📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: NEC Software Solutions
🔹 Location: Hemel Hempstead, Hertfordshire, United Kingdom
🔹 Job Type: Full-time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting NEC Digital Studio business and wider NEC SWS brand in customer acquisition and retention
- Focusing on User Centred Design and Digital Transformation, particularly within the public sector
- Developing and implementing customer acquisition programs and marketing campaigns
- Managing stakeholder relationships and building clear understanding and recognition of UCD capacity and training
- Working closely with creative agencies to design marketing materials and oversee content creation
ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a strong focus on understanding and adapting to the public sector's unique needs.
📋 Key Responsibilities
✅ Creating and developing customer acquisition programmes with a focus on User Centred Design and Digital Transformation across public sector organisations
✅ Communicating with target audiences and building understanding and recognition of UCD capacity and training
✅ Implementing marketing campaigns including advertising, direct marketing, digital, and media relations to drive new business and client retention
✅ Working with creative agencies to design marketing materials and oversee content creation for NEC Digital, including training, service design, and user-centred research
✅ Writing and proofreading marketing copy, producing creative content, and managing social media channels
✅ Organising and attending events, arranging effective distribution of marketing materials, and conducting market research
✅ Supporting the development and implementation of a communications strategy for wider NECSWS with a particular focus on Health and Justice activities
✅ Managing stakeholders' expectations, tracking marketing performance, and monitoring competitor activity
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical tracking to ensure marketing efforts drive meaningful results.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5+ years as a senior marketing manager, with a focus on B2B lead generation techniques and a proven track record of improving ROI
Required Skills:
- Proven experience in public sector marketing, particularly within Health and Justice and/or Technology
- Excellent communication skills and ability to manage stakeholders at all levels
- Self-starter with the ability to take ownership and adapt to change in a fast-paced environment
- Strong understanding of User Centred Design and Digital Transformation principles
Preferred Skills:
- Experience working with creative agencies and managing external vendors
- Fluency in additional languages, particularly those relevant to target markets
ASSUMPTION: Candidates should have a strong background in marketing, with a focus on the public sector and a proven ability to drive results through strategic planning and creative execution.
💰 Compensation & Benefits
Salary Range: £50,000 - £65,000 per annum (based on experience and market rates for senior marketing roles in the UK public sector)
Benefits:
- Private Medical Cover funded by NEC for employees (with the option to add family members at an additional cost)
- 25 days paid holiday with the option to buy/sell (FTE)
- 4 x basic salary life assurance cover funded by NEC (with the option to increase cover at an additional cost)
- A Group Pension Plan with fantastic employer contributions up to a maximum of 8.5%
- A selection of flexible benefits to suit individual needs
- Free access to LinkedIn Learning
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM with flexibility for event attendance and project demands
ASSUMPTION: The salary range is estimated based on market rates for senior marketing roles in the UK public sector, with benefits packages typical for companies of this size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: NEC Software Solutions operates within the IT Services and IT Consulting sector, focusing on software and services that support public services and prevent harm.
Company Size: With 5,001-10,000 employees, NEC Software Solutions offers a large, established environment with opportunities for collaboration and growth.
Founded: NEC Software Solutions is part of the global tech giant NEC Corporation, which was founded in 1954.
Company Description:
- NEC Software Solutions works with governments, hospitals, police forces, housing providers, local authorities, and more to provide software and services that support amazing public services.
- The company helps customers pay financial support faster, speed up treatments for patients, and respond to emergencies in the right way.
- NEC Software Solutions is committed to pushing the boundaries of what's possible and supporting its employees in making a world of difference.
Company Specialties:
- Emergency services software
- Healthcare technology solutions
- Public sector digital transformation
- User Centred Design and training
Company Website: https://www.necsws.com/
ASSUMPTION: NEC Software Solutions' focus on public services and commitment to innovation make it an attractive employer for candidates seeking to make a positive impact through their work.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring a high level of experience and expertise in marketing, particularly within the public sector.
Reporting Structure: The Marketing Manager will report directly to the Head of Marketing and work closely with various internal teams, such as sales, product, and operations, as well as external agencies and stakeholders.
Work Arrangement: This role is on-site, with the expectation of working from the Hemel Hempstead office. However, some flexibility may be available for event attendance and project demands.
Growth Opportunities:
- Progression to a more senior role, such as Head of Marketing or Marketing Director, as the company continues to grow and expand its services.
- Expanding expertise in areas such as public sector digital transformation, user-centred design, or emerging technologies.
- Opportunities to work on high-profile projects and collaborate with diverse teams across the organization.
ASSUMPTION: This role offers significant growth potential, both in terms of career progression and the opportunity to develop expertise in cutting-edge technologies and approaches within the public sector.
🌍 Location & Work Environment
Office Type: The Hemel Hempstead office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): BizSpace, 1st Floor, iMex Centre, 575-599 Maxted Rd, Hemel Hempstead, HP2 7DX, GB
Geographic Context:
- Hemel Hempstead is a town in Hertfordshire, located approximately 25 miles northwest of London, offering a mix of urban and rural environments.
- The area is well-connected by road and public transport, with easy access to major cities and attractions.
- Hemel Hempstead offers a range of housing options, from apartments to family homes, with a mix of urban and suburban neighborhoods.
Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for event attendance and project demands.
ASSUMPTION: The Hemel Hempstead office provides a modern, collaborative work environment, with easy access to major cities and attractions, making it an attractive location for candidates seeking a balance between urban and rural living.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening to discuss experience and fit for the role
- On-site or virtual interview with the hiring manager and relevant team members
- Final interview or assessment, potentially involving a presentation or case study
- Offer and onboarding
Key Assessment Areas:
- Marketing strategy and planning
- Understanding of the public sector and relevant markets
- Creative thinking and problem-solving
- Communication and stakeholder management skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills, particularly in public sector marketing and user-centred design.
- Prepare examples of your marketing campaigns, their impact, and the strategies behind them.
- Research NEC Software Solutions and the public sector markets to demonstrate your understanding of the company and its clients.
ATS Keywords: Marketing Manager, Public Sector Marketing, User Centred Design, Digital Transformation, B2B Lead Generation, Stakeholder Management, Marketing Campaigns, Creative Content, Event Management, Market Research
ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' strategic thinking, creativity, and understanding of the public sector markets.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Customer Relationship Management (CRM) software (e.g., Salesforce, Microsoft Dynamics)
- Social media management tools (e.g., Hootsuite, Buffer)
- Design and content creation tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's existing tech stack and the candidate's areas of expertise.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer focus
- Integrity
- Respect
Work Style:
- Fast-paced and dynamic, with a focus on delivering results and driving growth
- Collaborative and inclusive, with a strong emphasis on teamwork and knowledge-sharing
- Adaptable and flexible, with a willingness to take on new challenges and learn from experiences
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments, and are you comfortable adapting to change?
- Are you an effective communicator, able to build relationships with stakeholders at all levels?
- Do you have a proven track record of driving results through strategic planning and creative execution?
ASSUMPTION: Candidates who are comfortable working in a fast-paced, collaborative environment and have a strong track record of driving results through strategic planning and creative execution are likely to be a good fit for this role.
⚠️ Potential Challenges
- The public sector market can be complex and challenging, requiring a deep understanding of its unique needs and constraints.
- Balancing strategic planning with hands-on execution can be demanding, requiring strong time management and prioritization skills.
- Working with external agencies and vendors may present additional challenges, requiring strong project management and communication skills.
- The role may involve working on multiple projects simultaneously, requiring adaptability and the ability to manage competing priorities.
ASSUMPTION: While this role presents several challenges, it also offers significant opportunities for growth and impact, making it an attractive choice for experienced marketing professionals seeking to make a difference in the public sector.
📈 Similar Roles Comparison
- Compared to other marketing manager roles, this position places a stronger emphasis on public sector experience and understanding of user-centred design and digital transformation.
- Within the public sector, this role is similar to marketing manager positions in healthcare, justice, and central government, with a focus on driving customer acquisition and retention through innovative marketing strategies.
- Career progression in this role may involve moving into a more senior marketing position within NEC Software Solutions or transitioning into a related field, such as public sector digital transformation or user-centred design consulting.
ASSUMPTION: Candidates should consider their long-term career goals and the opportunities for growth and development within NEC Software Solutions and the broader public sector market when evaluating this role.
📝 Sample Projects
- Developing and executing a marketing campaign to drive new business for NEC Digital's user-centred design training services within the public sector
- Creating and distributing marketing materials, such as brochures and adverts, to promote NEC Digital's service design and user-centred research capabilities
- Conducting market research to identify trends and opportunities in the public sector digital transformation market and developing targeted marketing strategies to capitalize on these insights
ASSUMPTION: These sample projects illustrate the strategic, creative, and analytical aspects of the marketing manager role within NEC Software Solutions, highlighting the importance of a well-rounded skill set and a deep understanding of the public sector market.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to user-centred design and digital transformation within the public sector, and how this role contributes to those efforts?
- How does the marketing team collaborate with other departments, such as sales, product, and operations, to drive business growth and client retention?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how will my performance be measured against these objectives?
- How does NEC Software Solutions support the professional development and growth of its marketing team members, and what opportunities exist for career progression within the company?
- What is the company's approach to work-life balance, and how does it support employees in managing their personal and professional responsibilities?
ASSUMPTION: Asking thoughtful, informed questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture, priorities, and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the SmartRecruiters job posting
- Tailor your resume and cover letter to highlight your relevant experience and skills, particularly in public sector marketing and user-centred design.
- Prepare examples of your marketing campaigns, their impact, and the strategies behind them.
- Research NEC Software Solutions and the public sector markets to demonstrate your understanding of the company and its clients.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
