPTION: RS Group's extensive resources and global presence provide ample opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: Mid-level to senior (5-10 years of experience)

Reporting Structure: Reports directly to the Senior Marketing Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

  • Potential to take on more responsibilities and advance to a senior role within the marketing function
  • Opportunities to work on high-impact projects and drive significant business growth
  • Chance to gain experience in a large, global organization and develop transferable skills

ASSUMPTION: This role offers a clear path for career progression within the marketing function and exposure to various aspects of the business.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a modern, collaborative work environment

Office Location(s): King's Cross, London, England

Geographic Context:

  • Corby is a town in Northamptonshire, England, with a population of approximately 60,000
  • It is located about 15 miles (24 kilometers) northwest of Northampton and 10 miles (16 kilometers) southeast of Kettering
  • The area has a mix of industrial and residential properties, with a strong presence of logistics and distribution centers

Work Schedule: Standard office hours, with flexibility for occasional remote work or adjusted hours to meet project demands

ASSUMPTION: The Corby office offers a convenient location for commuters from nearby towns and cities, with easy access to major transportation networks.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • On-site interview with the hiring manager and a member of the HR team
  • Final interview with the senior leadership team

Key Assessment Areas:

  • Marketing strategy and planning skills
  • Ability to manage multiple projects and stakeholders
  • Communication and influencing skills
  • Analytical skills and data-driven decision-making
  • Cultural fit and alignment with RS Group's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills
  • Prepare for behavioral interview questions that focus on your marketing strategy, project management, and stakeholder management skills
  • Research RS Group's industry and competition to demonstrate your understanding of the business
  • Prepare questions to ask the interviewer about the company's marketing strategy and growth plans
  • ATS Keywords: Product Marketing, B2B Marketing, Marketing Strategy, Marketing Planning, Stakeholder Management, Project Management, Data Analysis, Marketing Content Development, Industrial Product Technologies

    ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, project management skills, and cultural fit with RS Group.

    πŸ› οΈ Tools & Technologies

    • Marketing automation platforms (e.g., Marketo, HubSpot)
    • Customer Relationship Management (CRM) software (e.g., Salesforce, Microsoft Dynamics 365)
    • Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
    • Project management software (e.g., Asana, Trello, Jira)
    • Marketing analytics tools (e.g., Google Analytics, Adobe Analytics)

    ASSUMPTION: The specific tools and technologies used may vary depending on the marketing campaigns and projects the candidate will be working on.

    πŸ‘” Cultural Fit Considerations

    Company Values:

    • Curiosity: We encourage curiosity and continuous learning
    • Empathy: We care about our customers, colleagues, and communities
    • Collaboration: We work together to achieve amazing things
    • Integrity: We act with honesty and fairness in all we do
    • Responsibility: We take responsibility for our actions and their impact

    Work Style:

    • Fast-paced and dynamic, with a focus on delivering results and driving growth
    • Collaborative and inclusive, with a strong emphasis on teamwork and cross-functional collaboration
    • Data-driven and analytical, with a focus on using data to inform decision-making
    • Customer-centric, with a focus on understanding and meeting the needs of our customers

    Self-Assessment Questions:

    • Do you enjoy working in a fast-paced, dynamic environment, and do you thrive on delivering results and driving growth?
    • Are you comfortable working in a collaborative, inclusive team environment, and do you enjoy cross-functional collaboration?
    • Do you have strong analytical skills and are you comfortable using data to inform decision-making?
    • Do you have a customer-centric mindset, and do you enjoy understanding and meeting the needs of customers?

    ASSUMPTION: Candidates who align with RS Group's values and work style will be more likely to succeed in this role and contribute to the company's continued growth and success.

    ⚠️ Potential Challenges

    • Managing multiple marketing projects and stakeholders simultaneously may be challenging for less experienced candidates
    • Working in a fast-paced, dynamic environment may require strong time management and prioritization skills
    • The role may involve occasional travel to meet with suppliers and attend industry events
    • The competitive nature of the industry may require continuous innovation and adaptation to maintain a competitive edge

    ASSUMPTION: Candidates should be prepared to manage multiple priorities, work in a fast-paced environment, and adapt to industry changes to succeed in this role.

    πŸ“ˆ Similar Roles Comparison

    • This role is similar to a Senior Marketing Manager or Marketing Director position, but with a focus on product marketing and supplier management
    • Compared to other marketing roles, this position requires a strong understanding of industrial product technologies and the ability to work with suppliers to secure marketing funding
    • Career progression in this role may lead to a senior marketing leadership position or a role in product management

    ASSUMPTION: Candidates should consider their long-term career goals and how this role fits into their career path when applying for this position.

    πŸ“ Sample Projects

    • Developing and executing a promotional marketing campaign for a new product launch
    • Securing supplier funding and managing the delivery of a co-branded marketing campaign with a key supplier
    • Conducting market research to identify growth opportunities for a strategic product category

    ASSUMPTION: The specific projects the candidate will work on may vary depending on the company's marketing priorities and the candidate's skills and experience.

    ❓ Key Questions to Ask During Interview

    • What are the key marketing priorities for the company in the next 12-24 months?
    • How does this role fit into the company's long-term growth plans?
    • What are the biggest challenges facing the marketing team, and how can this role help address them?
    • What opportunities are there for professional development and growth within the marketing function?
    • How does the company support work-life balance for its employees?

    ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and the company's success.

    πŸ“Œ Next Steps for Applicants

    To apply for this position:

    • Submit your application through the RS Group careers website
    • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
    • Prepare for behavioral interview questions that focus on your marketing strategy, project management, and stakeholder management skills
    • Research RS Group's industry and competition to demonstrate your understanding of the business
    • Prepare questions to ask the interviewer about the company's marketing strategy and growth plans
    • Follow up with the hiring manager one week after your interview to express your continued interest in the role

    ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.