📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: eBay
🔹 Location: Salt Lake City, Austin, Portland
🔹 Job Type: Full-Time, On-site
🔹 Category: Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (with potential for hybrid or remote work)
🚀 Job Overview
Key aspects of this role include:
- Supporting global strategy for Business Development and Brand Development teams
- Collaborating with cross-functional partners to drive acquisition and growth
- Creating high-quality presentations and content to communicate eBay's value
- Monitoring and improving enablement materials and programs
- Conceptualizing and implementing seller-centric content campaigns
ASSUMPTION: This role requires a strong background in marketing, preferably in eCommerce, with a focus on data-driven storytelling and collaboration.
📋 Key Responsibilities
✅ Create and maintain high-quality presentations, one pagers, and digital content to effectively communicate eBay's value to potential and existing brands and sellers
✅ Collaborate with cross-functional partners to develop comprehensive plans for key programs that enhance seller engagement and increase marketplace velocity
✅ Monitor the effectiveness of enablement materials and programs through feedback and performance metrics, making data-driven recommendations and improvements
✅ Conceptualize and implement seller-centric content campaigns that celebrate seller success and highlight seller growth journeys on eBay
✅ Work with external vendors to raise the bar and test mediums and channels
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong attention to detail and the ability to thrive in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Advertising, English, Communications, or a related field
Experience: 3 years of relevant marketing experience in a direct sale, B2B, or B2C organization (bonus points for experience in eCommerce media/ad sales)
Required Skills:
- Proven ability to identify and tell highly data-driven stories gleaned from first and third-party data
- Advocate for quality, bringing an eye for detail
- Self-starter who seeks out growth opportunities and projects and is capable of completing them start-to-finish cross-functionally
- Self-starter, ability to thrive in a fast-paced environment and manage through ambiguity
- A team player who believes in ‘we’ over ‘me’. Excellent relationship building skills, and a proven track record of collaborating effectively and with positivity
Preferred Skills:
- Experience with eBay's platform or similar eCommerce marketplaces
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role. Additional language skills may be beneficial but are not required.
💰 Compensation & Benefits
Salary Range: $70,000 - $120,700 (This range is based on the provided information and industry standards for a Marketing Manager with 2-5 years of experience in the eCommerce sector)
Benefits:
- Medical, financial, and paid time off benefits
- Target bonus and restricted stock units (as applicable)
- 401(k) eligibility
- Parental leave
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM local time, with flexibility for project needs
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on factors such as location, skills, and experience. The total compensation package may also include other elements, as mentioned in the job description.
📌 Applicant Insights
🔍 Company Context
Industry: eBay operates in the eCommerce industry, connecting millions of sellers and buyers worldwide. The company is a global leader in online marketplaces, offering a platform for various products and services.
Company Size: eBay is a large corporation with over 10,000 employees, providing ample opportunities for collaboration and growth. As a large company, eBay offers established processes and resources to support its employees.
Founded: eBay was founded in 1995 and has since grown into a global eCommerce platform, connecting millions of buyers and sellers across the world.
Company Description:
- eBay is a global ecommerce leader, connecting millions of buyers and sellers in more than 190 markets around the world
- The company's technology empowers customers, providing everyone the opportunity to grow and thrive, regardless of their location or background
- eBay's mission is to create pathways to connect people and build communities, fostering economic opportunity for all
Company Specialties:
- eCommerce
- Retail
- Internet and technology
Company Website: https://www.ebayinc.com/
ASSUMPTION: eBay's large size and global presence offer numerous opportunities for professional growth and development. The company's focus on connecting people and building communities creates a unique work environment that values diversity and inclusion.
📊 Role Analysis
Career Level: This role is suited for a mid-career professional with 2-5 years of experience in marketing, seeking to grow and make an impact in a large organization.
Reporting Structure: The Marketing Manager reports directly to the Senior Content Communications Manager and collaborates with various cross-functional teams, including Business Development and Brand Development.
Work Arrangement: This role is primarily on-site, with the potential for hybrid or remote work arrangements, depending on the specific needs of the team and the company.
Growth Opportunities:
- Expanding skills and expertise within the marketing field
- Gaining experience working with a global eCommerce platform
- Developing leadership and management skills through collaboration with cross-functional teams
- Potential for career progression within eBay's marketing organization
ASSUMPTION: As a large company with a global presence, eBay offers numerous opportunities for professional growth and development. The Marketing Manager role provides a strong foundation for advancing one's career in marketing, with the potential to take on more senior roles over time.
🌍 Location & Work Environment
Office Type: eBay's offices are modern, collaborative workspaces designed to foster creativity and productivity. The company offers on-site, hybrid, and remote work arrangements, depending on the role and team requirements.
Office Location(s): Salt Lake City, Austin, Portland
Geographic Context:
- Salt Lake City, Utah: Known for its outdoor recreation, cultural attractions, and growing tech industry
- Austin, Texas: A vibrant city with a strong tech industry, known for its live music scene and cultural diversity
- Portland, Oregon: A city with a strong focus on sustainability, arts, and outdoor recreation
Work Schedule: Full-time, typically Monday to Friday, with flexibility for project needs
ASSUMPTION: eBay's offices provide a modern, collaborative work environment that supports productivity and innovation. The company's locations in Salt Lake City, Austin, and Portland offer unique cultural and recreational opportunities, allowing employees to balance their professional and personal lives.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with cross-functional team members
- Final interview with the Senior Content Communications Manager
- Background check and offer extension
Key Assessment Areas:
- Marketing skills and experience
- Data-driven storytelling abilities
- Collaboration and teamwork skills
- Adaptability and problem-solving skills
- Alignment with eBay's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience and data-driven storytelling skills
- Prepare examples of your work that demonstrate your ability to create high-quality presentations and content
- Research eBay's company values and be prepared to discuss how your skills and experience align with the company's mission and culture
- Prepare questions to ask the interviewers about the role, team, and company to demonstrate your interest and engagement
ATS Keywords: Marketing, eCommerce, data-driven storytelling, collaboration, presentation skills, content creation, project management, problem-solving, creativity, attention to detail, self-starter, relationship building, teamwork, growth mindset
ASSUMPTION: eBay's application process is designed to assess candidates' marketing skills, experience, and cultural fit. By tailoring your application materials and preparing for the interview, you can increase your chances of success in the hiring process.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Google Workspace (Gmail, Google Drive, Google Docs)
- Project management tools (e.g., Asana, Trello, JIRA)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
ASSUMPTION: As a large organization, eBay uses a variety of tools and technologies to support its marketing efforts. Familiarity with these tools is not required but may be beneficial for candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Customer Obsessed: We put our customers first, always
- Inclusive: We foster an inclusive environment where everyone can thrive
- One Team: We collaborate and win together
- Innovative: We embrace change and drive progress
- Trustworthy: We act with integrity and honesty
Work Style:
- Collaborative: eBay values teamwork and cross-functional collaboration
- Adaptable: The company operates in a dynamic and ever-changing environment, requiring employees to be flexible and adaptable
- Data-driven: eBay makes decisions based on data and analytics, valuing employees who can analyze and interpret data to drive insights and action
Self-Assessment Questions:
- How do you demonstrate eBay's value of being customer-obsessed in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change in your work environment, and how did you handle it?
- How do you approach data-driven storytelling, and can you share an example of a time when you used data to drive a marketing initiative?
ASSUMPTION: eBay's company values and work style provide a framework for assessing candidates' cultural fit with the organization. By understanding and aligning with these values, candidates can demonstrate their fit with the company's mission and culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Collaborating effectively with cross-functional teams, including remote team members
- Adapting to changes in the eCommerce landscape and eBay's business strategies
- Balancing creativity and data-driven decision-making in marketing initiatives
ASSUMPTION: As a large, global organization operating in a dynamic industry, eBay presents unique challenges and opportunities for its employees. By understanding and preparing for these potential challenges, candidates can position themselves for success in the role.
📈 Similar Roles Comparison
- Marketing Manager (eBay) vs. Marketing Manager (Amazon): Both roles involve supporting global strategies and driving acquisition and growth, but eBay's focus is on connecting people and building communities, while Amazon's focus is on eCommerce retail and logistics
- Marketing Manager (eBay) vs. Marketing Specialist (eBay): The Marketing Manager role is more senior and involves strategic planning and cross-functional collaboration, while the Marketing Specialist role focuses on tactical execution and day-to-day marketing tasks
- Marketing Manager (eBay) vs. Marketing Manager (Tech Startup): eBay offers a more established and structured work environment, while a tech startup may provide more flexibility and the opportunity to wear multiple hats and drive growth from the ground up
ASSUMPTION: When comparing similar roles, it's essential to consider the industry, company size, and specific responsibilities to determine the best fit for your career goals and preferences.
📝 Sample Projects
- Developing a comprehensive marketing plan for a new eBay seller onboarding campaign, including presentations, one pagers, and digital content
- Analyzing seller engagement data to identify trends and opportunities for improvement, and creating targeted marketing campaigns to address these areas
- Collaborating with external vendors to test new marketing channels and mediums, such as influencer partnerships or experiential events
ASSUMPTION: These sample projects provide a glimpse into the types of initiatives a Marketing Manager might work on at eBay. By understanding the scope and nature of these projects, candidates can better prepare for the role and demonstrate their fit during the interview process.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role, and how does it collaborate with other teams within eBay?
- How does eBay support the professional growth and development of its marketing team members?
- Can you provide an example of a successful marketing campaign that the team has executed recently, and what made it successful?
- How does eBay measure the success of its marketing initiatives, and what key performance indicators (KPIs) does the team track?
- What are the most significant challenges facing the eCommerce industry today, and how is eBay positioned to address them?
ASSUMPTION: Asking thoughtful and relevant questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture, priorities, and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and data-driven storytelling skills
- Prepare examples of your work that demonstrate your ability to create high-quality presentations and content
- Research eBay's company values and be prepared to discuss how your skills and experience align with the company's mission and culture
- Prepare questions to ask the interviewers about the role, team, and company to demonstrate your interest and engagement
- Follow up with the hiring manager within 24 hours after your interview to reiterate your interest in the role and thank them for their time
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
