📌 Core Information
🔹 Job Title: Marketing Management
🔹 Company: DCM Management
🔹 Location: Columbia, Maryland
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 25, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing innovative marketing campaigns to drive growth
- Conducting market research to generate creative ideas
- Collaborating with sales teams to optimize marketing funnels
- Attending weekly training sessions to enhance skills
- Serving as the lead point of contact for customer accounts
ASSUMPTION: This role requires a balance of creativity, strategic thinking, and strong communication skills. It's ideal for candidates who thrive in both independent and team environments.
📋 Key Responsibilities
✅ Create marketing campaigns that align with target audiences and exceed growth demands
✅ Develop campaigns through market research and innovative ideas
✅ Collaborate with sales teams to optimize marketing funnels and formulate new strategies
✅ Attend weekly training sessions to enhance skills in prospecting new customers and sales opportunities
✅ Serve as the lead point of contact for all customer accounts
✅ Multitask when conducting marketing campaigns, developing new outreach programs, and working within a team
✅ Coordinate with other departments to ensure all company goals are met
ASSUMPTION: The role involves a mix of strategic planning, creative execution, and customer management. Successful candidates will be comfortable with multitasking and working in a dynamic environment.
🎯 Required Qualifications
Education: Bachelor's degree preferred but not required
Experience: 0-2 years of relevant experience
Required Skills:
- Creativity and innovation
- Market research and analysis
- Campaign development and execution
- Sales collaboration and marketing funnel optimization
- Excellent communication skills
- Problem-solving and multitasking
- Teamwork and collaboration
Preferred Skills:
- Previous experience in marketing or a related field
- Fluency in additional languages
ASSUMPTION: While a bachelor's degree is preferred, the company values skills and experience over formal education. Candidates with relevant experience are encouraged to apply.
💰 Compensation & Benefits
Salary Range: $52,000 - $60,000 per year (based on industry standards for entry-level marketing roles in the Columbia, MD area)
Benefits:
- Training and development opportunities
- Potential for career growth within the company
Working Hours: Full-time, 40 hours per week (with flexible scheduling for training and team meetings)
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Columbia, MD area. The actual salary may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services. DCM Management helps businesses scale through modern advertising strategies.
Company Size: 2-10 employees. Small companies like DCM Management often offer more opportunities for growth and direct impact on the business.
Founded: 2022. As a relatively new company, DCM Management is looking for passionate individuals to help shape its future.
Company Description:
- DCM Management is committed to helping its clients succeed and grow
- The company works one-on-one with clients to ensure their success and understanding of the process
- DCM Management prioritizes its clients' success and offers high-value guarantees
Company Specialties:
- Modern advertising strategies
- High-value guarantees
- One-on-one client collaboration
Company Website: dcm-marketing.com
ASSUMPTION: DCM Management is a small, growing company that values its clients' success and offers opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-Level. This role is ideal for recent graduates or individuals looking to start their marketing careers.
Reporting Structure: The Marketing Manager reports directly to the company's leadership team.
Work Arrangement: On-site, with flexible scheduling for training and team meetings.
Growth Opportunities:
- As the company grows, there may be opportunities for advancement into senior marketing roles
- The company offers training and development opportunities to help employees grow professionally
ASSUMPTION: This entry-level role offers opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: DCM Management has a single office location in Worcester, MA.
Office Location(s): Worcester, MA
Geographic Context:
- The Columbia, MD area has a growing job market and offers opportunities for professional development
- The area is home to many marketing and advertising agencies
- The cost of living in the Columbia, MD area is relatively affordable compared to other major metropolitan areas
Work Schedule: Full-time, with flexible scheduling for training and team meetings.
ASSUMPTION: The Columbia, MD area offers a supportive environment for marketing professionals, with many opportunities for growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the company's leadership team
Key Assessment Areas:
- Creativity and innovation
- Market research and analysis skills
- Communication and interpersonal skills
- Problem-solving and multitasking abilities
- Alignment with company values and culture
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Demonstrate your understanding of the role and the company's mission and values
- Prepare examples of your marketing campaigns or projects to discuss during the interview
- Research the company and its clients to show your enthusiasm and commitment
ATS Keywords: Marketing campaign, market research, sales collaboration, customer communication, problem-solving, teamwork, innovation, growth strategies
ASSUMPTION: The application process for this role is competitive, and candidates should tailor their resumes and cover letters to highlight their relevant skills and experiences.
🛠️ Tools & Technologies
- Marketing automation software (e.g., HubSpot, Marketo)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used by DCM Management may vary based on the client and project requirements.
👔 Cultural Fit Considerations
Company Values:
- Client success
- Innovation and creativity
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Dynamic and fast-paced environment
- Strong focus on collaboration and teamwork
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you have a proven track record of developing successful marketing campaigns?
- Are you comfortable working in a dynamic, fast-paced environment?
- Do you thrive in a collaborative, team-based setting?
ASSUMPTION: DCM Management values candidates who are passionate about marketing, creative, and committed to helping their clients succeed.
⚠️ Potential Challenges
- Working in a small, growing company may require wearing multiple hats and taking on additional responsibilities
- The role may require working with tight deadlines and managing multiple projects simultaneously
- As a small company, DCM Management may have limited resources and budget for marketing campaigns compared to larger agencies
- The company's relatively new status may present unique challenges and opportunities for growth
ASSUMPTION: Candidates should be prepared to take on additional responsibilities and work in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Marketing Coordinator: Focuses on day-to-day marketing tasks and campaign execution, with less strategic planning and management responsibilities
- Marketing Specialist: Requires more specialized skills and experience in a specific marketing channel or industry
- Marketing Director: Involves more strategic planning, team management, and budget oversight
ASSUMPTION: This Marketing Manager role offers a unique blend of strategic planning, creative execution, and customer management responsibilities.
📝 Sample Projects
- Developing a comprehensive marketing campaign for a new product launch, including market research, target audience identification, and campaign execution
- Conducting a competitive analysis and identifying opportunities for growth and differentiation in the market
- Collaborating with the sales team to optimize the marketing funnel and improve conversion rates
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Marketing Manager role at DCM Management.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the company's marketing efforts, and how can this role address them?
- How does the company support the professional growth and development of its marketing team members?
- What are the most successful marketing campaigns the company has executed, and what made them successful?
- How does the company measure the success of its marketing efforts, and how will this role contribute to that process?
- What is the company's approach to work-life balance, and how does that apply to this role?
ASSUMPTION: These interview questions demonstrate a candidate's interest in the role, the company, and its marketing efforts.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in marketing campaign development, market research, and sales collaboration
- Prepare examples of your marketing campaigns or projects to discuss during the interview
- Research the company and its clients to show your enthusiasm and commitment
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
