📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: Gensler
🔹 Location: Dubai, United Arab Emirates
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-07-16
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leadership of marketing and PR team, supporting business development efforts
- Collaboration with regional and global marketing initiatives
- Project-level marketing, communication, and PR efforts
- Mentoring and training junior team members
- Sustainability-focused projects and initiatives
ASSUMPTION: This role requires a strategic outlook, strong leadership skills, and experience in managing bids and proposals. Familiarity with the architecture, design, engineering, or construction industry is preferred.
📋 Key Responsibilities
✅ Lead and manage marketing and PR efforts to support business development
✅ Collaborate with regional and global marketing teams on initiatives
✅ Conduct research on new opportunities, prospective clients, and practice areas
✅ Develop pitch strategy, budget, and timeline with BD champions
✅ Oversee local PR and communications efforts, including media, events, and sponsorships
✅ Support Gensler's sustainability goals and initiatives
✅ Other responsibilities as assigned
ASSUMPTION: This role requires strong organizational skills, the ability to manage multiple projects and deadlines, and proficiency in InDesign and Microsoft Office. Familiarity with Salesforce is a plus.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, Architecture, or an adjacent field
Experience: 10+ years of professional experience in a marketing role, preferably for an architecture, design, engineering, construction, or industry-related firm
Required Skills:
- Proven experience leading and managing bids, proposals, and qualifications packages
- Strong graphic design sensibility and written/verbal communication skills
- Ability to manage significant marketing projects independently
- Experience managing a team – hiring, training, mentorship, and leading talent
- Self-motivator with strong interpersonal skills; a great collaborator
- Creative and impactful graphic design skills, including creating effective presentations and marketing collateral
- Basic understanding of sustainable design and operations is preferred
Preferred Skills:
- Fluency in InDesign and Microsoft Office
- Familiarity with Salesforce
ASSUMPTION: Candidates should have a proven track record in strategic business development, with a focus on winning new work. Experience in a BD-driven environment is essential.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Dubai, United Arab Emirates, is typically AED 35,000 - 50,000 per month (approximately USD 9,500 - 13,600). This estimate is based on industry standards for the role, experience level, and location.
Benefits:
- Medical, dental, vision, disability, and wellness programs
- Profit sharing and twice annual bonus opportunities
- Tuition reimbursement for certain eligible programs or classes
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Architecture and Planning
Company Size: 5,001-10,000 employees
Founded: 1965
Company Description:
- Gensler is a global architecture, design, and planning firm with 57 locations across the Americas, Europe, Greater China, Asia Pacific, and the Middle East
- The company partners with clients in over 100 countries each year, focusing on creating a better world through the power of design
- Gensler was named one of Forbes’ Best Large Employers in 2024 and has been recognized for its inclusive workplace culture
Company Specialties:
- Architecture
- Brand Design
- Consulting
- Interior Design
- Planning + Urban Design
- Product Design
- Sustainability Consulting
- Digital Experience Design
- Hospitality
- and Workplace Design
Company Website: http://www.gensler.com
ASSUMPTION: Gensler's global presence and diverse range of services make it an attractive option for marketing professionals seeking international exposure and career growth opportunities.
📊 Role Analysis
Career Level: Experienced professional
Reporting Structure: Reports directly to the Regional Marketing Director and collaborates with regional and global marketing teams
Work Arrangement: On-site, full-time (40 hours per week)
Growth Opportunities:
- Potential to lead regional marketing initiatives and mentor junior team members
- Exposure to global projects and collaborations
- Career progression within Gensler's extensive network of offices
ASSUMPTION: This role offers significant growth potential for marketing professionals with proven leadership skills and a strategic mindset.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with a focus on sustainability and employee well-being
Office Location(s): Dubai, United Arab Emirates
Geographic Context:
- Dubai is a major business hub in the Middle East, with a thriving architecture and design industry
- The city offers a multicultural environment and a high standard of living
- Dubai's strategic location makes it an ideal base for working with clients across the Middle East, Africa, and Asia
Work Schedule: Full-time (40 hours per week), with flexibility for occasional overtime or remote work as needed
ASSUMPTION: Dubai's vibrant business environment and strategic location make it an attractive destination for marketing professionals seeking international experience.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-depth interview with the hiring manager and regional marketing director
- Final interview with the global marketing director (if applicable)
- Background check and offer
Key Assessment Areas:
- Strategic thinking and business development skills
- Leadership and team management abilities
- Graphic design and communication skills
- Familiarity with the architecture, design, engineering, or construction industry
- Cultural fit and alignment with Gensler's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your marketing and PR work, including successful campaigns and proposals
- Research Gensler's company culture and values to demonstrate your fit for the organization
- Be ready to discuss your understanding of the Middle East architecture and design market
ATS Keywords: Marketing, Business Development, Proposals, Graphic Design, Leadership, Team Management, Sustainability, Architecture, Design, Engineering, Construction
ASSUMPTION: Gensler's recruitment process is designed to assess candidates' strategic thinking, leadership skills, and cultural fit for the organization.
🛠️ Tools & Technologies
- InDesign
- Microsoft Office (Word, Excel, PowerPoint)
- Salesforce (preferred)
- Graphic design software (e.g., Adobe Creative Suite)
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Create a better world through the power of design
- Design for people
- Embrace diversity and inclusion
- Collaborate and learn
- Act with integrity
Work Style:
- Collaborative and team-oriented
- Focused on strategic thinking and business development
- Adaptable and responsive to change
- Committed to sustainability and social responsibility
Self-Assessment Questions:
- How do your personal values align with Gensler's core values?
- Can you provide an example of a time when you successfully led a team through a significant challenge or change?
- How do you approach sustainability in your personal and professional life?
ASSUMPTION: Gensler's values-driven culture emphasizes diversity, collaboration, and a commitment to creating a better world through design.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced work environment
- Adapting to the unique cultural and business landscape of the Middle East
- Balancing regional and global marketing initiatives while maintaining local relevance
- Keeping up with industry trends and best practices in marketing and PR
ASSUMPTION: These challenges can be overcome with strong organizational skills, cultural awareness, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to similar roles in the industry, this position offers a unique blend of regional and global marketing responsibilities, with a focus on business development and sustainability initiatives
- Gensler's global presence and diverse range of services set it apart from smaller, more specialized firms
- This role provides an opportunity to work with a wide range of clients and project types, fostering career growth and skill development
ASSUMPTION: Candidates should consider their long-term career goals and the potential for growth and development within Gensler's global network of offices.
📝 Sample Projects
- Developing a winning proposal for a major urban development project in collaboration with the regional BD team
- Leading a rebranding campaign for a global hospitality client, including logo design, brand guidelines, and marketing collateral
- Managing a PR campaign for a high-profile architecture project, securing coverage in international design and industry publications
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that marketing professionals in this role can expect to lead and manage.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with the regional and global marketing teams?
- What are the most successful marketing and PR campaigns Gensler has executed in the Middle East?
- How does Gensler support the professional development and growth of its marketing team members?
- What are the key sustainability initiatives Gensler is currently working on, and how can this role contribute to their success?
ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and commitment to understanding Gensler's unique culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your marketing and PR work, including successful campaigns and proposals
- Research Gensler's company culture and values to demonstrate your fit for the organization
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
