π Core Information
πΉ Job Title: Marketing Manager
πΉ Company: CPM (via Jobs for Humanity)
πΉ Location: Thame, United Kingdom, OX9 (Hybrid work available)
πΉ Job Type: Full-time, 12-month fixed-term contract
πΉ Category: Marketing
πΉ Date Posted: 2025-04-22
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (flexible location)
π Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies to drive user acquisition and engagement on the app
- Collaborating with cross-functional teams to ensure brand consistency and user-centric decision-making
- Managing marketing budgets and tracking campaign performance
- Conducting user research and providing actionable insights to inform product development
- Organizing and managing events and external shows
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a fast-paced, collaborative environment.
π Key Responsibilities
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Partner with the Head of Strategy, Engagement, and Operations to set marketing objectives and design the annual marketing plan
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Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
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Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
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Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
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Manage annual marketing budgets, tracking costs and returns by campaign
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Assist with the organization and management of events and external shows
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Create collateral to support the growth of retail media
ASSUMPTION: The role involves a mix of strategic planning, hands-on execution, and stakeholder management, requiring strong organizational skills and the ability to prioritize tasks effectively.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on digital marketing and user acquisition
Required Skills:
- Creative thinker with an excellent eye for detail and the ability to turn data into actionable insights
- Strong budgeting and forecasting skills, with the ability to allocate marketing spend efficiently
- Proactive, adaptable, and a can-do attitude, with the ability to thrive in a fast-paced environment
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent communication and interpersonal skills
Preferred Skills:
- Experience with marketing automation tools and CRM systems
- Familiarity with the retail or e-commerce industry
ASSUMPTION: While a degree in marketing is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: Up to Β£47,500 basic salary DOE (pro-rata)
Benefits:
- Annual bonus of 10% (STCP)
- Comprehensive private healthcare (covering pre-existing medical conditions) with the option to add family and spouse at a subsidised cost
- Generous holiday package (26 days plus bank holidays, extending by one day each year of service up to 31 days)
- Flexible work-life balance (ability to buy and sell holiday days)
- Generous pension plan
- Corporate social responsibility initiatives with dedicated days for giving back to the community through charitable activities
- Life assurance (4X)
Working Hours: Full-time (37.5 hours per week), with flexible working arrangements available
ASSUMPTION: The salary range and benefits package are competitive for the role and experience level, and reflect the company's commitment to employee well-being and work-life balance.
π Applicant Insights
π Company Context
Industry: Non-profit Organizations (specifically, job hunting, diversity, coaching, and events)
Company Size: 11-50 employees (via Jobs for Humanity)
Founded: 2020
Company Description:
- Jobs for Humanity connects historically underrepresented talent to welcoming employers across the globe
- The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity offers volunteering, partnership, and collaboration opportunities
Company Specialties:
- Job hunting
- Diversity
- Coaching
- Training
- Events
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity places a strong emphasis on diversity, inclusion, and community engagement.
π Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid (flexible location, with the option to work remotely)
Growth Opportunities:
- Potential to grow into a more senior marketing role as the company expands
- Opportunities to gain experience in various aspects of marketing, including strategy, execution, and stakeholder management
- Access to training and development opportunities through the company's Investors in People Gold award
ASSUMPTION: This role offers significant growth potential, as the company is still in its early stages and looking to expand its marketing team.
π Location & Work Environment
Office Type: Hybrid (flexible location, with the option to work remotely)
Office Location(s): Thame, United Kingdom, OX9
Geographic Context:
- Thame is a town in Oxfordshire, England, with a population of approximately 11,000 people
- The town is located about 13 miles east of Oxford and 40 miles northwest of London
- Thame has a mix of independent shops, restaurants, and cafes, as well as several historic buildings and attractions
Work Schedule: Full-time (37.5 hours per week), with flexible working arrangements available
ASSUMPTION: The hybrid work arrangement allows for a good work-life balance, with the option to work remotely and avoid a daily commute.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager
- In-person or virtual interview with the hiring manager and a member of the marketing team
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and forecasting
- User research and data analysis
- Communication and interpersonal skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing experience, particularly in user acquisition and engagement
- Prepare examples of marketing campaigns you've executed, including objectives, strategies, tactics, and results
- Demonstrate your understanding of the company's mission and values, and how your skills and experience align with the role
ATS Keywords: Marketing strategy, user acquisition, user engagement, marketing plan, brand guardian, cross-functional teams, event management, retail media
ASSUMPTION: The interview process will focus on assessing the candidate's marketing skills, strategic thinking, and cultural fit within the organization.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, HubSpot CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's tech stack and the candidate's expertise.
π Cultural Fit Considerations
Company Values:
- Inclusive: Jobs for Humanity is committed to connecting historically underrepresented talent to welcoming employers
- Expert: The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Collaborative: Jobs for Humanity works with employers, job seekers, and community partners to create a more inclusive and equitable hiring ecosystem
Work Style:
- Fast-paced: The organization is growing rapidly and looking to expand its marketing team
- Collaborative: The role involves working closely with cross-functional teams to ensure brand consistency and user-centric decision-making
- Adaptable: The role requires a proactive, can-do attitude and the ability to thrive in a fast-paced environment
Self-Assessment Questions:
- How do you align with Jobs for Humanity's mission to connect historically underrepresented talent to welcoming employers?
- How comfortable are you working in a fast-paced, collaborative environment with cross-functional teams?
- How do you approach adapting to new tools, technologies, and processes in a rapidly changing work environment?
ASSUMPTION: Jobs for Humanity places a strong emphasis on diversity, inclusion, and collaboration, and seeks candidates who share these values and are comfortable working in a fast-paced, collaborative environment.
β οΈ Potential Challenges
- Managing a marketing budget and allocating resources effectively to maximize ROI
- Balancing strategic planning with hands-on execution and stakeholder management
- Adapting to a fast-paced, rapidly changing work environment
- Ensuring brand consistency and user-centric decision-making across multiple teams and channels
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive, adaptable mindset.
π Similar Roles Comparison
- This role is similar to a Digital Marketing Manager or User Acquisition Manager, but with a stronger focus on brand guardianship and cross-functional collaboration
- In comparison to other marketing roles, this position offers significant growth potential, as the company is still in its early stages and looking to expand its marketing team
- Career progression may include moving into a more senior marketing role, such as Head of Marketing or Chief Marketing Officer
ASSUMPTION: This role offers a unique blend of strategic planning, hands-on execution, and stakeholder management, with significant growth potential as the company expands.
π Sample Projects
- Developing and executing a user acquisition campaign to drive app downloads and user engagement
- Conducting user research to identify trends and insights, and using data-driven insights to inform product development and engagement plans
- Creating brand guidelines and collateral to support the growth of retail media and ensure brand consistency across multiple channels
ASSUMPTION: These sample projects are designed to showcase the candidate's marketing skills, strategic thinking, and ability to work effectively in a fast-paced, collaborative environment.
β Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy and growth plans?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What are the biggest challenges facing the marketing team, and how can this role help address them?
- How does the company measure the success of its marketing initiatives, and what key performance indicators (KPIs) will this role be responsible for tracking?
ASSUMPTION: These questions are designed to help the candidate better understand the role, the company's marketing strategy, and the team's priorities and challenges.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience, particularly in user acquisition and engagement
- Prepare examples of marketing campaigns you've executed, including objectives, strategies, tactics, and results
- Demonstrate your understanding of the company's mission and values, and how your skills and experience align with the role
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.