π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: CPM (via Jobs for Humanity)
πΉ Location: Thame, United Kingdom, OX9 (Hybrid working available)
πΉ Job Type: Full-time, 12-month fixed-term contract
πΉ Category: Marketing
πΉ Date Posted: April 20, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (flexible location)
π Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure brand consistency and user-centric decision-making
- Managing marketing budgets and tracking costs and returns by campaign
- Conducting user research and providing actionable feedback to inform product development and engagement plans
- Organizing and managing events and external shows to boost brand awareness
ASSUMPTION: This role requires a balance of strategic thinking, creativity, and analytical skills. The ideal candidate will be comfortable working in a fast-paced environment and have experience in digital marketing, user acquisition, and engagement strategies.
π Key Responsibilities
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Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
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Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
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Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
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Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
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Manage annual marketing budgets, tracking costs and returns by campaign
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Assist with the organization and management of events and external shows
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Create collateral to support the growth of retail media
ASSUMPTION: The role involves a mix of strategic planning, creative execution, and analytical evaluation. The successful candidate will be able to balance these aspects effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on user acquisition and engagement
Required Skills:
- Proven ability to turn data into actionable insights
- Strong budgeting and forecasting skills
- Excellent communication and interpersonal skills
- Ability to thrive in a fast-paced environment
- Team-oriented, with the ability to collaborate effectively with cross-functional teams
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with user research methods
- Knowledge of the retail industry
ASSUMPTION: While the role requires specific skills and experience, there is room for candidates with transferable skills from related industries or roles to apply and demonstrate their potential.
π° Compensation & Benefits
Salary Range: Up to Β£47,500 basic salary per annum (pro-rata), depending on experience
Benefits:
- Annual bonus of up to 10% (STCP)
- Comprehensive private healthcare (covering pre-existing medical conditions, with the option to add family and spouse at a subsidised cost)
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (ability to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives (dedicated days for giving back to the community through charitable activities)
- Life assurance (4x life assurance)
Working Hours: Full-time (37.5 hours per week), with flexible working arrangements available
ASSUMPTION: The salary range and benefits package are competitive for the industry and reflect the company's commitment to employee well-being and work-life balance.
π Applicant Insights
π Company Context
Industry: Non-profit Organizations (specifically, job placement and diversity, equity, and inclusion services)
Company Size: Small (11-50 employees), which means applicants can expect a close-knit team and the opportunity to make a significant impact
Founded: 2020, with a mission to connect historically underrepresented talent to welcoming employers across the globe
Company Description:
- Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers
- The company combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity is committed to fostering an inclusive work environment and celebrating the unique perspectives and skills of all individuals
Company Specialties:
- Job hunting and placement
- Diversity, equity, and inclusion (DEI) consulting
- Coaching and training for job seekers
- Events and community engagement
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity is driven by its mission to promote diversity, equity, and inclusion in the workplace. Applicants should be passionate about this mission and committed to contributing to the company's goals.
π Role Analysis
Career Level: Mid-level (2-5 years of experience), with opportunities for growth and development
Reporting Structure: The Marketing Manager will report directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid (flexible location), with the opportunity to work remotely and on-site
Growth Opportunities:
- Potential to grow into a more senior marketing role as the company expands
- Opportunities to gain experience in various aspects of marketing, from strategy to execution
- Chance to develop leadership skills by managing projects and teams
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally, as the company is still in its early stages and has significant growth potential.
π Location & Work Environment
Office Type: Hybrid (flexible location), with the option to work remotely or on-site in Thame, United Kingdom
Office Location(s): Thame, United Kingdom (OX9)
Geographic Context:
- Thame is a town in Oxfordshire, England, with a population of approximately 11,000 people
- The town is located about 13 miles (21 km) east of Oxford and 40 miles (64 km) northwest of London
- Thame has a historic town center with a variety of shops, restaurants, and amenities
Work Schedule: Full-time (37.5 hours per week), with flexible working arrangements available
ASSUMPTION: The hybrid work arrangement allows for a good work-life balance, as employees can choose to work remotely or on-site depending on their preferences and needs.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the hiring manager and/or other team members
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and forecasting
- Communication and interpersonal skills
- Cultural fit and alignment with the company's mission
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Demonstrate your understanding of the company's mission and how your skills and experience align with its goals
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
ATS Keywords: Marketing strategy, user acquisition, engagement, budgeting, communication, teamwork, cross-functional collaboration, brand consistency, user research, event management
ASSUMPTION: The interview process is designed to assess the candidate's marketing skills, strategic thinking, and cultural fit. Applicants should be prepared to discuss their marketing experience and provide examples of their work.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media management platforms (e.g., Hootsuite, Buffer)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The successful candidate should have experience with marketing tools and be comfortable learning and adapting to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Inclusion and diversity
- Expertise and innovation
- Collaboration and teamwork
- Accountability and results-driven
Work Style:
- Creative and strategic thinking
- Data-driven decision-making
- Adaptable and proactive
- Team-oriented and collaborative
Self-Assessment Questions:
- How do you embody Jobs for Humanity's commitment to inclusion and diversity in your work?
- Can you provide an example of a time when you had to adapt your marketing strategy based on data insights?
- How do you approach collaboration and teamwork, particularly with cross-functional teams?
ASSUMPTION: Applicants should be prepared to demonstrate their alignment with the company's values and work style during the interview process.
β οΈ Potential Challenges
- The role may require working on multiple projects simultaneously, which can be challenging for some individuals
- As a small company, there may be limited resources and budget for marketing initiatives
- The role may involve working with external agencies and stakeholders, which can present unique challenges
- The hybrid work arrangement may require additional effort to maintain communication and collaboration with remote team members
ASSUMPTION: The successful candidate should be able to manage multiple priorities effectively, adapt to changing circumstances, and thrive in a dynamic work environment.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on user acquisition and engagement for an app, rather than broader brand awareness
- As a non-profit organization, Jobs for Humanity has a unique mission and culture, which may differ from for-profit companies in the industry
- This role offers the opportunity to grow and develop marketing skills in a fast-paced, dynamic environment, with potential for career progression as the company expands
ASSUMPTION: Applicants should consider their career goals and personal preferences when comparing this role to other marketing positions in the industry.
π Sample Projects
- Developing and executing a user acquisition campaign to drive app installs and registrations
- Conducting user research to identify trends and insights, and using data to inform marketing strategies
- Managing and coordinating events and external shows to boost brand awareness and engagement
ASSUMPTION: The successful candidate should have experience with similar marketing projects and be able to provide examples of their work during the interview process.
β Key Questions to Ask During Interview
- Can you describe the company's marketing strategy for the next 12 months, and how this role fits into that plan?
- How does the company support the professional development and growth of its marketing team members?
- Can you provide an example of a successful marketing campaign that the company has executed, and what made it effective?
- How does the company measure the success of its marketing initiatives, and how does this role contribute to those metrics?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
ASSUMPTION: Applicants should use the interview process to assess the company's marketing strategy, culture, and opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Marketing Manager - Jobs for Humanity
- Tailor your resume and cover letter to highlight your marketing experience and relevant skills
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.