Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Rebellion

🔹 Location: Oxford, Oxfordshire, United Kingdom

🔹 Job Type: Hybrid (Remote-friendly)

🔹 Category: Marketing

🔹 Date Posted: April 14, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (Flexible)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies for Rebellion’s consumer products and online store
• Driving growth and management of e-commerce channels
• Collaborating with cross-functional teams to deliver integrated marketing campaigns
• Managing external agencies and internal stakeholders
• Analyzing campaign performance and generating reports

ASSUMPTION: This role requires a high level of autonomy and strategic thinking, with a strong focus on digital and media campaign execution.

📋 Key Responsibilities

✅ Owning and managing the marketing strategy for Rebellion’s consumer products and online store, aligning with company goals

✅ Driving growth and management of e-commerce channels, working closely with teams across the business

✅ Executing integrated marketing campaigns across the business, collaborating with cross-functional teams

✅ Selecting and managing external agencies, including Media and Digital

✅ Identifying and becoming the internal expert on specific target audiences for Rebellion’s consumer products and online store

✅ Creating and managing automated marketing campaigns, sales tools, and marketing art/video assets

✅ Managing media buying for the online store, licensees, consumer products, and retailers

✅ Managing PR, including trade media, press releases, and press Q&As

ASSUMPTION: This role involves a mix of strategic planning, hands-on campaign execution, and stakeholder management, with a strong focus on driving growth and awareness.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven experience (5-10 years) in consumer products and e-commerce marketing, with a strong background in digital and media campaign execution

Required Skills:

• Proven experience in launching successful consumer products and e-commerce marketing campaigns
• Strong knowledge of the current gaming industry landscape
• Deep knowledge of competitor web stores and products
• Excellent communication and presentation skills
• Ability to communicate detailed solutions to problems encountered

Preferred Skills:

• Previous product or marketing experience in the games, entertainment, or associated industries
• Passionate about new digital channels, trends, and online opportunities

ASSUMPTION: Candidates should have a proven track record in driving growth and awareness through marketing campaigns, with a strong focus on e-commerce and digital channels.

💰 Compensation & Benefits

Salary Range: £45,000 - £60,000 per annum (Estimated, based on industry standards for a Marketing Manager with 5-10 years of experience in the UK gaming industry)

Benefits:

• 22 days holidays + Christmas closure & Bank holidays
• Private Medical Insurance, healthcare cash plan, including dental and Vision
• Life Assurance, Income Protection & Critical Illness Cover
• Enhanced Family Leave
• Interest Free, Tax-Free loans
• Enhanced Pension Scheme
• EAP a range of Mental Health and Wellbeing Support

Working Hours: Full-time (37.5 hours per week), with flexible hybrid working options available

ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager with 5-10 years of experience in the UK gaming industry. Actual salary may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Rebellion operates in the computer games industry, with a focus on game development, publishing, and consumer products. The gaming industry is highly competitive and dynamic, with a strong emphasis on innovation and creativity.

Company Size: Rebellion is a mid-sized company with 201-500 employees, providing a supportive and collaborative work environment with opportunities for growth and development.

Founded: 1992, Rebellion has a rich history and extensive experience in the gaming industry, with a strong portfolio of successful titles and brands.

Company Description:

• One of Europe’s biggest independent multimedia studios
• Renowned for its flagship Sniper Elite series and 2000 AD comic brand
• Operates across books, comics, TV, film, and interactive media

Company Specialties:

• Console, PC, and mobile game development and publishing
• Book and graphic novel publishing, board games, and interactive media

Company Website: https://www.rebellion.co.uk/

ASSUMPTION: Rebellion's extensive experience and diverse portfolio provide a stable and innovative environment for employees, with opportunities to work on a wide range of projects.

📊 Role Analysis

Career Level: This role is suitable for an experienced Marketing Manager looking to drive growth and awareness for a well-established gaming company.

Reporting Structure: The Marketing Manager will report directly to the Head of Marketing and work closely with cross-functional teams across the business.

Work Arrangement: Hybrid (Flexible) - Rebellion offers flexible hybrid working options, allowing employees to balance remote work with on-site collaboration.

Growth Opportunities:

• Progression to a senior marketing role or leadership position within the marketing department
• Expanding responsibilities and team management as the company and consumer products division grow
• Gaining experience in various aspects of marketing, from strategy to campaign execution and stakeholder management

ASSUMPTION: This role offers significant growth opportunities, with the potential to progress to senior leadership positions as the consumer products division expands.

🌍 Location & Work Environment

Office Type: Rebellion's Oxford headquarters is an open-plan office that promotes teamwork and innovation, with regular interaction with senior management and other departments.

Office Location(s): Oxford, United Kingdom

Geographic Context:

• Oxford is a historic city known for its esteemed educational institutions and beautiful architecture
• Excellent transport links, with frequent services to London and major cities
• Free parking available at the studio

Work Schedule: Full-time (37.5 hours per week), with flexible hybrid working options available

ASSUMPTION: Rebellion's Oxford headquarters offers a collaborative and creative work environment, with easy access to local amenities and excellent transport links.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the HR team
• First-round interview with the hiring manager
• Second-round interview with the Head of Marketing and other team members
• Final interview with the CEO or another senior leader

Key Assessment Areas:

• Marketing strategy and campaign planning
• Digital and media campaign execution
• Stakeholder management and communication skills
• Industry knowledge and passion for gaming

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
• Demonstrate your understanding of the gaming industry and Rebellion's portfolio of products
• Prepare examples of successful marketing campaigns you've executed, focusing on e-commerce and digital channels

ATS Keywords: Marketing Strategy, E-commerce Marketing, Digital Campaign Execution, Media Buying, PR Management, Consumer Products, Target Audience Identification, Automated Marketing Campaigns, Sales Tools Management, Media Analytics, Press Releases, Product Awareness, Gaming Industry Knowledge, Competitor Analysis, Communication Skills, Creativity, Collaboration

ASSUMPTION: Rebellion's interview process is designed to assess candidates' marketing expertise, industry knowledge, and cultural fit, with a focus on strategic thinking and campaign execution.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Analytics tools (e.g., Google Analytics, Adobe Analytics)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the marketing campaigns and projects the Marketing Manager is responsible for.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Passion for gaming and entertainment
• Integrity and respect for all team members

Work Style:

• Autonomous and self-driven, with a strong focus on strategic thinking and campaign execution
• Collaborative and team-oriented, with a focus on cross-functional collaboration
• Adaptable and flexible, with a willingness to learn and grow in a dynamic environment

Self-Assessment Questions:

• How do you approach developing and executing marketing strategies for consumer products and e-commerce channels?
• Can you provide an example of a successful marketing campaign you've executed, focusing on e-commerce and digital channels?
• How do you manage and collaborate with cross-functional teams to deliver integrated marketing campaigns?

ASSUMPTION: Rebellion values creativity, collaboration, and passion for gaming, with a strong focus on autonomy, teamwork, and adaptability in its work style.

⚠️ Potential Challenges

• Managing multiple marketing campaigns and stakeholders simultaneously
• Keeping up with the fast-paced and dynamic gaming industry
• Balancing remote work with on-site collaboration and communication
• Adapting to changes in marketing strategies and priorities

ASSUMPTION: The Marketing Manager role at Rebellion presents unique challenges and opportunities, with a strong focus on strategic thinking, campaign execution, and stakeholder management.

📈 Similar Roles Comparison

• Compared to other marketing roles in the gaming industry, this role places a stronger emphasis on e-commerce and digital campaign execution
• Rebellion's diverse portfolio of products and brands offers a unique opportunity to work on a wide range of marketing campaigns
• This role offers significant growth opportunities, with the potential to progress to senior leadership positions as the consumer products division expands

ASSUMPTION: The Marketing Manager role at Rebellion offers a unique blend of strategic thinking, campaign execution, and stakeholder management, with a strong focus on driving growth and awareness for the company's consumer products and e-commerce channels.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new consumer product, driving awareness and sales through digital and media channels
• Managing a team of marketing specialists to deliver integrated campaigns for multiple products and brands
• Analyzing campaign performance data and generating reports to inform future marketing strategies

ASSUMPTION: The Marketing Manager role at Rebellion involves a mix of strategic planning, hands-on campaign execution, and stakeholder management, with a strong focus on driving growth and awareness for the company's consumer products and e-commerce channels.

❓ Key Questions to Ask During Interview

• Can you describe the current marketing strategies for Rebellion's consumer products and online store, and how this role will contribute to their evolution?
• How does Rebellion support the professional development and growth of its marketing team members?
• Can you provide an example of a successful marketing campaign executed by Rebellion, and how this role would have contributed to its success?
• How does Rebellion approach collaboration and communication between marketing and other departments, such as product development and sales?
• What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking insightful questions during the interview process demonstrates your interest in the role and provides valuable information about Rebellion's marketing strategies, work environment, and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
• Prepare examples of successful marketing campaigns you've executed, focusing on e-commerce and digital channels
• Follow up with the Rebellion HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.