Marketing Manager (12 month Maternity Cover)

📌 Core Information

🔹 Job Title: Marketing Manager (12 month Maternity Cover)

🔹 Company: Corti

🔹 Location: Copenhagen, Hovedstaden, Denmark

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 10, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Optimizing and reporting on campaign performance to drive lead generation and pipeline metrics
• Executing multi-channel marketing campaigns across email, paid, content distribution, web, and events
• Collaborating with cross-functional teams to ensure timely launches and market-specific initiatives
• Contributing to content creation and maintaining CRM hygiene
• Supporting product launches and key campaigns

ASSUMPTION: This role requires a strong performance mindset and excellent organizational skills to manage multiple campaigns and stakeholders effectively.

📋 Key Responsibilities

✅ Optimize and report on campaign performance, driving lead generation and pipeline metrics

✅ Execute multi-channel marketing campaigns, including email, paid, content distribution, web, and events

✅ Coordinate asset production and ensure timely launches

✅ Collaborate with the events team on digital amplification and follow-up flows for conferences

✅ Support market-specific go-to-market initiatives with localization and stakeholder outreach

✅ Contribute to content creation, including campaign copy, email flows, landing pages, case studies, etc.

✅ Maintain HubSpot workflows, manage campaign tagging, and own basic CRM hygiene

✅ Report on campaign effectiveness across channels and suggest optimization tactics

✅ Support the planning and execution of product launches, report drops, and key campaigns

ASSUMPTION: This role requires a proactive and detail-oriented individual who can balance multiple responsibilities and prioritize effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2+ years of experience in marketing, preferably in healthcare, tech, or SaaS

Required Skills:

• Strong understanding of campaign metrics, performance marketing, and marketing ops
• Excellent copywriting and content execution skills
• Experience managing email platforms (HubSpot a plus) and campaign workflows
• Able to roll up sleeves and push things out, organized, reliable, and proactive
• Familiarity with the AI or developer space is a big plus

Preferred Skills:

• Experience with paid media, SEO, or web analytics

ASSUMPTION: Candidates with experience in healthcare, tech, or SaaS marketing will have a strong understanding of the industry and its unique challenges.

💰 Compensation & Benefits

Salary Range: Based on experience and market rates, the estimated salary range for this role in Copenhagen is DKK 450,000 - 600,000 per year (approximately EUR 60,000 - 80,000).

Benefits:

• Health insurance
• Retirement plan
• Flexible work hours
• Generous vacation policy

Working Hours: Full-time, 40 hours per week, with flexible work arrangements available

ASSUMPTION: The salary range is estimated based on market data for similar roles in Copenhagen and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Corti operates in the software development industry, focusing on artificial intelligence and machine learning for healthcare.

Company Size: Corti has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: Corti was founded in 2016, with a mission to improve healthcare through advanced AI models.

Company Description:

• Corti offers the world's most powerful AI models for healthcare, directly available through its API
• The company aims to restore clinicians' focus on care by providing tools that reduce administrative burdens and paperwork
• Corti's platform supports ambient scribing, clinical decision support, and other innovative healthcare solutions

Company Specialties:

• Artificial Intelligence
• Machine learning
• Computer Augmentation
• Speech Recognition
• Deep Learning
• Decision Support

Company Website: www.corti.ai

ASSUMPTION: Corti's focus on AI and healthcare presents unique opportunities and challenges for marketing professionals.

📊 Role Analysis

Career Level: This role is at the mid-level of the marketing career path, offering opportunities for growth and development.

Reporting Structure: The Marketing Manager will report directly to the Director of Marketing and work closely with cross-functional teams.

Work Arrangement: This role is on-site, with flexible work arrangements available.

Growth Opportunities:

• Expanding marketing efforts across new regions and markets
• Developing expertise in AI and healthcare marketing
• Gaining experience in a fast-growing, innovative tech company

ASSUMPTION: This role offers significant growth potential for the right candidate, given Corti's focus on expansion and innovation.

🌍 Location & Work Environment

Office Type: Corti's headquarters is located in Brooklyn, New York, with additional offices in Copenhagen, Denmark.

Office Location(s): 55 Water St, Brooklyn, New York 11201, US

Geographic Context:

• Copenhagen is the capital and most populous city of Denmark, with a vibrant tech industry and a high quality of life
• The city is known for its rich history, culture, and work-life balance
• Copenhagen is home to numerous international companies and offers excellent opportunities for professional growth

Work Schedule: Full-time, with flexible work arrangements available

ASSUMPTION: Working in Copenhagen provides a unique blend of cultural experiences and professional opportunities for the right candidate.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the HR team
• In-depth interview with the Director of Marketing and relevant team members
• Final interview with the CEO or another senior leader

Key Assessment Areas:

• Campaign performance analysis and optimization
• Content creation and execution skills
• Organizational skills and ability to manage multiple projects
• Cultural fit and alignment with Corti's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Demonstrate your understanding of Corti's mission and the role's responsibilities in your application materials
• Prepare examples of your campaign performance analysis and optimization skills for the interview

ATS Keywords: Marketing Manager, Performance Analytics, Campaign Optimization, Content Creation, Marketing Operations, Lead Generation, Digital Marketing, Event Coordination, Localization, Stakeholder Outreach, SEO, Web Analytics, Paid Media

ASSUMPTION: Corti's application process is designed to assess candidates' skills and cultural fit, with a focus on performance and results.

🛠️ Tools & Technologies

• HubSpot
• Email marketing platforms (e.g., Mailchimp, Constant Contact)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Analytics tools (e.g., Google Analytics, Mixpanel)

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Patient-centric
• Innovative
• Collaborative
• Data-driven
• Accountable

Work Style:

• Fast-paced and dynamic
• Cross-functional and collaborative
• Data-driven and results-oriented
• Adaptable and responsive to change

Self-Assessment Questions:

• How do you embody Corti's patient-centric value in your marketing strategies?
• Can you provide an example of a time when you optimized a campaign based on data-driven insights?
• How do you prioritize and manage multiple projects and stakeholders effectively?

ASSUMPTION: Corti values candidates who align with their mission and values, demonstrating a strong work ethic and commitment to excellence.

⚠️ Potential Challenges

• Managing multiple campaigns and stakeholders simultaneously
• Working in a fast-paced, dynamic environment with frequent changes and priorities
• Adapting to new tools and technologies as the company grows and evolves
• Balancing the need for data-driven decision-making with the need for quick execution

ASSUMPTION: These challenges present opportunities for growth and learning, and successful candidates will be able to thrive in this environment.

📈 Similar Roles Comparison

• Unlike other marketing roles, this position focuses on performance analytics and optimization, rather than brand marketing or communications
• Corti's focus on AI and healthcare presents unique challenges and opportunities compared to other tech or software development companies
• This role offers significant growth potential, as Corti continues to expand its platform and reach new markets

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.

📝 Sample Projects

• Optimizing a multi-channel campaign to improve lead generation and pipeline metrics
• Developing and executing a go-to-market strategy for a new product launch
• Creating and distributing content that resonates with healthcare providers and administrators

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that the Marketing Manager may face in this role.

❓ Key Questions to Ask During Interview

• How does Corti measure the success of its marketing campaigns, and how can I contribute to improving these metrics?
• Can you describe the team structure and how this role fits within the broader marketing organization?
• How does Corti support the professional development and growth of its marketing team members?
• What are the most significant challenges facing the marketing team in the next 6-12 months, and how can this role help address them?
• How does Corti foster a collaborative and inclusive work environment, and what steps does the company take to promote diversity, equity, and inclusion?

ASSUMPTION: These questions demonstrate a candidate's interest in the role and their commitment to understanding the company's goals and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your campaign performance analysis and optimization skills for the interview
• Follow up with the Corti HR team one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.